90% of cricket fans from Indian sub-continent: ICC

Agencies
June 27, 2018

Dubai, Jun 27: Cricket has over one billion fans globally, with the Indian sub-continent alone constituting more than 90 per cent of them, according to the largest ever market research into the sport conducted by the ICC.

As per the results of the research, the average age of fans (in the surveyed age category of 16-69) is 34 with a demographic breakdown of 61 per cent male and 39 per cent female.

The research was undertaken to enable the ICC and its members to understand the growth potential of cricket, help shape the development of the growth focused global strategy for the game, drive decision making and to provide a benchmark upon which to measure the outcomes of the strategy.

It also supports the ICC and its members in shaping and implementing their fan engagement strategies and clearly presents cricket as a vibrant and popular sport globally.

Close to 70 per cent fans are interested in Test cricket with fans in England & Wales showing the strongest interest in this format (86 per cent), South Africa lead the interest in ODI cricket (91 per cent) and Pakistan in T20I cricket (98 per cent). Globally, T20I is the most popular format with 92 per cent interest while ODIs are close with 88 per cent interest.

"It is the first global market research project ever undertaken in the sport and having more than one billion fans in the surveyed age category of 16-69 alone, with an average age of 34, is undoubtedly an exciting and strong position from which we can drive the sport forward," ICC Chief Executive David Richardson said, adding "90 percent fans" comes come from the Indian sub-continent alone.

The breakdown of cricket's three different formats in the research showed two-thirds of fans over the age of 16 who were interviewed are interested in all three international formats of the game.

The importance and popularity of ICC global events were evident with 95% of fans interested or very interested, with the ICC Cricket World Cup and the ICC World T20 the most popular.

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Agencies
April 2,2020

Lausanne, Apr 2: The postponement of the Tokyo Olympics and the shutdown of the sporting calendar because of the coronavirus pandemic are going to hit international sports federations hard financially.

Many sports that are part of the Games depend heavily on the payouts every four years from the International Olympic Committee (IOC).

"The situation is tense and very gloomy. An assessment will be made, but clearly some posts are under threat," said an official of a major international federation.

The 28 international federations (IF) of the sports that were due to be present at the Tokyo Olympics, would have received substantial sums from the IOC.

However, the postponement of the Games until 2021 could lead to a freeze of their payment.

"We have a lot of IF with substantial reserves, but others work on a different business model, they have income from major events which are suspended, which can be a problem for the cashflow if they don't have enough reserves," said Andrew Ryan, director general of the Association of International Olympic Summer Sports Federations (ASOIF), which is responsible for distributing this money.

The five additions to the Tokyo Games programme - karate, surfing, skateboarding, climbing and baseball/softball - are not eligible.

The Olympic payout totalled 520 million after the Rio Games, four years ago.

"The Olympic money could be less than for Rio 2016," Ryan warned before adding: "My advice is to budget the same as in Rio".

The federations receive money on a sliding scale determined by their audience and size.

The three largest (athletics, swimming and gymnastics) can expect approximately 40 million.

For the second tier, made up of cycling, basketball, volleyball, football and tennis, the sum is 25 million.

For group three, which contains eight sports, including boxing, rowing, judo and table tennis, it is 17 million.

The nine sports in the next level (including sailing, canoing and fencing) receive 12 million.

For the three in the last category (rugby, golf, modern pentathlon) the payout is 7 million.

For the largest associations, such as football's FIFA which has a 1.5 billion nest egg, or basketball body FIBA which has CHF 44.4 million (42 million euros) in reserves, IOC aid represents a small proportion of their income.

For others, it is vital.

"Some IF probably don't have the cashflow to survive one year," said Ryan.

For most federations, the postponement of the Olympic Games has a domino effect, forcing them to reschedule their own money-earning competitions.

"The revenues from these events will eventually come in," said Ryan. "But this impacts the cashflow." World Athletics has already postponed the 2021 World Championships in Eugene, Oregon to 2022.

The International Swimming Federation (FINA) will have to do the same for its World Championships scheduled for next summer in Fukuoka, Japan, when they would probably clash with the Tokyo Games.

"One edition of the World Championships means for us 10 million in revenues," said one sports federation official, speaking on condition of anonymity.

"If this income is postponed, totally or partially, for a year, we will face major problems, especially if the IOC money, originally expected in September, is not paid out."

The Singapore-based International Table Tennis Federation has already taken steps, with "the Executive Committee agreeing to reduce their expenses and senior staff offering to take a salary reduction," said marketing director Matt Pound, but, he added,"further cuts will take place if needed."

- 'Significant loss of revenue' -

The ITTF has suspended all its competitions until June and that is costly.

Kim Andersen, the Danish president of London-based World Sailing, said commercial revenues are not immune.

"The IOC will eventually pay out its aid, but what weighs most heavily is the uncertainty about whether our competitions will be held and whether our sponsors will be maintained," he said.

The IOC is not prepared to go into details of what it plans.

"It is not possible at this stage to assess the overall impact" of the postponement of the Tokyo Olympics, an official told AFP.

"It depends on a number of variables that are currently being studied." According to an official of one federation: "the IOC will discuss on a case-by-case basis, sport by sport".

Another option is for the federations to ask for a share of the public aid set up to deal with the coronavirus crisis, in Switzerland, where 22 ASOIF members are based and also in the United Kingdom, home of World Sailing.

"Can sports federations benefit from federal aid? The answer is yes, in principle," Philippe Leuba, State Councillor of the canton of Vaud, in charge of the economy and sport, told.

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News Network
June 11,2020

New Delhi, Jun 11: BCCI president Sourav Ganguly has indicated that this year's IPL could be conducted in empty stadiums, insisting that all possible options are being explored to ensure that the suspended event does take place despite the COVID-19 pandemic.

In a letter to all the affiliated units sent late on Wednesday after the ICC Board meeting, Ganguly seemed confident of an IPL this year despite its current status of being indefinitely suspended because of the raging pandemic, which has claimed more than 8,000 lives in India.

"The BCCI is working on all possible options to ensure that we are able to stage IPL this year, even if it means playing the tournament in empty stadiums," Ganguly wrote.

"The fans, franchises, players, broadcasters, sponsors and all other stakeholders are keenly looking forward to the possibility of IPL being hosted this year.

"Recently, a lot of players both from India and other countries, participating in the IPL have shown keenness on being part of this year's IPL. We are optimistic and the BCCI will shortly decide on the future course of action on this," the former India captain said.

It is widely speculated that the IPL is eyeing the October event if the T20 World Cup scheduled to be held in Australia at that time is postponed. The ICC has deferred a decision on the World Cup's fate until next month.

Ganguly also said that the BCCI is working on the domestic schedule while exploring various formats which would make tournaments like Ranji Trophy, Duleep Trophy and Vijay Hazare "competitive and feasible".

"Moving ahead, the BCCI is in process of planning the domestic competitions for the next cricketing season. We are working on various options and formats in our endeavour to ensure that various domestic tournaments are held, they stay competitive and participation feasible," said the former India captain.

"The BCCI will come up with more details in next couple of weeks," he added.

He also informed that BCCI is preparing a Standard Operating Procedure (SOP) for resumption of cricket in all state units to ensure medical safety of those involved.

The president also informed that the BCCI has made "all efforts to release funds/grants to its various members."

"Associations which have made proper submission of their accounts and funds utilization certificates have already received their grants," he said.

The other units will also receive their grants once they submit relevant documents, the president assured while informing that vendors have also been paid.

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News Network
July 14,2020

New Delhi, Jul 14: Indian bowler Bhuvneshwar Kumar, who features in the list of A category players released by BCCI, has revealed his first-ever paycheck.

Bhuvneshwar was participating in a question and answer session on Twitter where he gave his take on fans' queries.

The 30-year-old bowler was asked about his first paycheck by a fan and Bhuvneshwar responded by saying, "It was for Rs 3000. I shopped and still managed to saved some."

During the question and answer session Bhuvneshwar picked Barcelona striker Lionel Messi over Juventus star Cristiano Ronaldo.

The right-arm bowler also revealed that football and badminton are his favourite sports other than cricket.

Earlier this year, Bhuvneshwar was named in the list A category of players. BCCI had released the list of centrally contracted players for the period from October 2019 to September 2020. Annually, A category players get Rs 5 crore.

The right-arm bowler would have been in action for Sunrisers Hyderabad if the Indian Premier League (IPL) had commenced from March 29. However, the tournament was postponed indefinitely due to the coronavirus pandemic.

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