Aishwarya Rai Bachchan: Technology has opened up our cinema to everybody

May 1, 2016

Mumbai, May 1: Actress Aishwarya Rai Bachchan, who is the brand ambassador of L'Oreal Paris and will represent the cosmetic giant at the upcoming 69th Cannes Film Festival, says technology has taken the Indian cinema on a global voyage with "accessibility just a click" away.

Aishwarya

The actress, who will be completing 15 years of attending the festival this year, also shared that technology has upgraded the ways of communication complimenting the "immense growth" of cinema.

Asked about how has the perception of Indian cinema changed with time at the foreign film festivals, she said she has "never played judge".

"How it may have changed? I have never played judge but I think common sense would have me recognise that with the world getting smaller with each passing year...Thanks to you members of media, social media and thanks to the communication becoming just at the press of the button and a couple of characters on your own little handsets," Aishwarya said.

The mother-of-one added: "It has just made the world so much smaller that it has opened up your cinema to everybody and accessibility is literally a click of the button to each individual."

The former Miss World walked into Bollywood with 'Aur Pyaar Ho Gaya' in 1997, and then went on to render critical performances in films like 'Taal', 'Devdas', 'Hum Dil De Chuke Sanam', 'Guru', 'Dhoom: 2' and 'Jodhaa Akbar'.

Aishwarya's tryst with the film gala at the French Riviera began with 'Devdas'. The Sanjay Leela Bhansali directorial was showcased and earned applause in 2002. The wife of actor Abhishek Bachchan became a jury member at the film gala in 2003. She then took her talent overseas by working in Hollywood starting with 'Bride & Prejudice' in 2004.

The 'Sarbjit' star said that the world taking a step ahead technologically is a "reflection of the immense growth".

She said: "That is the reflection of the immense growth and the world getting smaller and the obvious that we have always said change is the only constant."

Aishwarya will be representing the brand at the event this year along with actress Sonam Kapoor. Both the actresses have always managed to dazzle their fans at the French Riviera and this year, they will sport looks created using the L'Oreal Paris' Infallible Cannes 2016 Collection.

The Cannes Film Festival is scheduled to be held from May 11 to May 21, 2016.

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News Network
February 11,2020

New Delhi, Feb 11: 'Housefull 4' actor Pooja Hegde will star opposite Salman Khan in his Eid 2021 release 'Kabhi Eid Kabhi Diwali'.

Film critic and trade analyst Taran Adarsh made the announcement on Twitter on Tuesday.

"CONFIRMED... #PoojaHegde opposite #SalmanKhan in #KabhiEidKabhiDiwali... Directed by Farhad Samji... Story and produced by Sajid Nadiadwala... #Eid2021 release," read Adarsh's tweet.

Earlier, Salman Khan had announced the title of the film 'Kabhi Eid Kabhi Diwali' in January, keeping the trend alive of gifting his fans a movie to enjoy on Eid al-Fitr.

The film is being co-produced by Salman Khan, Sohail Khan, and Atul Agnihotri under the banners Salman Khan Films, Sohail Khan Productions and Reel Life Production.

The flick will hit theatres on Eid 2021, which will be around May 21.

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News Network
June 19,2020

New Delhi, Jun 19: With the demise of Bollywood actor Sushant Singh Rajput stirring a debate on nepotism in the film industry, singer Sonu Nigam on Thursday spoke out on the "mafia" of the Indian music industry.

Nigam shared a 7-minute-long Vlog (video blog) on his YouTube channel where he is seen talking about roadblocks in the career of the newcomers created by big music labels and in turn urged them to be kind.

"I want to request everyone and especially our music companies to be kind because today an actor - Sushant Sigh Rajput - has passed away, tomorrow you can hear the same about a singer or a composer or a lyrics writer because unfortunately there is a bigger mafia in the music industry than the film industry," the 46-year-old musician said.

He then talks about how the young and struggling musicians are distressed because of the monopoly of "only two music companies" in the industry that rule and decide everything.

"I came into the industry years ago and at a younger age so I didn't fall in the trap but this new generation is going through a lot," he said.

"They are distressed because the composer would want to work with them, the producer and director would want to work with them but the music company would say 'no this is not our artist.' This is not right that the power is in just two hands - two music companies only - they will decide who will sing who will not sing," he added.

He then stressed on the fact that he is completely out of the music industry but the situation is very grim for the newcomers.

"I am out of it and neither do I have any wish to sing since the last 15 years, I am very happy in my own world but I have seen the frustration in the eyes, in the voice and in the words of new singers, new composers, new lyric writers," he said.

"They cry and if they attempt suicide you too will have to answer the questions. Be a little kinder please, to the newcomers because they are Gandharva (skilled singers), please be a little easy on them," he added.

Nigam then shared a personal experience and without naming anyone described how a powerful actor from the Bollywood industry had control over the music world too.

"It might happen with me that the song I am singing and the same actor who is being questioned these days would say 'don't make him sing' as he has deals with Arijit Singh. So, how can you use your power like that?" he said.

"You call me, ask me to sing, and then get my song dubbed. This is funny especially because I have been working since 1991 in Bombay, I have been working since 1989 in the music industry and if you do this with me then what will you do with the young generation," he added.

The 'Aal Izz Well' singer ended the Vlog urging the big music labels to be "a little more chill" and humane towards the younger lot and warned that the distress might cause the newcomers to attempt suicide.

"Guys you need to chill a little, be a little humane. Please don't torture the younger ones, please step into their shoes, they need you, they need your help, they need your kindness," he said.

"Even directors and producers are not happy because they are not being allowed to make the music that they wish to. This is not right. Creativity should not be only in two hands. Be kind so that more people do not suicide," he added.

The alleged suicide of Sushant Singh Rajput has led to a lot of controversies in the entertainment industry. The investigations in the matter are still underway.

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News Network
January 8,2020

Jan 8: Bollywood star Deepika Padukone on Tuesday visited the Jawaharlal Nehru University (JNU) to express solidarity with the students who were attacked by a mob, but she did not address the crowd.

The actor reached the university campus at around 7.40 pm and attended a public meeting, called by JNU Teacher's Association and JNUSU in response to Sunday's attack on students and teachers by a masked mob armed with sticks and rods.

Deepika stood as former JNUSU president Kanhaiya Kumar was raising azaadi slogans and left by the time current president Aishe Ghosh started speaking.

The actor's decision to not address the crowd prompted Ghosh to comment, "when you are in a position, you should speak up".

"There are many people in Bollywood who do not put forth their views when they are not be aired. They are considered role models. I appeal to them: Make inspiring films after something has happened but when you are in that position, also talk about the story that is currently happening," she said.

Later, Ghosh said that Deepika expressed solidarity with the JNU students.

Deepika is in the capital to promote her upcoming release, Meghna Gulzar-directed "Chhapaak".

On Monday, the 34-year-old actor told a news channel that she feels proud that people have come out and raised their voice without fear, in reference to the protests against the amended Citizenship Act, the National Register of Citizens and violence in JNU.

"I feel proud to see that we aren't scared to express ourselves... I think the fact that we are thinking about the country and its future.... Whatever may be our point of view, it's nice to see," Deepika told NDTV India.

"I feel proud about it that people are coming out -- be it on the streets or wherever they are -- they are raising their voice and expressing themselves as it is important. If we want to see a change in life and society, it is important that a point of view be put forward," she added.

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