Banning West Indian players in IPL can affect the ‘Brand value’ of the event – Will BCCI take this gamble?

October 20, 2014

Oct 20: The sudden cancellation of the ongoing India tour by the West Indian players has triggered a lot of controversies. The Board of Control for Cricket in India (BCCI) is thinking about withdrawing all relations with The West Indies Cricket Board (WICB). Some reports even suggested that Indian board might ban the Caribbean cricketers in the lucrative Indian Premier League (IPL). Sandipan Banerjee digs deep and finds out the possibility of this ban before the IPL Governing council meeting on October 21.

Brand value“Love it. Hate it. But you cannot ignore it.” -This much-used adage is tailor-made for the lucrative IPL. Since its commencement in 2008 IPL has managed to court success, controversy and cynicism in equal measure. But what it has always managed is to stay top-of-the-mind. IPL is not just a cricket tournament now; it has become a brand — a brand that has put Indian cricket at the top of cricketing world.

To build this brand, the West Indian cricketers had contributed a lot. Whenever people think of IPL, it reminds them of the gigantic sixes of ‘CG’ (Chris Gayle), the mystique of Sunil Narine, the calypso jigs of Dwayne Bravo, the acrobatic fielding of Kieron Pollard, the controlled aggression of Dwayne Smith, or the ubiquitous resilience of Darren Sammy. IPL, as they call, is, “Cricketainment”, and Caribbean cricketers provide tremendous value for almost every franchise as well as the tournament as a whole.

Additionally, West Indian cricketers have often been faces of different franchises when it comes to promotion. Gayle, for example, is the undisputed face of Royal Challengers Bangalore (RCB) at this moment despite the presence of giants like AB de Villiers and Virat Kohli. Will Vijay Maliya accept a sudden ban on his most influential and most productive cricketer? And while we talk of Gayle, what about other champions like Pollard, Narine, and Bravo, who have carved out respective niches in IPL when it comes to representing teams? Their ‘Brand Values’ are undeniably high; sponsors invest on these stars, which, in turn, bring revenue for the franchises and the tournament as a whole.

It will not be easy for BCCI to proceed on this sensitive issue without consulting the franchises. Having said that, , keeping the rigid nature of BCCI in mind, there is a possibility that they will still go ahead with the decision, in which case there may be a showdown between them and franchises.

According to some sources the IPL career of the Caribbean cricketers are already secured. West Indies were firm when it came to not take field in the fourth One-day International (ODI) at Dharamsala, but a few top WICB members convinced the players to play the match which in turn will secure their IPL future.

The fate of the players will be decided in the IPL governing council meeting in Hyderabad on October 21, but looking from outside it can be said risking the IPL brand value by banning the Calypso charmers will be a big gamble by BCCI. Will they take this gamble? Highly unlikely.

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News Network
March 29,2020

Sydney, Mar 29: Steve Smith's two-year leadership ban ended quietly Sunday, leaving him eligible again to captain Australia at a time of uncertainty over when international cricket will resume.

Smith was stripped of the captaincy and banned from leading Australia for two years over his involvement in the 2018 ball tampering scandal in South Africa. His sentence ended Sunday and he can again captain Australia if called upon.

Australian players were due this week to conclude a series of matches in New Zealand and, for some, to join the Indian Premier League. But it wasn't clear Sunday if the IPL will take place this year and when international matches will resume. Australia's scheduled mid-year tours to England and Bangladesh are in doubt.

Smith told Channel Nine television's Sports Sunday he is doing his best to stay mentally and physically fit, training in his home gym, going on 10 kilometer (6 mile) runs and practising the guitar.

"It's obviously not looking likely (the IPL will go ahead) at the moment," Smith said. "I think there might be some meetings over the next few days to discuss what the go is with it all.

"I'm just trying to stay physically and mentally fit and fresh and, if it goes ahead at some point, then great. And if not, there's plenty going on in the world at the moment. So just play it day by day."

It seems unlikely Smith will return to the captaincy when cricket resumes. Tim Paine is firmly established as Australia's test captain and at 35 is not immediately considering retirement. Aaron Finch has captained Australia successfully in white ball cricket.

The conclusion of Smith's ban ends the period of upheaval in Australian cricket that followed the ball tampering incident in the second test at Cape Town in 2018 when Cameron Bancroft, with the knowledge of Smith and his vice-captain David Warner, used sandpaper to change the condition of the ball.

Smith and Warner received one-year bans from international and most domestic cricket and Bancroft was banned for nine months. The scandal also resulted in the resignation of coach Darren Lehmann and the departure of Cricket Australia's chief executive, James Sutherland.

Warner remains under a career-long leadership ban.

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News Network
May 18,2020

Karachi, May 18: Former Pakistan captain Younis Khan believes it is at least five years too early to compare Virat Kohli and Babar Azam as the Indian skipper has proven himself in "every kind of situation" and the latter has not.

"Virat Kohli is far more experienced than Babar. He has at least five years more experience of top cricket and he is at the peak of his career," said Younis, Pakistan's leading run-getter in Tests.

"Kohli has far more exposure than Babar and he has been in every kind of situation and proven himself. No one gets 70 international centuries like that and this are proof of his class and abilities. He has scored runs in every situation and all opposition."

Younis said said Babar still has a long way to go.

"Babar has been in top cricket for just around five years. He has got a very impressive batting average across all three formats and he is getting better by the day.

"You see him batting and you can see he has got the same qualities that Kohli had at the start of his career."

Besides amassing 70 international hundreds, 31-year-old Kohli averages more than 50 in all three formats. The India skipper has scored more than 20,000 runs while 25-year-old Babar has 6680 runs across formats though the Pakistan limited overs skipper has played significantly lesser number of games.

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January 6,2020

Sydney, Jan 6: Nathan Lyon captured five for 50 and 10 match wickets as Australia crushed New Zealand by 279 runs on Monday, capping a golden domestic summer as they swept the three-Test series.

The off-spinner led the powerful Australian bowling attack to dismiss the Kiwis for 136 and seal another heavy win over the Black Caps after similar victories in Perth and Melbourne.

Australia have been unbeatable this season, winning all five Tests at home -- two against Pakistan and three against New Zealand -- after retaining the Ashes by drawing the series 2-2 in England.

"It's been a great summer for the Australian Test side," Lyon said.

"It's pretty special to be part of it, we have been impressive, pretty clinical, the batters have done well and given us bowlers plenty of time."

Australia declared their second innings at 217 for two with David Warner scoring an unbeaten century, leaving the Black Caps with a revised 416-run target in the fourth innings on a wearing Sydney Cricket Ground pitch.

But the Kiwis buckled under the pressure of Australia's superior bowling attack with Mitchell Starc taking three for 25 to support the wiles of spinner Lyon.

"They were clinical in all areas and after the first match they put us under pressure session after session," said skipper Kane Williamson, who missed the Test with a virus.

New Zealand were reeling early at 27-4 and never recovered after Starc and Lyon took two wickets each in the middle session to put the skids under the tourists.

Starc removed both openers, Tom Latham and Tom Blundell, in the first five overs. Blundell fell to a stunning catch by a diving Lyon at point for two and stand-in skipper Latham lost a review for leg before wicket.

Jeet Raval was out in a review to the faintest of edges on 'Snicko' in Lyon's first over for 12.

First-innings top-scorer Glenn Phillips went for a duck after technology detected a faint outside edge to wicketkeeper Paine off Lyon.

Taylor's Kiwi record

Ross Taylor became the leading all-time Kiwi batsman, going past Stephen Fleming (7,172) before he was bowled by Pat Cummins for 22 to take his Test aggregate to 7,174.

Big-hitting Colin de Grandhomme smacked Lyon for six to bring up his fifty but went next ball hoicking to Joe Burns at deep mid-wicket for 52.

Todd Astle was out to a superb diving catch by James Pattinson in the outfield for 17.

Starc yorked William Somerville's middle stump for seven and BJ Watling was the last to fall, caught at backward square leg by Pat Cummins for 19.

Earlier, Warner completed his 24th Test century and remained unbeaten when skipper Paine declared upon the dismissal of Marnus Labuschagne.

"You know you're capable of doing so," Warner said, when asked about how he had bounced back from his disastrous Ashes campaign in England last year.

"I was in the nets hitting the ball well and had the skipper backing me. To be able to play with freedom helped me. It's all paying off."

Labuschagne, who was dropped on four in a regulation caught-and-bowled chance by leg-spinner Astle, was caught at long on off Matt Henry for 59 -- his seventh score over 50 in eight innings this domestic summer.

Labuschagne finished the home five-Test season with a stunning aggregate of 896 runs, made up of his 215 in the first innings, three other centuries and three half-centuries in eight innings.

There was drama late in the Australian innings when Warner was given an official warning by umpire Aleem Dar for running down the middle of the pitch in scampering a single.

It resulted in five penalty runs being added to New Zealand's first innings total meaning their target was revised down from 421 to 416.

The Test was played against the backdrop of one of Australia's most devastating bushfire seasons with at least 24 people losing their lives in blazes raging across the country, including on the outskirts of Sydney.

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