Banning West Indian players in IPL can affect the ‘Brand value’ of the event – Will BCCI take this gamble?

October 20, 2014

Oct 20: The sudden cancellation of the ongoing India tour by the West Indian players has triggered a lot of controversies. The Board of Control for Cricket in India (BCCI) is thinking about withdrawing all relations with The West Indies Cricket Board (WICB). Some reports even suggested that Indian board might ban the Caribbean cricketers in the lucrative Indian Premier League (IPL). Sandipan Banerjee digs deep and finds out the possibility of this ban before the IPL Governing council meeting on October 21.

Brand value“Love it. Hate it. But you cannot ignore it.” -This much-used adage is tailor-made for the lucrative IPL. Since its commencement in 2008 IPL has managed to court success, controversy and cynicism in equal measure. But what it has always managed is to stay top-of-the-mind. IPL is not just a cricket tournament now; it has become a brand — a brand that has put Indian cricket at the top of cricketing world.

To build this brand, the West Indian cricketers had contributed a lot. Whenever people think of IPL, it reminds them of the gigantic sixes of ‘CG’ (Chris Gayle), the mystique of Sunil Narine, the calypso jigs of Dwayne Bravo, the acrobatic fielding of Kieron Pollard, the controlled aggression of Dwayne Smith, or the ubiquitous resilience of Darren Sammy. IPL, as they call, is, “Cricketainment”, and Caribbean cricketers provide tremendous value for almost every franchise as well as the tournament as a whole.

Additionally, West Indian cricketers have often been faces of different franchises when it comes to promotion. Gayle, for example, is the undisputed face of Royal Challengers Bangalore (RCB) at this moment despite the presence of giants like AB de Villiers and Virat Kohli. Will Vijay Maliya accept a sudden ban on his most influential and most productive cricketer? And while we talk of Gayle, what about other champions like Pollard, Narine, and Bravo, who have carved out respective niches in IPL when it comes to representing teams? Their ‘Brand Values’ are undeniably high; sponsors invest on these stars, which, in turn, bring revenue for the franchises and the tournament as a whole.

It will not be easy for BCCI to proceed on this sensitive issue without consulting the franchises. Having said that, , keeping the rigid nature of BCCI in mind, there is a possibility that they will still go ahead with the decision, in which case there may be a showdown between them and franchises.

According to some sources the IPL career of the Caribbean cricketers are already secured. West Indies were firm when it came to not take field in the fourth One-day International (ODI) at Dharamsala, but a few top WICB members convinced the players to play the match which in turn will secure their IPL future.

The fate of the players will be decided in the IPL governing council meeting in Hyderabad on October 21, but looking from outside it can be said risking the IPL brand value by banning the Calypso charmers will be a big gamble by BCCI. Will they take this gamble? Highly unlikely.

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May 28,2020

May 28: Former India captain and Kings XI Punjab head coach Anil Kumble is hopeful of the IPL happening this year and is not averse to the idea of conducting the cash-rich event without spectators due to the COVID-19 threat.

It is not official yet but there is speculation that the BCCI wants to hold the IPL in the October window after the tournament was postponed indefinitely earlier this year due to the COVID-19 pandemic.

"Yes we are hopeful and optimistic that there is still a possibility (to hold IPL this year) if we can cram in the schedule," Kumble was quoted as saying by Star Sports show 'Cricket Connected'.

"If we are going to have a stadium without spectators, then probably have 3 or 4 venues; there's still a possibility, we are all optimistic," said the former spinner, who is also the chairman of ICC's Cricket Committee.

Former India batsman VVS Laxman said the stakeholders can stage the league in cities which have multiple stadia to reduce travelling by players.

"Absolutely (there is chance to hold IPL this year), and also make sure that all the stakeholders have a say," he said.

"...you should identify one venue, which probably has 3 or 4 grounds; if at all you find that kind of a venue because travel is again going to be quite challenging," said the former stylish batsman.

"You don't know who's going to be where at the airports, so that I'm sure the franchises and the BCCI will be looking into."

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May 25,2020

Karachi, May 25: Pakistan head coach and chief selector Misbah-ul-Haq believes Babar Azam is destined to be a world-class player and is very close to being in the same league as India skipper Virat Kohli and Australia's Steve Smith.

"I don't like comparisons but Babar is currently very close to being in the same class as Virat Kohli, Steve Smith or Joe Root," Misbah said in an interview to Youtube channel, Cricket Baaz.

"He believes in the work ethic that if you want to better Kohli you have to work harder than him at your skills, fitness and game awareness."

The 25-year-old, who was named captain of the Pakistan T20 team ahead of the Australia series in October last year, was recently handed the reins of ODI team as well.

"Making him the T20 captain was a tester. We wanted to see how he will respond to this challenge. All of us agree that he has done a very good job and his biggest plus is that being among the worlds top players he leads by example," Misbah said.

"If you are a performer like Babar then it becomes easier for you to motivate the rest of the team and get things done.

"Even when I was made captain in 2010 my performances were here and there and I was in and out. But captaincy changed my game and mindset and I became a more hard-working and motivated cricketer."

Misbah said Babar always challenges himself and would get better as a captain with experience.

"He is in a zone of his own. He just doesn't want to be in the team. He just doesn't want to play for money. He wants to be the top performer for Pakistan. He is always pitting himself against other top batsmen like Kohli or Smith," he said.

"He loves challenges in the nets and on the field. He has really matured as a player and in time he will get better as a captain with experience."

Babar was the leading run-scorer of the T20I series against Australia last year. He also scored 210 runs, which included a hundred, at 52.50 in the Test series against the same opponents.

In the two-Test home series against Sri Lanka, Babar ended the series with 262 runs with an average of exactly 262.

Misbah feels Babar had changed as a batsman when he got runs in the Tests in Australia.

"Before that he was getting runs in tests but not consistently. In Australia and in the following tests against Sri Lanka and Bangladesh he changed," he said.

Talking about his experience as a head coach, Misbah said: "Having captained, it has helped me a lot. As captain I had to manage everything and also having played under top coaches ... I have seen closely their work ethics and how they managed things.

"It is a learning process. Having remained captain it is a big advantage for coaching because you know the players and their mood swings. You know which player will respond in a given situation,which player is feeling pressure in a scenario.

Misbah said it is not easy juggling between different roles.

"Most important thing as a coach is mentally and psychologically how you handle a group of players," the former skipper said.

"Sometimes captain and coach is different as you have to take tough decisions. Being chief selector makes it it a bit difficult but I had experience of creating and managing teams, I have been building teams since 2003. Till now it is going well."

Misbah feels in Pakistan cricket there were different parameters for judging foreign and local coaches.

"I don't know why it is like this why do we have different eye for locals and foreigners. Maybe we feel they have something special. It looks like every decision by a foreign coach is right. In contrast we tend to be very critical of local coaches no matter what decision they take," he said.

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June 22,2020

Zadar (Croatia), Jun 22: Grigor Dimitrov took to Instagram to announce that he has tested positive for coronavirus. The tennis star was one of the players who took part in the Adria Tour with the likes Novak Djokovic, Alexander Zverev and Dominic Thiem among others.

Taking to Instagram, the player wrote: "Hi Everyone-I want to reach out and let my fans and friends know that I tested positive back in Monaco for Covid-19. I want to make sure anyone who has been in contact with me during these past days gets tested and takes the necessary precautions. I am so sorry for any harm I might have caused. I am back home now and recovering. Thanks for your support and please stay safe and healthy."

He also urged those who had come in contact with him over the last few days in Monaco should also get tested for the deadly virus.

Meanwhile, World no.1 Djokovic reached the final of his exhibition tournament in Zadar, Croatia, after easing through the round-robin group stage on the first day. This is the second stage of the Adria Tour with Austrian Dominic Thiem winning the first leg in Belgrade, Serbia.

Djokovic started by saving three set points in his 4-3, 4-1 win over fellow Serb Pedja Krstin. He then beat home favourite Borna Coric 4-1, 4-3 in front of several thousand fans at the Visnjik tennis complex.

The tournament in Zadar is being played on red clay over two days. In the other group, Russian Andrey Rublev is in pole position to advance into the final after wins over 2014 US Open champion Marin Cilic and Serb Danilo Petrovic. He faces German star Alexander Zverev in the final round robin match on Sunday who stayed in contention after beating Cilic 4-3, 0-4, 4-3.

Djokovic''s own inconsequential final group match is against Croatian Dino Serdarusic who replaced Grigor Dimitrov after the Bulgarian pulled out of the tournament with sickness following his opening 4-1, 4-1 loss to Coric.

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