Banning West Indian players in IPL can affect the ‘Brand value’ of the event – Will BCCI take this gamble?

October 20, 2014

Oct 20: The sudden cancellation of the ongoing India tour by the West Indian players has triggered a lot of controversies. The Board of Control for Cricket in India (BCCI) is thinking about withdrawing all relations with The West Indies Cricket Board (WICB). Some reports even suggested that Indian board might ban the Caribbean cricketers in the lucrative Indian Premier League (IPL). Sandipan Banerjee digs deep and finds out the possibility of this ban before the IPL Governing council meeting on October 21.

Brand value“Love it. Hate it. But you cannot ignore it.” -This much-used adage is tailor-made for the lucrative IPL. Since its commencement in 2008 IPL has managed to court success, controversy and cynicism in equal measure. But what it has always managed is to stay top-of-the-mind. IPL is not just a cricket tournament now; it has become a brand — a brand that has put Indian cricket at the top of cricketing world.

To build this brand, the West Indian cricketers had contributed a lot. Whenever people think of IPL, it reminds them of the gigantic sixes of ‘CG’ (Chris Gayle), the mystique of Sunil Narine, the calypso jigs of Dwayne Bravo, the acrobatic fielding of Kieron Pollard, the controlled aggression of Dwayne Smith, or the ubiquitous resilience of Darren Sammy. IPL, as they call, is, “Cricketainment”, and Caribbean cricketers provide tremendous value for almost every franchise as well as the tournament as a whole.

Additionally, West Indian cricketers have often been faces of different franchises when it comes to promotion. Gayle, for example, is the undisputed face of Royal Challengers Bangalore (RCB) at this moment despite the presence of giants like AB de Villiers and Virat Kohli. Will Vijay Maliya accept a sudden ban on his most influential and most productive cricketer? And while we talk of Gayle, what about other champions like Pollard, Narine, and Bravo, who have carved out respective niches in IPL when it comes to representing teams? Their ‘Brand Values’ are undeniably high; sponsors invest on these stars, which, in turn, bring revenue for the franchises and the tournament as a whole.

It will not be easy for BCCI to proceed on this sensitive issue without consulting the franchises. Having said that, , keeping the rigid nature of BCCI in mind, there is a possibility that they will still go ahead with the decision, in which case there may be a showdown between them and franchises.

According to some sources the IPL career of the Caribbean cricketers are already secured. West Indies were firm when it came to not take field in the fourth One-day International (ODI) at Dharamsala, but a few top WICB members convinced the players to play the match which in turn will secure their IPL future.

The fate of the players will be decided in the IPL governing council meeting in Hyderabad on October 21, but looking from outside it can be said risking the IPL brand value by banning the Calypso charmers will be a big gamble by BCCI. Will they take this gamble? Highly unlikely.

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Agencies
March 10,2020

Mumbai, Mar 10: The addition of two new members, including the chairman, in the national selection committee, has not changed the panel's stance on M S Dhoni, who will "have to perform" in the upcoming IPL to be considered for T20 World Cup selection, a top BCCI official told PTI.

The Sunil Joshi-led selection panel met for the first time in Ahmedabad on Sunday to pick a rather "straightforward" squad for the three ODIs against South Africa beginning in Dharamsala on March 12.

Fit-again Hardik Pandya, Bhuvneshwar Kumar and Shikhar Dhawan made their way back into the side.

Joshi's predecessor MSK Prasad had made it clear that the team has moved on from Dhoni and he has to first play to be considered for selection.

Dhoni, who has not played since the World Cup semi-final loss to New Zealand in July, will be making his highly-awaited comeback in the IPL beginning March 29.

"It was a pretty straightforward selection meeting and since Dhoni was obviously not in the reckoning this time (for South Africa series), there was no formal talk about his future," a BCCI source told PTI.

"He will be back in the reckoning only if he has a good IPL. And why only him, there are so many senior and young players who will play in the IPL. If they do well, they are ought to be considered too. So, you could see some surprise inclusions," he said.

The T20 World Cup will be played in Australia in October-November and the games India play after the IPL leading up to the mega event will also be a factor in the final squad selection.

"But the performance in the IPL could be the clincher," the source added.

Head coach Ravi Shastri too has hinted that Dhoni could be back after a good IPL but his future remains a subject of intense speculation as he has not played a game in more than seven months.

With his heir apparent Rishabh Pant not setting the world on fire and K L Rahul being groomed into a full-time wicketkeeper-batsman, Dhoni's comeback cannot be ruled out.

His countless fans will finally get to see him in action when he leads Chennai Super Kings against defending champions Mumbai Indians in the IPL opener at Wankhede Stadium on March 29.

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News Network
June 2,2020

Bengaluru, Jun 2: Bangladesh opening batsman Tamim Iqbal has said that he was ashamed on seeing the training regime of Indian skipper Virat Kohli.

Iqbal said that the incident happened two-three years back as he thought to himself that why he cannot do the same even when he is the same age as Kohli.

"I must say this, it is not because I am talking to an Indian commentator, India is our neighbour so whatever things they do, it affects Bangladesh as well. We follow what is happening in India, when India changed its approach towards fitness, it impacted Bangladesh the most," Iqbal told Sanjay Manjrekar in a videocast hosted by ESPNCricinfo.

"I have no shame in admitting this, when I saw Virat Kohli running around two-three years ago, I was ashamed of myself, I thought this is a guy who is probably my age, but he is training so much and I have not doing even half of it. We have a great example in our team as well, Mushfiqur Rahim manages himself well regarding fitness," he added.

During his initial days of international cricket, Kohli was fond of chicken which he has admitted several times during media interaction.

But in 2013, the 31-year-old batsman intentionally shifted his focus to fitness, diet, and training.

Now he has become punctual about his diet which has given him a different character on and off the field.

The comparisons between Kohli and Sachin Tendulkar have also kept on growing and many have picked the current Indian skipper to break the records set by Tendulkar.

Tendulkar managed to call time on his career after registering 100 international centuries, while Kohli currently has 70 centuries across all formats.

Currently, Kohli is ranked at the top spot in the ICC ODI rankings while he is in the second place in Tests rankings.

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News Network
March 12,2020

Miami, Mar 12: The NBA has suspended its season "until further notice" after a Utah Jazz player tested positive Wednesday for the coronavirus, a move that came only hours after the majority of the league's owners were leaning toward playing games without fans in arenas.

Now there will be no games at all, at least for the time being. A person with knowledge of the situation said the Jazz player who tested positive was center Rudy Gobert. The person spoke to The Associated Press on condition of anonymity because neither the league nor the team confirmed the test.

"The NBA is suspending game play following the conclusion of tonight's schedule of games until further notice,'' the league said in a statement sent shortly after 9:30 p.m. EDT. "The NBA will use this hiatus to determine next steps for moving forward in regard to the coronavirus pandemic.''

The test result, the NBA said, was reported shortly before the scheduled tip-off time for the Utah at Oklahoma City game on Wednesday night was called off. Players were on the floor for warmups and tip-off was moments away when they were told to return to their locker rooms. About 30 minutes later, fans were told the game was postponed ``due to unforeseen circumstances."

Shutdown for two weeks?

Those circumstances were the league's worst-case scenario for now -- a player testing positive. A second person who spoke to AP on condition of anonymity said the league expects the shutdown to last a minimum of two weeks, but cautioned that time-frame is very fluid.

"It's a very serious time right now," Miami Heat coach Erik Spoelstra said. "I think the league moved appropriately and prudently and we'll all just have to monitor the situation and see where it goes from here."

The Jazz released a statement saying a player -- they did not identify Gobert -- tested negative earlier Wednesday for flu, strep throat and an upper respiratory infection. That player's symptoms diminished as the day went along, but the decision was made to test for COVID-19 anyway. That test came back with a preliminary positive result.

"The individual is currently in the care of health officials in Oklahoma City," the Jazz said, adding that updates would come as appropriate.

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