Banning West Indian players in IPL can affect the ‘Brand value’ of the event – Will BCCI take this gamble?

October 20, 2014

Oct 20: The sudden cancellation of the ongoing India tour by the West Indian players has triggered a lot of controversies. The Board of Control for Cricket in India (BCCI) is thinking about withdrawing all relations with The West Indies Cricket Board (WICB). Some reports even suggested that Indian board might ban the Caribbean cricketers in the lucrative Indian Premier League (IPL). Sandipan Banerjee digs deep and finds out the possibility of this ban before the IPL Governing council meeting on October 21.

Brand value“Love it. Hate it. But you cannot ignore it.” -This much-used adage is tailor-made for the lucrative IPL. Since its commencement in 2008 IPL has managed to court success, controversy and cynicism in equal measure. But what it has always managed is to stay top-of-the-mind. IPL is not just a cricket tournament now; it has become a brand — a brand that has put Indian cricket at the top of cricketing world.

To build this brand, the West Indian cricketers had contributed a lot. Whenever people think of IPL, it reminds them of the gigantic sixes of ‘CG’ (Chris Gayle), the mystique of Sunil Narine, the calypso jigs of Dwayne Bravo, the acrobatic fielding of Kieron Pollard, the controlled aggression of Dwayne Smith, or the ubiquitous resilience of Darren Sammy. IPL, as they call, is, “Cricketainment”, and Caribbean cricketers provide tremendous value for almost every franchise as well as the tournament as a whole.

Additionally, West Indian cricketers have often been faces of different franchises when it comes to promotion. Gayle, for example, is the undisputed face of Royal Challengers Bangalore (RCB) at this moment despite the presence of giants like AB de Villiers and Virat Kohli. Will Vijay Maliya accept a sudden ban on his most influential and most productive cricketer? And while we talk of Gayle, what about other champions like Pollard, Narine, and Bravo, who have carved out respective niches in IPL when it comes to representing teams? Their ‘Brand Values’ are undeniably high; sponsors invest on these stars, which, in turn, bring revenue for the franchises and the tournament as a whole.

It will not be easy for BCCI to proceed on this sensitive issue without consulting the franchises. Having said that, , keeping the rigid nature of BCCI in mind, there is a possibility that they will still go ahead with the decision, in which case there may be a showdown between them and franchises.

According to some sources the IPL career of the Caribbean cricketers are already secured. West Indies were firm when it came to not take field in the fourth One-day International (ODI) at Dharamsala, but a few top WICB members convinced the players to play the match which in turn will secure their IPL future.

The fate of the players will be decided in the IPL governing council meeting in Hyderabad on October 21, but looking from outside it can be said risking the IPL brand value by banning the Calypso charmers will be a big gamble by BCCI. Will they take this gamble? Highly unlikely.

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January 28,2020

Columbo, Jan 28: The Sri Lanka Cricket Board on Monday announced the 15-member squad for the upcoming ICC Women`s T20 World Cup, slated to commence from February 21. The board also announced five standby players for the ensuing tournament.

The squad members are -- Chamari Atapattu (captain), Harshitha Madavi (vice captain), Anushka Sanjeewani, Hansima Karunaratne, Shashikala Siriwardene, Nilakshi De Silva, Ama Kanchana, Kavisha Dilhari, Udeshika Probodhani, Achini Kulasuriya, Hasini Perera, Sathya Sandeepani, Umesha Thimashini, Sugandika Kumari, Dilani Manodara.

The standby players are -- Sachini Nisansala, Prasadani Weerakkody, Oshadi Ranasinghe, Tharika Sewwandi, Inoka Ranaweera.

Sri Lanka will take on New Zealand in their opening encounter on February 22.

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July 2,2020

Jul 2: Cricket Australia has decided to not use the Dukes ball from this summer's Sheffield Shield, having used it alongside Kookaburra for four seasons.

CA has confirmed that the Kookaburra ball will be used for the entire 2020-21 first-class season.

Australia has been using Dukes ball since the 2016-17 season in Shield matches with an aim to help its cricketers prepare for the hostile English conditions.

CA's Head of Cricket Operations, Peter Roach, said the decision to axe the Dukes was the right call. "The introduction of the Dukes ball has been a worthwhile exercise, particularly in the lead up to overseas Ashes series where the Dukes is used so well by our English opponents," Roach said.

"We have been happy with how the ball has performed when used in Australian conditions over the past four seasons. We do, however, feel that reverting to one ball for 2020-21 will provide the consistent examination of our players over a full season that CA and the states are presently seeking. The Kookaburra is the ball used for international cricket in Australia and many parts of the world and we see benefits this season of maximising our use of it," he added.

Roach said the ineffectiveness of spinners in first-class cricket in recent times played a role in CA's decision to do away with the Dukes. "We have noted that spin bowlers in the Sheffield Shield have been playing less of a role in recent seasons, most notably in games when the Dukes ball is in use. We need spinners bowling in first-class cricket and we need our batters facing spin. We hope that the change to one ball will have a positive benefit here," he said.

The CA official, however, didn't rule out the possibility of re-introducing it later.

"We see a definite opportunity to reintroduce the Dukes ball at some stage in the future."

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January 10,2020

New Delhi, Jan 10: Injured Assam archer Shivangini Gohain underwent a critical surgery at the AIIMS. Dr. Deepak Gupta, professor of Pediatric neurosurgery at AIIMS, revealed about the delicate nature of the procedure and said there was no room for error.

"It was touching vertebral artery which supplies blood to the brain stem. The arrow was 0.5 cm in front of the spinal cord and the child could have become quadriplegic if someone tried to pull it out," Gupta said.

According to doctors, the arrow accidentally went inside the body damaging the shoulder bone, part of the neck, spinal cord and left lung.

Dr Gupta said, "Now the patient is fine. We had planned the surgery in a very unique way. Last whole night, our team was doing the planning and plotting to conduct this complex surgery. About 15 cm part of the arrow was inside the body which has entered through shoulder bone and affected neck, spinal cord and left lung".

"We started the surgery in the morning at 6 am which lasted for three and a half hours. We have successfully removed the arrow. The patient is stable now and shifted to ICU for observation," he added

Shivangini Gohain, the 12-year-old Assam archer who was impaled by an arrow shot accidentally at the SAI centre in Dibrugarh, was training unsupervised and the mishap was a result of negligence by the local coach and officials, the state's archery association has said.

The child was training at the Dakha Devi Rasiwasia College at Chabua, which serves as an extension centre under the Sports Authority of India (SAI) Regional Centre in Guwahati when the incident took place on Wednesday.

She was airlifted to Delhi on Thursday night and admitted to the AIIMS Trauma Centre. Pulin Das, a joint secretary of Assam Archery Association and executive member of the state Olympic association said the injury to the school girl from the Deodhai village, which is 3km from Chabua, happened as the trainees were practising without any coach and other officials.

“There is a SAI contractual coach Marcy and he has left for the Khelo India Games in Guwahati. He didn't instruct the trainees to stop the camp for some time nor did the college principal, who acted as administrator of the extension centre, looked after the practice,” Das said on Friday.

The extension centre has 11 trainees, six boys and five girls, and they were training under SAI contractual coach A C Marcy from Nagaland, who is in Guwahati for the Khelo India Youth Games.

“The training ground itself is in very bad shape, it was not even a dedicated ground for archery training, some play football, cricket and other sports on that ground. But the worst part is that the SAI coach did not give instructions to stop the camp for a while and the archers were training without any supervision,” he added Das said Gohain was struck by an arrow shot by boys doing practice for compound event. The arrow remained stuck for more more than a day before she was airlifted to New Delhi on Thursday night.

“There was nobody to look after the archers, they were training on their own though their parents were outside the ground. An arrow shot by a boy trainee who was doing compound event practice hit her on the shoulder,” the official said.

Gohain's father Brinchi Gohain was outside the practice area and with no official of the college and SAI coming for help, she was taken to Assam Medical College in Dibrugarh, 33km from Chabua.

“She could reach the AMC in Dribugarh only on Thursday morning. There, the doctors told her parents to take her to a more reputed hospital like AIIMS in Delhi. With help from people close to the local Member of Parliament and Assam CM himself, she was taken by air ambulance to Delhi.

“I was told that she had a very tough time as the arrow remained stuck for more than a day. She is a strong-willed girl and she fought. Her father must be a daily wage labourer and he was distraught also.”

The SAI said that it will bear all the expenses of her treatment. The Assam Archery Association has contributed Rs 20,000 towards her treatment.

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