BCCI predicted to be richer by Rs 20,000 crore from IPL media rights

Agencies
September 3, 2017

Mumbai, Sept 3: The Board of Control for Cricket in India (BCCI) Chief Executive Officer (CEO) Rahul Johri says the revenue generation from the upcoming Indian Premier League (IPL) media rights auction could be “historic”, considering the huge interest shown by various stakeholders.

“Monday’s auction could produce historic numbers. While I am not in a position to predict numbers, our primary focus is to deliver a transparent and robust bidding process for each and every stakeholder,” Johri said ahead of the auction.

“We are extremely grateful to the Honourable Supreme Court and the Committee of Administrators (COA) for having faith in our existing system,” he added.

The bidding for various media rights auction of the cash-rich league for a five-year period from 2018-2022 will take place in Mumbai on Monday.

The rights have been segregated in two categories -- broadcast and digital (internet and mobile) rights.

The rights on offer are Indian sub-continental TV rights, which is the most coveted along with emerging Indian sub-continent digital rights.

There is also rest of the world media rights on offer which includes key international markets like the Middle East, Africa, Europe, USA, Australia and New Zealand.

There are predictions that BCCI could be richer by more than Rs 20,000 crore through their earnings from the rights.

In 2008, Sony Pictures Network won the IPL media rights for a period of 10 years with a bid of Rs 8200 crore. The global digital rights of IPL for a period of three years was awarded to Novi Digital in 2015 for 302.2 crore.

“The IPL is one of the biggest cricketing property globally. That the best companies in the global market have shown interest is a testimony to the value that it brings in for the investors,” said Johri.

The digital rights market for Indian sub-continent could see a three-way battle between Reliance Jio Digital Services, and Airtel.

Johri agreed that digital rights could throw up interesting numbers.

“You have to understand digital market is growing very rapidly. The increase in bandwidth and connectivity for all the major digital players have also helped. The IPL is a catalyst for the growth of their business,” said the CEO of India’s richest sporting body.

There could be a possibility that some of the major players may get into a consortium (association of companies) to place bid for the global rights.

Asked if any major Indian company with interest in broadcast gets into a tie-up with an international player vying for digital rights for the rest of the world, Johri said that the possibility cannot be ruled out.

“Any combination as far as consortium is concerned is possible. We have to provide the best service to the stakeholders. A particular company may have a strong presence in one of the markets but may like to have an association with a company that has strong foothold in another market. If they come together and become the highest bidder, they are welcome,” Johri said.

Johri also explained the reason why the period of rights has been reduced from 10 years to five years.

“A period of 10 years was too long a period from a buyer’s perspective as well as seller’s perspective. In an ever changing world, a decade is a very long period which restricts the property (IPL) from growing.

“Now we have digital rights for five years. Currently, digital feed (live streaming) is a delayed but we don’t know how scenario will change after five years,” he stated.

The notable companies that have picked up tender document are Star India, Amazon Seller Services, Followon Interactive Media, Taj TV India, Sony Pictures Networks, Times Internet, Supersport International, Reliance Jio Digital, Gulf DTH FZ LLC, GroupM Media, beIN, Econet Media, SKY UK, ESPN Digital Media, BTG Legal Services, BT PLC, Twitter, Facebook Inc, BamTech, YuppTV, Discovery, Oath (Yahoo), Airtel, DAZN Perform Group.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
News Network
February 14,2020

London, Feb 14: Former Sri Lanka skipper and current Marylebone Cricket Club's president Kumar Sangakkara has said that the 2009 Lahore terror attack taught him about his own character and values.

His remarks came as MCC arrived in Pakistan to play T20I matches against Lahore Qalandars. This will mark his first return to the Gaddafi Stadium, where a shocking atrocity took place when the Sri Lankan bus was attacked by terrorists.

The Sri Lankan team was on their way to Lahore's Gaddafi Stadium for a Test match with Pakistan in 2009 when terrorists from the Taliban and Lashkar-e-Jhangvi (LeJ) fired indiscriminately at their bus. The attack left eight people dead and injured seven Sri Lankan players and staff.

Ever since the incident, no cricket team toured Pakistan to play a cricket series, however, the landscape changed last year as Sri Lanka paid a visit to the country to play a series across formats. After that, even Bangladesh toured Pakistan and now there are talks of South Africa going to the country to play a series.

"I don't think I need any flashbacks, because I remember that day and those moments so very clearly. It's not something I relive or wallow in. But it's an experience you should never forget, because it gives you perspective in terms of life and sport, and you learn a lot about your own values and characters, and those of others," ESPN Cricinfo quoted Sangakkara as saying.

"I have no reservations about talking about it, it's not something that upsets me, but these sorts of experiences can only strengthen you. Today I consider myself very fortunate to be able to come back here to Lahore, and at the same time remember the sacrifice of all those who lost their lives that day," he added.

Sangakkara said that every human has his own way of dealing with such adversity.

"I think everyone deals with it in their own personal way. But at the same time, what really unites us is that you face adversity and you face challenges, and you have to get past it, and you've got to do that successfully. It's about moving forwards and upwards and being part of cricket. Being Sri Lankan you learn those lessons quite well, because, throughout our civil war, cricket was a unique vibe," Sangakkara said.

"We speak about the attack at various times. We even have a laugh about it, in terms of what we went through because it helps sometimes to look at it with a bit of humour, even though there was a tragic loss of life, and other serious injuries within that incident," he added.

MCC in the weeklong tour will take on Lahore Qalandars in a T20 match at the Gaddafi Stadium later today.

Kumar Sangakkara will lead the MCC's twelve-man squad for the tour, which includes Ravi Bopara, Roelof van der Merwe, Ross Whiteley among others.

Fixtures for the upcoming tour are as follows:

MCC vs Lahore Qalandars, T20I, Gaddafi Stadium, February 14

MCC vs Pakistan Shaheens, ODI, Aitchison College, February 16

MCC vs Northern, Aitchison College, T20I, February 17

MCC vs Multan Sultans, Aitchison College, T20I, February 19.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
News Network
June 10,2020

Kingston, Jun 10: "Enough is enough", said West Indies all-rounder Dwayne Bravo as he opened up on the raging issue of racism and called for "respect and equality" for black people, who have faced discrimination for years.

Bravo joined the likes of his former captain Darren Sammy and Chris Gayle in denouncing racism in the wake of African-American George Floyd's killing at the hands of a white police officer in the USA.

"It's sad to see what's going on around the world. As a black man, we know the history of what black people have been through. We never ask for revenge, we ask for equality and respect. That's it," Bravo told former Zimbabwe cricketer Pommie Mbangwa in an Instagram live chat on Tuesday.

"We give respect to others. Why is it that we are facing this over and over? Now enough is enough. We just want equality. We don't want revenge, war.

"We just want respect. We share love and appreciate people for who they are. That's what is most important."

The 36-year-old, who has played 40 Tests, 164 ODIs and 71 T20Is for West Indies, said he wants the world to know that they are powerful and beautiful people and gave the example of greats such as Nelson Mandela, Muhammad Ali, Michael Jordan.

"I just want our brothers and sisters to know that we are powerful and beautiful. And at the end of the day, you look at some of the greats of the world, whether it is Nelson Mandela, Muhammad Ali, Michael Jordan we have had leaders who paved the way for us," he said.

Two-time T20 World Cup-winning captain Sammy had earlier alleged that a racist nickname was used to address him during his IPL stint with Sunrisers Hyderabad and demanded an apology.

Sammy said he was called 'Kalu' while he was in India. 'Kalu' is a derogatory word to describe black people.

Gayle, who too plays in the IPL, took to Twitter to back Sammy, saying that racism does exist in cricket.

"It's never too late to fight for the right cause or what you've experienced over the years! So much more to your story, @darensammy88. Like I said, it's in the game!!," Gayle tweeted.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
News Network
May 4,2020

May 4: Yuzvendra Chahal is among the best leg-spinners in international cricket right now but he can be more effective with better use of the crease, says former Pakistan spinner Mushtaq Ahmed.

Ahmed picked Chahal, Australia's Adam Zampa and Pakistan's Shadab Khan among the top leg-spinners in white-ball cricket.

"Chahal as been impressive. He is definitely among the top leg-spinners of the world. And I feel he would be more effective if he uses the crease a lot more," Ahmed said.

Ahmed, who has coached all around the world and is currently a consultant for his native team, said India's ability to take wickets in the middle-overs in the limited overs format through Chahal and Kuldeep Yadav has been a game-changer for them.

Both the wrist-spinners were brought into India's limited overs set-up following the 2017 Champions Trophy. Though, of late, both Chahal and Kuldeep havn't been playing together.

"He (Chahal) can go wide of the crease at times. You got to be smart enough to understand pitches. If it is a flat pitch, you can bowl stump to stump," said Ahmed, one of the best leg-spinners Pakistan has produced.

"If the ball is gripping, you can go wide of the crease because you can trouble even the best of batsmen with that angle. That way your googly also doesn't turn as much as the batsman expects and you end up taking a wicket."

Chahal has taken 91 wickets in 52 ODIs at 25.83 and 55 wickets in 42 T20s at 24.34. He is not a huge turner of the ball but uses his variations very effectively.

Ahmed also feels the likes of Chahal and Kuldeep have benefitted immensely from former captain M S Dhoni's advice from behind the stumps.

"You have got to be one step ahead of the batsman. You should know your field position as per the batsman's strength. I always say attack with fielders not with the ball. If you understand that theory, you will always be successful," the 49-year-old, who played 52 Tests and 144 ODIs, said.

"India has become a force to reckon with in all three formats as it uses its bowlers really well. Dhoni was a master at getting the best out of his bowlers in limited overs cricket and now you have Virat Kohli."

He also said the art of leg-spin remains relevant more than ever.

"You need leg-spinners and mystery spinners in your team as they have the ability to take wickets at any stage of the game. I see a lot of them coming through in the next 10-15 years.

"Most batsmen now like playing express pace but with a good leg-spinner in the team, you are always in the game," added member of the 1992 World Cup-winning squad.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.