Bengaluru, Jan 16: Amping up the online payment experience for consumers, Razorpay, the leading full-stack financial services company, today launched a new product, Instant Refunds for businesses.
This new feature activates refunds and credits the customer's source account across payment methods such as credit card, net banking, and UPI within a minute of initiation.
India is one of the fastest-growing online retail markets today. About 71 per cent of internet users in the country purchase products online. Today, the refund process has two major pain points for both the end customer and the business.
First, a delay of five-seven business days for the customer in receiving the money because of multiple intermediaries like the acquiring bank, issuing bank and the networks (VISA/MasterCard/Rupay).
Second, the lack of transparency during the entire refund process for both the customer and the business. This long cycle of processing refunds is a significant problem with every popular payment method in the industry.
By issuing refunds instantly, Razorpay will help businesses retain their customers, build trust through an improved hassle-free payment experience and provide complete transparency on refunds to both the business and the end-user.
This new feature will also reduce the dependence on manpower as every refund issue on an average leads to ten service emails or calls from customer support teams.
"Instant Refunds are the new normal and central to great customer experience. A lot of consumers fail to use online payment methods as they feel getting refunds through an online platform is a very time-consuming task; hence they prefer CoD as the best alternative. Given the technological advancements being made in the fin-tech ecosystem, its fair for customers to expect refunds as fast as possible. A solution like Instant Refunds will not only help build consumer confidence in digital payments but also reduce losses for e-commerce companies where CoD has become an expensive option with more than 50 per cent online transactions made through cash", said Shashank Kumar, CTO & Co-founder of Razorpay.
"Our Instant Refunds feature ensures that the refund is processed at a 3600x faster pace than the normal expected time of five-seven business days. The team is focused on creating new technologies designed to make the entire payment lifecycle hassle-free. We believe this new feature will make customers experience a notch higher, help brands create a competitive advantage, and even make them more profitable", he added.
Razorpay's growth has been uphill, particularly in the last two years. With a 500 per cent growth in 2019, the company has been witnessing a healthy growth rate of 35 per cent month-on-month.
The company also recently launched its corporate credit cards for its partner businesses, RazorpayX current accounts, support for freelancers and homepreneurs, and acquired Opfin, a payroll and HR management software company.
Currently powering payments for over 800,000 businesses including the likes of Indigo, BSE, Thomas Cook, Reliance, SpiceJet, Aditya Birla, Sony, and Oyo, the team plans to increase this count to 1,400,000 by this year. The full-stack financial solutions company expects a 4x growth in its revenue by the end of the next fiscal year.
This story is provided by NewsVoir. ANI will not be responsible in any way for the content of this article.
Comments
Madam, please remove the zero which you added by mistake.
one bachali is telling central investigation agency also working anthe ... papa enu madakke agalla .. madrasa training effect .. tale odedare naalku akshara iralla ivakke 4 illi , mele 72 reserve bere ... hahaha ... sadya mossad hesaru helalilla ... hoganna kabbadii adu hogu ... fish sales mugididre ... hahaha
Nobody can stop us from grabbing the power , we will show the mighty power when election is nearing it ... shobakka no need to reveal . it is done we will get 150 at any cost ... permanently we should send the khangrace to their home .. becoz jihadists are using it as cover .
Pokkade?
At least Start Master Bhagawat Programme to produce more than 10kids, get marry more than one, Shobakka why are you not Co operating with your Great leaders request, now you looks like 50's above can not produce more at least try your level best to do something for Master Bhagath's request do not Bark Fate of Kannadigas now!!!!!! we will see when battle starts, Till then you co ordinate your Criminal RSS Sabb.
Jai Hind.
Jai Hoo Modianna
Jai Hoo Siddanna.
keep dreaming everyday!!! utter loss this year.
shobakka, the central intelligence agency is working for bjp rss and vhp.
people will decide who will come to power....
I think shoba had a bad dream last night... Come on Shoba Wake up wake up.. Stop dreaming and get back to some work.
What a Joke, Shobakka should join Comedy Circus.Thank god she did not mention Yeddy as C.M and akka as Deputy C.M.
Shobha learnt Jothishya Shastra?
Dil ke behlane ko Ghalib, ye khayal accha hain.
HA ha ha ha ha ha ha
\DREAM GIRL\""
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