British award for actor Darshan: How PR agencies in Karnataka fooled media

coastaldigest.com news network
October 20, 2017

Bengaluru, Oct 20: Kannada film actor Darshan Thoogudeepa hit the headlines during Diwali thanks to an award presented to him in the United Kingdom.

Many television channels and daily news papers in Karnataka reported that the Sandalwood star was officially honoured by the British parliament. Some Kannada TV news channels went on to claim that he was the fourth Indian and first South Indian to be honoured by the British parliament.

An invitation sent by the Indian born British Labour Party MP Veerendra Sharma to Darshan inviting him to the British parliament also went viral on social media. “It’s a great honour and privilege to host you at the House of Commons, on October 19. We’ve decided to felicitate you, for the hard efforts you’ve put in through your movies to promote Karnataka's art and culture,” the MP wrote.

Darshan, who was busy shooting for his upcoming film 'Kurukshetra' in Hyderabad, flew to London on Wednesday and received an award inside the British Parliament.  However, it was not an official award by the British government or parliament.

The event was in fact organised by the Karnataka Business Chamber, a London based NRI group which is striving to promote the art and culture relationships between United Kingdom and Karnataka. It had asked the MP to write to Darshan and invite him.

Shocked by media reports, Virendra Sharma issued press release stating that he had invited the actor in his "personal capacity" to receive an honour in London. “I would like to make it clear that the invitation was issued by me, in a personal capacity,” he clarified.

In a mail to coastaldigest.com, the British MP also said: “Many members of the local community and Kannada diaspora requested that I invite Mr Darshan Thoogadeepa to Parliament.”

Meanwhile, a London based Kannadiga, told coastldigest.com that Darshan was invited for a private event and not a public event sponsored by the British government or parliament. The official awards given by the British government are MBE, OBE, Knighthood and Victoria Cross.

According to him, Public Relations (PR) agencies might have deliberately misled the media in Karnataka. “This was not only paid news but also made news,” he opined.

Unlike Indian parliament, the British parliament’s banquet halls can be hired for a private event for a fee and the host can award his/her guest with an award to please them, he said. 

Comments

Aravind
 - 
Tuesday, 24 Oct 2017

Congrats Darshan,

 

whatever the media said, it is a commendable achievement. Thanks Darshan for making every Kannadiga proud of himself by your achievement

Aravind
 - 
Tuesday, 24 Oct 2017

Darshan Kudos, no information whatsoever could deny Darshan's credibility as a great Actor. Congratulations

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
Agencies
February 25,2020

Bengaluru, Feb 25: Opteamix LLC (Opteamix), a digital technology firm, announced today that they have been awarded as a 'Dream Company to Work For' by the World HRD Congress.

Opteamix was ranked 11th in this category which had companies from multiple industries across the globe vying for the title.

In addition to the Dream Company ranking, Opteamix was also recognized for its innovative HR practices and Corporate Social Responsibility practices. The event took place at Taj Land's End in Mumbai on February 16.

Opteamix presented their concept 'Happiness at Work - When Culture drives Performance' that elaborated upon the methodology behind the enhancement of employee happiness.

"We have taken a holistic approach to help our people stay happy at work. While we knew that EQ and IQ were critical to the growth of people, we also believed that it is the Spiritual Quotient (SQ) which our in-house NGO - Right To Live caters to, that helps our people experience next-level career growth," said Varsha Dubey, Lead - Happiness and Learning Activator, while explaining the theory behind the happiness at work during the 30-min presentation before delegates from 65 countries.

"We have empowered our people by equipping them with the right set of tools to help them excel in their performance based on OKR (Objectives and Key Results), CFR (Communication, Feedback, and Review) and Competency Mapping. The optimum blend of these performance management tools has resulted in making a significant impact on the careers of our people and therefore, happy people and 100 per cent innovation and efficiency at work," added Shalu Priya - Director, People Experience.

Now in its 28th year, the World HRD Congress presents awards to organizations that promote innovative human resources practices. The award categories include leadership, talent management, employer branding, training and development, employee engagement, and more.

In the recent past, Opteamix had been recognized for its commitment to employee excellence with numerous awards and recognitions including 'Dream Companies to Work for' in 2017 and 2018.

World HRD Congress is billed as South Asia's largest HR event, featuring an eminent panel on international and local speakers from across public and private sectors.

The conference serves as a platform for the HR fraternity to deliberate on the insights, initiatives and implications of people management practices. The theme this year 'Happiness at work', recognized individuals and companies for their exceptional people management practices.

"We strongly believe in creating a culture of happiness at Opteamix. To us, happiness is as important as revenue and profits. The culture of happiness has been the Opteamix way of life since inception, which has led us to achieve our ultimate goals - higher career growth for all members and richer customer experience," said Raghurama Kote - Founder and COO of Opteamix, on being asked what a happy organization meant to him.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
News Network
August 4,2020

Bengaluru, Aug 4: The heath condition of Karnataka Chief Minister B S Yediyurappa who had tested positive for Covid-19 continues to be stable and he is currently asymptomatic, hospital source said.

Congress leader and former chief minister Siddaramaiah who too has tested positive for Covid-19, is suffering from high fever and is currently receiving treatment. He has been admitted at the Manipal hospital in Bengaluru.

"I request all those who had come in contact with me to check out for symptoms and to quarantine themselves," Siddaramaiah had said in a tweet.

Yediyurappa, is in the same hospital for treatment along with his daughter B Y Padmavati, who too tested positive for the virus on Monday.

Yediyurappa on Sunday night (2 August) had tweeted that, "I have tested positive for coronavirus. Whilst I am fine, I am being hospitalised as a precaution on the recommendation of doctors. I request those who have come in contact with me recently to be observant and exercise self quarantine.”

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
coastaldigest.com news network
June 9,2020

Mangaluru, May 9: An Indian expatriate worker from Karnataka’s coastal district of Dakshina Kannada died of in Dubai after he suffered a cardiac arrest.

The deceased has been identified as Yashwant, 37, hailing from Malali Kajila House in Tenkulipady village, on the outskirts of Mangaluru.

He was working as an air-conditioner mechanic in Dubai for the last two years.

As per sources, he suffered a heart attack. However, the exact cause of this death is yet to be known.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.