British award for actor Darshan: How PR agencies in Karnataka fooled media

coastaldigest.com news network
October 20, 2017

Bengaluru, Oct 20: Kannada film actor Darshan Thoogudeepa hit the headlines during Diwali thanks to an award presented to him in the United Kingdom.

Many television channels and daily news papers in Karnataka reported that the Sandalwood star was officially honoured by the British parliament. Some Kannada TV news channels went on to claim that he was the fourth Indian and first South Indian to be honoured by the British parliament.

An invitation sent by the Indian born British Labour Party MP Veerendra Sharma to Darshan inviting him to the British parliament also went viral on social media. “It’s a great honour and privilege to host you at the House of Commons, on October 19. We’ve decided to felicitate you, for the hard efforts you’ve put in through your movies to promote Karnataka's art and culture,” the MP wrote.

Darshan, who was busy shooting for his upcoming film 'Kurukshetra' in Hyderabad, flew to London on Wednesday and received an award inside the British Parliament.  However, it was not an official award by the British government or parliament.

The event was in fact organised by the Karnataka Business Chamber, a London based NRI group which is striving to promote the art and culture relationships between United Kingdom and Karnataka. It had asked the MP to write to Darshan and invite him.

Shocked by media reports, Virendra Sharma issued press release stating that he had invited the actor in his "personal capacity" to receive an honour in London. “I would like to make it clear that the invitation was issued by me, in a personal capacity,” he clarified.

In a mail to coastaldigest.com, the British MP also said: “Many members of the local community and Kannada diaspora requested that I invite Mr Darshan Thoogadeepa to Parliament.”

Meanwhile, a London based Kannadiga, told coastldigest.com that Darshan was invited for a private event and not a public event sponsored by the British government or parliament. The official awards given by the British government are MBE, OBE, Knighthood and Victoria Cross.

According to him, Public Relations (PR) agencies might have deliberately misled the media in Karnataka. “This was not only paid news but also made news,” he opined.

Unlike Indian parliament, the British parliament’s banquet halls can be hired for a private event for a fee and the host can award his/her guest with an award to please them, he said. 

Comments

Aravind
 - 
Tuesday, 24 Oct 2017

Congrats Darshan,

 

whatever the media said, it is a commendable achievement. Thanks Darshan for making every Kannadiga proud of himself by your achievement

Aravind
 - 
Tuesday, 24 Oct 2017

Darshan Kudos, no information whatsoever could deny Darshan's credibility as a great Actor. Congratulations

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News Network
June 11,2020

Bengaluru, Jun 11: A love triangle took a violent turn when a final-year engineering student was assaulted by both her current and former lovers. She's now battling for her life in the ICU, police said. 

For the 22-year-old woman, who lives in Sidedahalli, it was a case of fast-changing relationships. She broke up with a fellow student Babith, 21, a few months ago after having dated him for four years. Four months ago, she started seeing another collegemate named Rahul, 22, and everything seemed fine. 

On June 7, she went to Rahul's house, ostensibly for his birthday party, after informing her parents. Babith got wind of it and barged into Rahul's house. The trio got into an argument, and Rahul abused and assaulted her. 

The woman decided to leave him, and went with Babith to his house in Chikkabanavara, North Bengaluru. But things didn't end there. Babith picked an argument with her. Things became so bad that he attacked her with a helmet. 

He then panicked and called her parents, asking them to take her home. When her parents arrived, they found only Babith, his mother and sister in the house. Babith's family directed them to a bedroom where she was lying motionless, with her face being badly wounded. 

When her parents demanded to know what had happened, nobody responded. They took her to a hospital where her condition remains serious. A while later, Babith came to the hospital and gave her parents the key of her scooter. He told them what had happened and allegedly warned them against filing a police complaint. 

Her mother, however, filed a complaint with the jurisdictional Soladevanahalli police. According to her, Babith had fought with her daughter at their house for not taking his phone calls six months ago. 

Shashikumar N, Deputy Commissioner of Police (North), said both the men had been arrested and that further investigations are underway. 

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coastaldigest.com news network
July 4,2020

Mangaluru, Jul 4: In the wake of mounting coronavirus cases in Dakshina Kannada, all jewellery shops district will be closed for five days from July 5 to July 9.

The decision was taken by the Dakshina Kannada district unit of Jewellers’ Association.

All the jewellery shops including corporate jewellery shops in Manglauru and other parts of district will remain closed for five days, a media release said.

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News Network
March 25,2020

Pune/Bengaluru, Mar 25: e-Zest Solutions and Neurosynaptic Communications today announced the ReMeDi SCAN-CORONA platform, an innovative technology solution to help control the Novel COVID-19 pandemic.
As countries worldwide grapple to contain the spread and flatten the curve while treating the ones infected, the need of the hour is to deploy widespread screening and testing procedures to identify and isolate those showing symptoms.
The ReMeDi® SCAN-CORONA platform has a three-pronged approach to controlling the pandemic that makes the task of screening, testing, tracking and reporting extremely easy and manageable at a large scale.
"Mass screening and testing is the need of the hour. With the scarcity of healthcare professionals, there is a need of technology enabled platforms to do this at a large scale with minimal to no human intervention. The ReMeDi SCAN-CORONA brings together remote healthcare expertise and the power of emerging technology such as AI & ML, and promises to reduce the load on the healthcare system, so that timely care reaches the right set of people as fast as possible," said Shree Shingane - Founder and Managing Director, e-Zest Solutions GmbH.
The solution features a Corona-Screen Kit - a portable, lightweight kit that includes basic screening tools that seamlessly connect and feed data into a Patient Health Record (PHR) system without any manual intervention.
It also features a geo-tagging powered Screening app that, by importing and analyzing data from the screening tools as well as travel and medical history. The input from a third-party COVID-19 rapid testing kit further enhances the accuracy of the outcome.
"ReMeDi SCAN-CORONA helps front-line health workers to quickly assess the essential risk factors for a person digitally. It has the unique ability to track the progression of symptoms with time. The tele-consultation facility allows individuals to obtain counselling as well as consult doctors independent of location, to access timely information and guidance. We are proud to present this solution in collaboration with e-Zest," said Sameer Sawarkar CEO - Neurosynaptic.
The beauty of this solution is that while it can bring a big relief for COVID-19 screening efforts, it is equally advantageous to heavily burdened Healthcare Providers in remotely treating the non-corona health requirements as well.
The team acknowledges the valuable contribution in terms of clinical inputs for application development, from Dr Nandakumar, a renowned public health expert.
"e-Zest vision is to leverage Healthcare technologies to impact human life positively. We are happy to be part of this collaboration & look forward to it's contribution to combat the pandemic challenge globally," said Devendra Deshmukh, e-Zest CEO.
This story is provided by BusinessWire India. ANI will not be responsible in any way for the content of this article.

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