Bengaluru, Jan 16: Amping up the online payment experience for consumers, Razorpay, the leading full-stack financial services company, today launched a new product, Instant Refunds for businesses.
This new feature activates refunds and credits the customer's source account across payment methods such as credit card, net banking, and UPI within a minute of initiation.
India is one of the fastest-growing online retail markets today. About 71 per cent of internet users in the country purchase products online. Today, the refund process has two major pain points for both the end customer and the business.
First, a delay of five-seven business days for the customer in receiving the money because of multiple intermediaries like the acquiring bank, issuing bank and the networks (VISA/MasterCard/Rupay).
Second, the lack of transparency during the entire refund process for both the customer and the business. This long cycle of processing refunds is a significant problem with every popular payment method in the industry.
By issuing refunds instantly, Razorpay will help businesses retain their customers, build trust through an improved hassle-free payment experience and provide complete transparency on refunds to both the business and the end-user.
This new feature will also reduce the dependence on manpower as every refund issue on an average leads to ten service emails or calls from customer support teams.
"Instant Refunds are the new normal and central to great customer experience. A lot of consumers fail to use online payment methods as they feel getting refunds through an online platform is a very time-consuming task; hence they prefer CoD as the best alternative. Given the technological advancements being made in the fin-tech ecosystem, its fair for customers to expect refunds as fast as possible. A solution like Instant Refunds will not only help build consumer confidence in digital payments but also reduce losses for e-commerce companies where CoD has become an expensive option with more than 50 per cent online transactions made through cash", said Shashank Kumar, CTO & Co-founder of Razorpay.
"Our Instant Refunds feature ensures that the refund is processed at a 3600x faster pace than the normal expected time of five-seven business days. The team is focused on creating new technologies designed to make the entire payment lifecycle hassle-free. We believe this new feature will make customers experience a notch higher, help brands create a competitive advantage, and even make them more profitable", he added.
Razorpay's growth has been uphill, particularly in the last two years. With a 500 per cent growth in 2019, the company has been witnessing a healthy growth rate of 35 per cent month-on-month.
The company also recently launched its corporate credit cards for its partner businesses, RazorpayX current accounts, support for freelancers and homepreneurs, and acquired Opfin, a payroll and HR management software company.
Currently powering payments for over 800,000 businesses including the likes of Indigo, BSE, Thomas Cook, Reliance, SpiceJet, Aditya Birla, Sony, and Oyo, the team plans to increase this count to 1,400,000 by this year. The full-stack financial solutions company expects a 4x growth in its revenue by the end of the next fiscal year.
This story is provided by NewsVoir. ANI will not be responsible in any way for the content of this article.
Comments
Jihadi MLAs of Mangalore are hell bent on supporting these muslim extremists. No action taken on people vandalising the property of innocents. What these fools are doing in the hospital?
Come on guys grow up, Let the people of city live with peace and love.
If some one is attacked, then don't take any revenge.
Let the police handle it. Why are you guys taking law on your side and breaking public properties.
why security now, whatever they wanted to they just did it.
Bajrangies dont have any work to do....why dont they take some brooms and clean the city so that they get good wishes from people as well God....by creating problems, they aren't gonna achieve anything in the world at all....
bajarangdal people are simply making nonsense and not letting us to leave peaceful life. please ban all the sangha parivars
kachadi saieeri
Until unless there is a strict law and no bail , this will not stop.
Please do not disturb peace lovers, punish whoever it is and do not give bail, no community supports this type of disturbances, please do not name any religion, just join to punish whoever the trouble makers.
And fight for the law and order to the long term imprisonment.
look at them they are sleeping simply in the hospital. simply making conspiracy.. all flowing because of congress support.
1week continues bundh needed :)
congress ruled mangalore, this s common to hear.
look at the property they damaged, they are shockingly watching.
shoot the bloody goons whoever damages public property.
some group of people want thr stick to handle, for that everyone should bare the loss of this bloody goons.
Faisalnagar, ullal ruled by PFI. beware
why simply damaging the public property, seriously what are they getting after doing like this.
this bajarangdal people will not allow normal people to leave happily everytime making noise in the society.
seriously how dare are they to damage public property
please not again.
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