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Aamir tried to destroy India's brand identity: Amitabh Kant

[email protected] (Agencies)
January 19, 2016

Ahmedabad, Jan 19: Actor Aamir Khan damaged the "brand India" while being the brand ambassador of the celebrated 'Incredible India' campaign, a top official has said.

aamirDefending the exit of Khan from the campaign, Secretary, Department of Industrial Policy and Promotion (DIPP), Amitabh Kant said the actor, by terming India an 'intolerant country', worked against his role as that of a brand ambassador.

"A brand ambassador promotes a brand. People will come to India and tourist flow will increase only if the brand ambassador of 'Incredible India' promotes the country as 'incredible'," Kant told reporters on the sidelines of a convocation here last night.

"But if the brand ambassador says India is intolerant, he surely is not working as brand ambassador," Kant said.

"The brand ambassador must be the best brand ambassador for promoting and marketing India, he cannot be the destroyer of the brand," he said while replying to a query on removal of Khan from the campaign, without taking the actor's name.

Khan had late last year stirred a controversy after he expressed "alarm and despondency" over rising instances of intolerance in the country in the past few months and said that his wife (Kiran Rao) even asked if they should move out of India as she feared for the safety of their children.

Kant, who was involved in conceptualising Incredible India campaign in 2002 in his capacity as joint secretary, Ministry of Tourism, today tweeted, "Being a Brand Ambassador imposes responsibilities. U can't run down what u're promoting. That's damaging d brand."

Khan actively promoted Indian tourism for a decade as the brand ambassador.

Union Tourism Minister Mahesh Sharma had said Aamir had a contract with advertising firm McCann Erickson and not the government for the campaign.

"Since the contract with the agency is no more, automatically the arrangement with the actor no longer exists," Sharma had said.

Comments

Muhammed Rafique
 - 
Tuesday, 19 Jan 2016

Who says India is intolerant?

Else Sunny Leone wouldn't have been living and working in India

Goodman
 - 
Tuesday, 19 Jan 2016

Aamir said truth, whether it is difficult to digest the culprits and their sponsors.
He said truth, though he knew he would sacrifice the title.
We are today independent because of such people who stood against atrocities by invaders. Our people got the title of freedom fighters and martyr.
today he has to say the truth against our own men. This is hard truth. To know it, don't go away, just see around you in our own home town of Mangalore. Even now and today.
I request all celebrities like actors, sportsmen should dare to say the truth.

Rahi
 - 
Tuesday, 19 Jan 2016

Another Bhakt on stage, it will go like this till Amir's new film Dangal's release.
They are in full swing after Dilwale.

haaris
 - 
Tuesday, 19 Jan 2016

Who said intolerant now \Amir or his wife\""

HONOR
 - 
Tuesday, 19 Jan 2016

I think We should appreciate Aamir Khan for speaking the TRUTH...
These business man are blind to the killing of dalit, killing of akhlaq, terrorist minister Making BOw bow... Aamir in this case I appreciate for speaking the TRUTh.

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News Network
March 11,2020

Belagavi, Mar 11: Five people drowned while taking bath at various places after celebrating the festival of colour, Holi, in the district, police said on Wednesday.

The deceased were identified as Bhahubali G Mallashetty (29) native of Halaga Village in Belagavi Taluk, Prakash L Pattanashetty (23) native of karikatti village, Shashikant Anand Kolkar (22) native of Marakumbi village in Savadhatti Taluk, Vinayak Kumbar (25) from Khanapaur Taluk and Sagar Yamaji (23) from Raibag Taluk.

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News Network
August 3,2020

Bengaluru, Aug 3: All those who met Karnataka Chief Minister B S Yediyurappa, who has tested positive for Covid-19, in the last three-four days will have to be quarantined, Medical Education Minister Sudhakar K said on Monday.

He also said those who came in contact with Yediyurappa in a couple of programmes in the past week are being traced.

Sudhakar, a medical doctor himself, said Yediyurappa has "very mild cough and his chest is clear."

"I think eight to ten days," he told news agency when asked how long the Chief Minister would have to remain in hospital.

Sudhakar said he is also getting himself tested as a few of his office staff had tested positive.

"All those who met the Chief Minister in the last 3-4 days...ideally they should be quarantined till they receive their results/report. Those who came in contact with him in a couple of programmes will have to isolate themselves and subject themselves for testing," the Minister said.

On the Chief Minister meeting Governor Vajubhai Vala, along with Home Minister Basavaraj Bommai last Friday, Sudhakar said as a result "They also become primary contacts. Ideally, they should also be quarantined and tested."

Yediyurappa who was hospitalised on Sunday night after testing positive for Covid-19 was "doing well" and is "clinically stable", the hospital treating him said.

The 77-year old leader is being monitored by a team of doctors at the Manipal hospital here.

"He is doing well, is clinically stable and will be monitored closely by our team," the hospital said in a statement late last night.

"I have tested positive for coronavirus. Whilst I am fine, I am being hospitalised as a precaution on the recommendation of doctors. I request those who have come in contact with me recently to be observant and exercise self-quarantine," Yediyurappa had said in his tweet.

Yediyurappa was in home quarantine a couple of weeks ago, after some staff members in his home office were found infected with the virus. Subsequently, he tested negative for Covid-19.

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News Network
February 6,2020

Bengaluru, Feb 6: A flower vendor from Channapatna town in Karnataka got a shock of his life when he found a credit of Rs 30 crore in his wife's bank account. This happened when Syed Malik Burhan was struggling to meet expenses for a medical emergency in the family.

According to reports, bank officials knocked on his doors on December 2 asking him to explain how the money came to his account.

"On December 2, they came searching our house. They only said a huge amount has been deposited in my wife's (Rehana) account and then asked me to come to the Bank along with my wife carrying Aadhaar card," Mr Burhan said.

He claimed that the Bank staff sought to exert pressure on him to sign on a document but he refused. Mr Burhan recalled that he had purchased a saree through an online portal following which he received a call seeking his bank details which, he was told, were needed as he had won a car.

"Since then, we are running from pillars to post to find out how the money came to our account. We had only Rs 60 but suddenly such huge money came, which we are unable to understand," said Mr Burhan.

Mr Burhan said he had lodged a complaint with the Income Tax department, which he claimed was not keen on investigating it initially. Based on his complaint, the Channapatna town police in Ramanagara district registered a case of forgery and impersonation under the IPC besides the Information Technology Act for cheating and impersonation on January nine.

According to police, there were many financial transactions, which Mr Burhan may be unaware of. "We are trying to find out what these transactions mean. We will arrest whoever is behind it. We will not spare them," said a police officer in Channapatna.

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