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Aamir tried to destroy India's brand identity: Amitabh Kant

[email protected] (Agencies)
January 19, 2016

Ahmedabad, Jan 19: Actor Aamir Khan damaged the "brand India" while being the brand ambassador of the celebrated 'Incredible India' campaign, a top official has said.

aamirDefending the exit of Khan from the campaign, Secretary, Department of Industrial Policy and Promotion (DIPP), Amitabh Kant said the actor, by terming India an 'intolerant country', worked against his role as that of a brand ambassador.

"A brand ambassador promotes a brand. People will come to India and tourist flow will increase only if the brand ambassador of 'Incredible India' promotes the country as 'incredible'," Kant told reporters on the sidelines of a convocation here last night.

"But if the brand ambassador says India is intolerant, he surely is not working as brand ambassador," Kant said.

"The brand ambassador must be the best brand ambassador for promoting and marketing India, he cannot be the destroyer of the brand," he said while replying to a query on removal of Khan from the campaign, without taking the actor's name.

Khan had late last year stirred a controversy after he expressed "alarm and despondency" over rising instances of intolerance in the country in the past few months and said that his wife (Kiran Rao) even asked if they should move out of India as she feared for the safety of their children.

Kant, who was involved in conceptualising Incredible India campaign in 2002 in his capacity as joint secretary, Ministry of Tourism, today tweeted, "Being a Brand Ambassador imposes responsibilities. U can't run down what u're promoting. That's damaging d brand."

Khan actively promoted Indian tourism for a decade as the brand ambassador.

Union Tourism Minister Mahesh Sharma had said Aamir had a contract with advertising firm McCann Erickson and not the government for the campaign.

"Since the contract with the agency is no more, automatically the arrangement with the actor no longer exists," Sharma had said.

Comments

Muhammed Rafique
 - 
Tuesday, 19 Jan 2016

Who says India is intolerant?

Else Sunny Leone wouldn't have been living and working in India

Goodman
 - 
Tuesday, 19 Jan 2016

Aamir said truth, whether it is difficult to digest the culprits and their sponsors.
He said truth, though he knew he would sacrifice the title.
We are today independent because of such people who stood against atrocities by invaders. Our people got the title of freedom fighters and martyr.
today he has to say the truth against our own men. This is hard truth. To know it, don't go away, just see around you in our own home town of Mangalore. Even now and today.
I request all celebrities like actors, sportsmen should dare to say the truth.

Rahi
 - 
Tuesday, 19 Jan 2016

Another Bhakt on stage, it will go like this till Amir's new film Dangal's release.
They are in full swing after Dilwale.

haaris
 - 
Tuesday, 19 Jan 2016

Who said intolerant now \Amir or his wife\""

HONOR
 - 
Tuesday, 19 Jan 2016

I think We should appreciate Aamir Khan for speaking the TRUTH...
These business man are blind to the killing of dalit, killing of akhlaq, terrorist minister Making BOw bow... Aamir in this case I appreciate for speaking the TRUTh.

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News Network
July 29,2020

Bengaluru, Jul 29: A day after Congress staged a nationwide 'Save Democracy' protest, Janata Dal (Secular) leader HD Kumaraswamy slammed Congress for "dividing" the political parties and "buying MLAs" and questioned their "democratic behaviour" to lure Bahujan Samaj Party (BSP) MLAs who supported them.

Kumaraswamy, in a media statement, said, "Is it a democratic behaviour to lure MLAs of other parties through political shenanigans and later merging with them?"

"Congress is an expert in dividing political parties and purchase of MLAs," said Kumaraswamy adding, "If you are dividing the like-minded party MLAs through deceit, who would support you?"

He alleged that the term "horse trade" in politics came to be used because of Congress.

Congress had tied to divide the Janata Dal (Secular) in 2004. To this, he added, "To avoid the party being hijacked by the Congress, I had to oust the Congress-JD(S) coalition government through a political coup."

Kumaraswamy further accused, "Haven't the Congress who is making a big noise about the purchase of MLAs divided the JD(S) in the past? Is it not a fact that for the sake of one Rajya Sabha seat, the Congress government in Karnataka purchased eight JD(S) MLAs?"

Both -- Congress and BJP -- are "criminals" in purchase matter, he added.

Rajasthan Congress is in turmoil after simmering differences between Sachin Pilot and Chief Minister Ashok Gehlot came out in the open. Pilot was removed as the Deputy Chief Minister and the state unit chief of Congress.

The Congress has accused the BJP of indulging in horse-trading to bring down the Gehlot government. The BJP has rejected the allegations.

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News Network
April 19,2020

Mangaluru, Apr 19: District-in-charge Minister Kota Srinivas Poojary said that Rs 2000 each has been deposited in the bank accounts of 6,122 construction workers, who are registered with the labour department in the Dakshina Kannada district. The amount will be deposited in the accounts of other registered construction workers at the earliest.

The state government had announced Rs 2000 to construction labourers who are registered and have lost their livelihood due to the on-going nationwide lockdown to curb the spread of the coronavirus. The curbs, which were imposed on March 24, have been extended till May 3. "The labourers were reeling under hardship after construction activities came to a halt," said the Minister.

Supply food

Local bodies should make arrangements to supply food for stranded labourers, destitutes and beggars in all the ULBs in Dakshina Kannada district, Poojary said. 

"No one should starve during the lockdown period. All the ULBs should identify destitutes, migrant labourers in their jurisdiction and arrange food for them. In case of necessity, the help of NGOs can also be taken," he added
The minister announced that Asha workers and health workers would collect information on people's health by visiting the houses in the district and submit a report within 10 days.

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coastaldigest.com news network
August 1,2020

Mysuru, Aug 1: A young covid-19 warrior and activist has become the latest victim of novel coronavirus in Karnataka’s Mysuru district. 

The deceased is Khaleel ur Rahman (27), who was the office manager at Farooqia College of Pharmacy. 

During Covid-19 lockdown, he was working as a volunteer and was part of Mysuru City Corporation team also which is involved in the covid related work. 

Khaleel was also part of the team formed by IAS officer P Manivannan, who led the crucial Covid-19 relief efforts across Karnataka. He was also an activist of Social Democratic Party of India.

During the lockdown, he was distributing groceries and other necessary things among poor and migrants in Mysuru. 

Recently he fell ill and admitted to a private hospital. He was suffering from breathing difficulties. He breathed his last in the hospital without responding to any treatment.

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