Bengaluru, Jan 16: Amping up the online payment experience for consumers, Razorpay, the leading full-stack financial services company, today launched a new product, Instant Refunds for businesses.
This new feature activates refunds and credits the customer's source account across payment methods such as credit card, net banking, and UPI within a minute of initiation.
India is one of the fastest-growing online retail markets today. About 71 per cent of internet users in the country purchase products online. Today, the refund process has two major pain points for both the end customer and the business.
First, a delay of five-seven business days for the customer in receiving the money because of multiple intermediaries like the acquiring bank, issuing bank and the networks (VISA/MasterCard/Rupay).
Second, the lack of transparency during the entire refund process for both the customer and the business. This long cycle of processing refunds is a significant problem with every popular payment method in the industry.
By issuing refunds instantly, Razorpay will help businesses retain their customers, build trust through an improved hassle-free payment experience and provide complete transparency on refunds to both the business and the end-user.
This new feature will also reduce the dependence on manpower as every refund issue on an average leads to ten service emails or calls from customer support teams.
"Instant Refunds are the new normal and central to great customer experience. A lot of consumers fail to use online payment methods as they feel getting refunds through an online platform is a very time-consuming task; hence they prefer CoD as the best alternative. Given the technological advancements being made in the fin-tech ecosystem, its fair for customers to expect refunds as fast as possible. A solution like Instant Refunds will not only help build consumer confidence in digital payments but also reduce losses for e-commerce companies where CoD has become an expensive option with more than 50 per cent online transactions made through cash", said Shashank Kumar, CTO & Co-founder of Razorpay.
"Our Instant Refunds feature ensures that the refund is processed at a 3600x faster pace than the normal expected time of five-seven business days. The team is focused on creating new technologies designed to make the entire payment lifecycle hassle-free. We believe this new feature will make customers experience a notch higher, help brands create a competitive advantage, and even make them more profitable", he added.
Razorpay's growth has been uphill, particularly in the last two years. With a 500 per cent growth in 2019, the company has been witnessing a healthy growth rate of 35 per cent month-on-month.
The company also recently launched its corporate credit cards for its partner businesses, RazorpayX current accounts, support for freelancers and homepreneurs, and acquired Opfin, a payroll and HR management software company.
Currently powering payments for over 800,000 businesses including the likes of Indigo, BSE, Thomas Cook, Reliance, SpiceJet, Aditya Birla, Sony, and Oyo, the team plans to increase this count to 1,400,000 by this year. The full-stack financial solutions company expects a 4x growth in its revenue by the end of the next fiscal year.
This story is provided by NewsVoir. ANI will not be responsible in any way for the content of this article.
Comments
Dear Rakesh.
We know how brain is working after cheddi media & teaching have affected U.. and 95% of the cases charged are still not proved and the cheddi authorities are playing with the dumb spectaters like U who support them without your own investigation on the cases which still did not give any proof..... anyway A day will come to judge such cases where innocents have been trapped and the one who gave us this life will judge and on that day no cheddis will come to your rescue for your blind support now. Which U will regret for not using your god given intellectual. Try to know the reality and study on cheddi deception.
Rakesh,
Jamate Islami Hind an institution have no connection with Simi. SIMI is a independent institution which banned now. Its a student movement like ABVP. Jamate Islami Hind have student wing is SIO. I don't know where you got the information that he was with SIMI. Can you furnish the details about the Syed Qasim was with SIMI, failing which you will have apologize in this forum for non authentic information.
SQR Ilyasi we are with you...A goonda coward who is sitting abroad is preaching Hindutva patriotism ..As a Muslim we are not scared of these death threats
this man was with SIMI ... what else we can expect from his son ? Mr Abdullah , clarification , not India , it is muslims only and some left mentally retards . May be he has support from pakistan .
No worry ... India With U. Jai Hind.
Dont worry guys.... for the threats
Allah gives life & death and we muslims believe that.. If you are firm in your belief.. Just pray to him and ask his protection ... Dont worry about the evil .. Unless ALLAH gives permission nothing on the earth will move... even the evil of ravi poojary..
TRUST ALLAH, U are on the safe hand unless ALLAH decreed on U. even if U are harmed. It is the matter is with ALLAH.
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