Bengaluru, Jan 16: Amping up the online payment experience for consumers, Razorpay, the leading full-stack financial services company, today launched a new product, Instant Refunds for businesses.
This new feature activates refunds and credits the customer's source account across payment methods such as credit card, net banking, and UPI within a minute of initiation.
India is one of the fastest-growing online retail markets today. About 71 per cent of internet users in the country purchase products online. Today, the refund process has two major pain points for both the end customer and the business.
First, a delay of five-seven business days for the customer in receiving the money because of multiple intermediaries like the acquiring bank, issuing bank and the networks (VISA/MasterCard/Rupay).
Second, the lack of transparency during the entire refund process for both the customer and the business. This long cycle of processing refunds is a significant problem with every popular payment method in the industry.
By issuing refunds instantly, Razorpay will help businesses retain their customers, build trust through an improved hassle-free payment experience and provide complete transparency on refunds to both the business and the end-user.
This new feature will also reduce the dependence on manpower as every refund issue on an average leads to ten service emails or calls from customer support teams.
"Instant Refunds are the new normal and central to great customer experience. A lot of consumers fail to use online payment methods as they feel getting refunds through an online platform is a very time-consuming task; hence they prefer CoD as the best alternative. Given the technological advancements being made in the fin-tech ecosystem, its fair for customers to expect refunds as fast as possible. A solution like Instant Refunds will not only help build consumer confidence in digital payments but also reduce losses for e-commerce companies where CoD has become an expensive option with more than 50 per cent online transactions made through cash", said Shashank Kumar, CTO & Co-founder of Razorpay.
"Our Instant Refunds feature ensures that the refund is processed at a 3600x faster pace than the normal expected time of five-seven business days. The team is focused on creating new technologies designed to make the entire payment lifecycle hassle-free. We believe this new feature will make customers experience a notch higher, help brands create a competitive advantage, and even make them more profitable", he added.
Razorpay's growth has been uphill, particularly in the last two years. With a 500 per cent growth in 2019, the company has been witnessing a healthy growth rate of 35 per cent month-on-month.
The company also recently launched its corporate credit cards for its partner businesses, RazorpayX current accounts, support for freelancers and homepreneurs, and acquired Opfin, a payroll and HR management software company.
Currently powering payments for over 800,000 businesses including the likes of Indigo, BSE, Thomas Cook, Reliance, SpiceJet, Aditya Birla, Sony, and Oyo, the team plans to increase this count to 1,400,000 by this year. The full-stack financial solutions company expects a 4x growth in its revenue by the end of the next fiscal year.
This story is provided by NewsVoir. ANI will not be responsible in any way for the content of this article.
Comments
i dont see 2 fools commenting anything here....naren and viren.....
Let this unity and understand remain between us..If we public live in this attitude the Bajrangeez will leave India.....Jai HInd.......
Manoj
Dragging religion on terrroism - Its also a narrow minded deception from the media.. right . When someone does good it irks others..
Inala lilai wainail rajoon
Nowardays people think Muslim's are bad, even if they do a job still some non Muslim's problem, as per u all know.... Instead praying for them for rest in peace ,bringing religious issues and matter in middle.... My people pray for them ...and leave all hateness between religion.... Pray allah u give them high place and degree in janah
Dear Manoj,
The intention of specifying the rescuer as MUSLIM, is just to show dot those ill minded people who have negative image on all Muslims.
This is the logic behind it. Everybody should know though the choice of religion is their own will/ business. However maintaining harmony with other religion has no bound and no barrier.
Unfortunately religion has been identified in the society as TITLE of Criminals OR Innocents.
We are way behind KERALITES as they live together peacefully with cooperation, in harmony, keeping the religion as their own business.
Religion never says to severe the relation with others.
Let us make our living style also same as Keralites or better than them.
May God Help
Dear Manoj,
The intention of specifying the rescuer as MUSLIM, is just to show dot those ill minded people who have negative image on all Muslims.
This is the logic behind it. Everybody should know though the choice of religion is their own will/ business. However maintaining harmony with other religion has no bound and no barrier.
Unfortunately religion has been identified in the society as TITLE of Criminals OR Innocents.
We are way behind KERALITES as they live together peacefully with cooperation, in harmony, keeping the religion as their own business.
Religion never says to severe the relation with others.
Let us make our living style also same as Keralites or better than them.
May God Help
True Muslim
Inna lillahi wa inna ilaihi rajiwoon.
May ALLAH grand him Jannathul Firdous - AAMEEN
CD, the heading line seems as COMMUNAL
May All you saved entire human being \ - Holy Quran.lah bless him Jannah In sha Allah. \" Saving one innocent is equa
I salute you, as a great muslim and a great Indian."
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