Bengaluru, Jan 16: Amping up the online payment experience for consumers, Razorpay, the leading full-stack financial services company, today launched a new product, Instant Refunds for businesses.
This new feature activates refunds and credits the customer's source account across payment methods such as credit card, net banking, and UPI within a minute of initiation.
India is one of the fastest-growing online retail markets today. About 71 per cent of internet users in the country purchase products online. Today, the refund process has two major pain points for both the end customer and the business.
First, a delay of five-seven business days for the customer in receiving the money because of multiple intermediaries like the acquiring bank, issuing bank and the networks (VISA/MasterCard/Rupay).
Second, the lack of transparency during the entire refund process for both the customer and the business. This long cycle of processing refunds is a significant problem with every popular payment method in the industry.
By issuing refunds instantly, Razorpay will help businesses retain their customers, build trust through an improved hassle-free payment experience and provide complete transparency on refunds to both the business and the end-user.
This new feature will also reduce the dependence on manpower as every refund issue on an average leads to ten service emails or calls from customer support teams.
"Instant Refunds are the new normal and central to great customer experience. A lot of consumers fail to use online payment methods as they feel getting refunds through an online platform is a very time-consuming task; hence they prefer CoD as the best alternative. Given the technological advancements being made in the fin-tech ecosystem, its fair for customers to expect refunds as fast as possible. A solution like Instant Refunds will not only help build consumer confidence in digital payments but also reduce losses for e-commerce companies where CoD has become an expensive option with more than 50 per cent online transactions made through cash", said Shashank Kumar, CTO & Co-founder of Razorpay.
"Our Instant Refunds feature ensures that the refund is processed at a 3600x faster pace than the normal expected time of five-seven business days. The team is focused on creating new technologies designed to make the entire payment lifecycle hassle-free. We believe this new feature will make customers experience a notch higher, help brands create a competitive advantage, and even make them more profitable", he added.
Razorpay's growth has been uphill, particularly in the last two years. With a 500 per cent growth in 2019, the company has been witnessing a healthy growth rate of 35 per cent month-on-month.
The company also recently launched its corporate credit cards for its partner businesses, RazorpayX current accounts, support for freelancers and homepreneurs, and acquired Opfin, a payroll and HR management software company.
Currently powering payments for over 800,000 businesses including the likes of Indigo, BSE, Thomas Cook, Reliance, SpiceJet, Aditya Birla, Sony, and Oyo, the team plans to increase this count to 1,400,000 by this year. The full-stack financial solutions company expects a 4x growth in its revenue by the end of the next fiscal year.
This story is provided by NewsVoir. ANI will not be responsible in any way for the content of this article.
Comments
Viren Kotian,
Kumar,
Yogesh,
Danish.
George
Shiva
Naren,
Please guys, U guys with all worldly intelligence look like FOOLISH... Dont jump to name an innocent as Terrorist...
Think before YOU blame others
Only U wake up when it happens to you or your own families .
When some is blaming without PROOF ... They are called FOOLS and HYPOCRITE.
Please next time use your God given intellectual and VERIFY before you jump like MONKEYs...
This guy is proved innocent and you guys are proving us that WE can make U dance with any news that is presented to YOU Guys cos U guys never USE your intellect to VERIFY what is Said...THINK and PONDER.
Naren Kotian ......if you need the proof, pls visit the Bhatkal police station and find out who placed the meat bag in NAGABANA to create disturbances ..... this Bastard terrorist should be nakedly hanged.....
wow superb ... third rated jihadist ... hang this bastard ... mostly he arranged passports for islamic state or ISI porkis to conduct bomb blast ... rikacha sumne koorappa, jaathi buddi yelli bidtheera .. we are seeing how your community is doing , proof beka .. proof kotru neev accept madalla .. so waste .. burnol kodla rikacha ?hahahaha
Also arrest the officials who issued him those passports......they are the sponsors of these terrorists.....where are the officers who made his verification.....don't let people laugh at our passport agencies and government.
Do not count chickens before they are hatched? It is normal that painting Muslims with anti nationals and terrorists etc.....
Super and timely catch... Now Amnesty international will start fighting for this anti national's rights. We should make sure he does not escape.
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