Bengaluru, Jan 16: Amping up the online payment experience for consumers, Razorpay, the leading full-stack financial services company, today launched a new product, Instant Refunds for businesses.
This new feature activates refunds and credits the customer's source account across payment methods such as credit card, net banking, and UPI within a minute of initiation.
India is one of the fastest-growing online retail markets today. About 71 per cent of internet users in the country purchase products online. Today, the refund process has two major pain points for both the end customer and the business.
First, a delay of five-seven business days for the customer in receiving the money because of multiple intermediaries like the acquiring bank, issuing bank and the networks (VISA/MasterCard/Rupay).
Second, the lack of transparency during the entire refund process for both the customer and the business. This long cycle of processing refunds is a significant problem with every popular payment method in the industry.
By issuing refunds instantly, Razorpay will help businesses retain their customers, build trust through an improved hassle-free payment experience and provide complete transparency on refunds to both the business and the end-user.
This new feature will also reduce the dependence on manpower as every refund issue on an average leads to ten service emails or calls from customer support teams.
"Instant Refunds are the new normal and central to great customer experience. A lot of consumers fail to use online payment methods as they feel getting refunds through an online platform is a very time-consuming task; hence they prefer CoD as the best alternative. Given the technological advancements being made in the fin-tech ecosystem, its fair for customers to expect refunds as fast as possible. A solution like Instant Refunds will not only help build consumer confidence in digital payments but also reduce losses for e-commerce companies where CoD has become an expensive option with more than 50 per cent online transactions made through cash", said Shashank Kumar, CTO & Co-founder of Razorpay.
"Our Instant Refunds feature ensures that the refund is processed at a 3600x faster pace than the normal expected time of five-seven business days. The team is focused on creating new technologies designed to make the entire payment lifecycle hassle-free. We believe this new feature will make customers experience a notch higher, help brands create a competitive advantage, and even make them more profitable", he added.
Razorpay's growth has been uphill, particularly in the last two years. With a 500 per cent growth in 2019, the company has been witnessing a healthy growth rate of 35 per cent month-on-month.
The company also recently launched its corporate credit cards for its partner businesses, RazorpayX current accounts, support for freelancers and homepreneurs, and acquired Opfin, a payroll and HR management software company.
Currently powering payments for over 800,000 businesses including the likes of Indigo, BSE, Thomas Cook, Reliance, SpiceJet, Aditya Birla, Sony, and Oyo, the team plans to increase this count to 1,400,000 by this year. The full-stack financial solutions company expects a 4x growth in its revenue by the end of the next fiscal year.
This story is provided by NewsVoir. ANI will not be responsible in any way for the content of this article.
Comments
what your forefather done, slave of british or licking british boot... muslims fought hard for this country
did your father borns to godse...then you are najaaes aulad!!!
Your father was traitor...who is licking british boot from long time... as i told you last time 80% dog is nothing in front of 15% lion in forest.. i hope you got my point
what is the contribution of HEGDE community to Karnataka .!!!!
People who have not done anything for Mysore or Karnataka, Just Spread Lies, Hatred,and follow the Britishers policy of DIVIDE AND RULE.
JAI HIND , JAI KARNATAKA
Send these rss chaddidaars behind bar for atleast 12 months period. All will leave peace fully.
Tipu was the only one King who fought till his last breathe against british. He was a big treat to British invader which Is still rememered by the Brishers and written in British history. In his kingdom he respected all religion and their worship place. His administration was with all religions. He never spared any single british supporters in some part of MYSORE greedy people supported the Britisher's to enter our Country and cheated the great king. Fact's are trying to erase from the real history and nothing else. But facts never hidden at any cost by any one. Jai Hind Jai Karnataka! Long Live United India
What did Tipu do in India?? Looted all money, attacked many Hindus and Hindu temple and still court supporting people who stands for tipu
There were many deregatory comments against Godse. Why court not taking action against that.
Total injustice. Tipu was a traitor.
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