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Shit happens: Angry on Surf Excel’s Hindu-Muslim amity ad, saffronists target Microsoft Excel!

News Network
March 12, 2019

Newsroom, Mar 12: Enraged by the detergent brand Surf Excel’s latest advertisement which promotes Hindu-Muslim communal amity, dozens of online Hindutva activists have mistakenly taken revenge against software giant Microsoft’s Excel.

The ad that promotes Surf Excel’s ‘Daag acche hai’ campaign has also divided social media. While some people are praising Surf Excel for the advertisement, the ad has not gone well with others.

The one-minute-long ad features a young Hindu girl, dressed in a white T-shirt, who chooses to get stained in Holi colours in order to protect her young Muslim friend who has to go to the nearby mosque to pray. The advertisement ends with its classic tagline, 'daag acche hain' (stains are good). Agar kuch achha karne mein daag lag jaaye toh daag achhe hain (Stains that come as a part of a good deed are good stains), goes the tagline.

With the advertisement, Hindustan Unilever, owner of Surf Excel, tries promoting religious harmony and bringing people together with the power of colours.

Released on February 27, the video has already managed to gather around eight million views on YouTube. On Twitter, however, the campaign has faced the wrath of users who feel that the ad is 'Hindu phobic' and controversial and wants to showcase that Namaaz is more important than Holi.

The Hindutva chauvinists offended by the advertisement have already taken to Facebook and Twitter to demand the boycott of the Surf Excel brand and HUL. While hashtags like #BoycottSurExcel and #BoycottHindustanUnilever have been trending on social media since past couple of days, many people have now started to ‘downrate’ the Microsoft Excel app on Google’s app store.

Several new reviews on the Google Play can be seen as terming the Microsoft Excel app as “anti-national”. Also, there is a sudden surge of 1-star ratings of the app on Google Play with reviews like “boycott Surf Excel”. The Microsoft Excel app, goes without saying, has nothing to do with Surf Excel or HUL or the content of the recent Holi advertisement itself.

This isn’t the first time that an app has seen its ratings plummet due to the anger of Google Play users. In the past, Snapdeal and Snapchat have seen their ratings on the Google Play store affected by angry users.

Comments

Khasai Khane
 - 
Sunday, 17 Mar 2019

 SHIT HAPPENS? Am I reading a news or something else?  Have some editorial ethics. Who uses metaphors like these in a daily news?

 

kumar
 - 
Thursday, 14 Mar 2019

These sanghese are always anti natinal and any communal harmony.  They never supported freedom of india from british and still disrespect Constitution.  They are loft over waste in india by British.   Sanghis aloways coordinated wth british and were agents giving secrets about meeting of freedm fighgters.   British massacred thusands of people in jalianwala baugh and the informatin about the gathering was given to british by these gaddars.   Same blood is still running in them.  They treat the first indian terrorist Naturam Godse as their  God.   These gaddars should be give good lesson by all the peace lovers and nationalists.   

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News Network
May 23,2020

Bengaluru, May 23: SSLC and PUC students residing in containment zones will not be able to write the exams scheduled to be held in June and July, respectively, but will be given opportunity to write the supplementary examination and treated as fresh candidates.

Primary and Secondary Education Minister S. Suresh Kumar announced this at a press conference on Friday.

In turn, officials in the Department of Primary and Secondary Education will start collecting the list of students in containment zones. However, they are worried since the list of containment zones is dynamic and a particular locality can be declared a containment zone even the night before the examination.

“If any examination centre is located in the containment zone, then we can change the centre and move it to a non-containment zone. However, if a student resides in a zone that is declared containment zone just before the exam, there is no option but for the person to skip the exam,” an official said.

Officials of the department are worried about another scenario as well. “There is a chance that midway through the examination, an area is becomes a containment zone. Then some students may write a few papers and give the rest a miss. Implementation at the district- and block-levels will be a challenge,” said an official.

Sources said that the department is working out several situations that may arise and trying to work on providing practical solutions to the students.

Around 5.98 lakh students have registered for the second pre-university English examination that is scheduled to be held on June 18. As many as 8.48 lakh students have registered for the SSLC examination scheduled to be held between June 25 and 4 July. Currently, there are 261 containment zones in Karnataka that have 5.49 lakh people residing in these zones.

Meanwhile, the Karnataka Secondary Education and Examination Board has decided to ensure that only 18 students are seated in a classroom to write the SSLC examination. This is to ensure that social distancing is maintained in the exam hall.

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News Network
August 5,2020

Shivamogga, Aug 5: Karnataka Minister KS Eshwarappa on Wednesday hailed the laying of foundation stone (bhoomi pujan) for a grand Ram temple in Ayodhya and said "Kashi Vishwanath and "Krishna Janmasthan temples have to be liberated".

"It is a good day that the foundation stone for Ram Temple has been laid. A beautiful temple will come up, but there are Kashi Vishwanath and Krishna Janmasthan temples which have to be liberated," Eshwarappa said.

The minister said that there is a "sign of slavery" at Krishna temple in Mathura and Kashi Vishwanath temple in Varanasi.

"The whole nation is dreaming of Shri Krishna temple in Mathura and Kashi Vishwanath temple. I have visited the two temples. 

There is a sign of slavery. Mosques are there at holy places. When I visited the place at Mathura, I witnessed the wall. When we look at the wall, we feel like we are still slaves," he said.

"While visiting Kashi, there is also a structure of slavery. Dream of Hindus is fulfilled in Ayodhya. One day, it will be fulfilled in Mathura and Kashi. Mathura Sri Krishna and Kashi Vishwanath will be freed and temple will be built," Eshwarappa added.

The Places of Worship Act, enacted in 1991, says that religious character of a place of worship existing on the August 15, 1947 shall continue to be the same as it existed on that day. The Act kept Ayodhya case out of its purview.

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News Network
February 28,2020

Bengaluru, Feb 28: BS Yediyurappa’s contribution to the economy is substantial, and he is one CM who has contributed largely to making India the fifth largest economy, said Defence Minister Rajnath Singh on Thursday.

“He will ensure that Karnataka contributes towards making India the third-largest economy in the coming days,” Singh said, who had flown from New Delhi to participate in the CM’s birthday celebrations.

Singh recalled Yediyurappa asking him how to increase welfare measures for farmers, and had suggested that the CM reduce interest rates on loans to help the community. “Yediyurappa took the suggestion seriously and reduced interest of loans to a mere 4 % and gradually reduced it to 1 % before coming down to zero,” Singh said, appreciating Yediyurappa’s love for farmers.

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