Shit happens: Angry on Surf Excel’s Hindu-Muslim amity ad, saffronists target Microsoft Excel!

News Network
March 12, 2019

Newsroom, Mar 12: Enraged by the detergent brand Surf Excel’s latest advertisement which promotes Hindu-Muslim communal amity, dozens of online Hindutva activists have mistakenly taken revenge against software giant Microsoft’s Excel.

The ad that promotes Surf Excel’s ‘Daag acche hai’ campaign has also divided social media. While some people are praising Surf Excel for the advertisement, the ad has not gone well with others.

The one-minute-long ad features a young Hindu girl, dressed in a white T-shirt, who chooses to get stained in Holi colours in order to protect her young Muslim friend who has to go to the nearby mosque to pray. The advertisement ends with its classic tagline, 'daag acche hain' (stains are good). Agar kuch achha karne mein daag lag jaaye toh daag achhe hain (Stains that come as a part of a good deed are good stains), goes the tagline.

With the advertisement, Hindustan Unilever, owner of Surf Excel, tries promoting religious harmony and bringing people together with the power of colours.

Released on February 27, the video has already managed to gather around eight million views on YouTube. On Twitter, however, the campaign has faced the wrath of users who feel that the ad is 'Hindu phobic' and controversial and wants to showcase that Namaaz is more important than Holi.

The Hindutva chauvinists offended by the advertisement have already taken to Facebook and Twitter to demand the boycott of the Surf Excel brand and HUL. While hashtags like #BoycottSurExcel and #BoycottHindustanUnilever have been trending on social media since past couple of days, many people have now started to ‘downrate’ the Microsoft Excel app on Google’s app store.

Several new reviews on the Google Play can be seen as terming the Microsoft Excel app as “anti-national”. Also, there is a sudden surge of 1-star ratings of the app on Google Play with reviews like “boycott Surf Excel”. The Microsoft Excel app, goes without saying, has nothing to do with Surf Excel or HUL or the content of the recent Holi advertisement itself.

This isn’t the first time that an app has seen its ratings plummet due to the anger of Google Play users. In the past, Snapdeal and Snapchat have seen their ratings on the Google Play store affected by angry users.

Comments

Khasai Khane
 - 
Sunday, 17 Mar 2019

 SHIT HAPPENS? Am I reading a news or something else?  Have some editorial ethics. Who uses metaphors like these in a daily news?

 

kumar
 - 
Thursday, 14 Mar 2019

These sanghese are always anti natinal and any communal harmony.  They never supported freedom of india from british and still disrespect Constitution.  They are loft over waste in india by British.   Sanghis aloways coordinated wth british and were agents giving secrets about meeting of freedm fighgters.   British massacred thusands of people in jalianwala baugh and the informatin about the gathering was given to british by these gaddars.   Same blood is still running in them.  They treat the first indian terrorist Naturam Godse as their  God.   These gaddars should be give good lesson by all the peace lovers and nationalists.   

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News Network
April 19,2020

Mangaluru, Apr 19: District-in-charge Minister Kota Srinivas Poojary said that Rs 2000 each has been deposited in the bank accounts of 6,122 construction workers, who are registered with the labour department in the Dakshina Kannada district. The amount will be deposited in the accounts of other registered construction workers at the earliest.

The state government had announced Rs 2000 to construction labourers who are registered and have lost their livelihood due to the on-going nationwide lockdown to curb the spread of the coronavirus. The curbs, which were imposed on March 24, have been extended till May 3. "The labourers were reeling under hardship after construction activities came to a halt," said the Minister.

Supply food

Local bodies should make arrangements to supply food for stranded labourers, destitutes and beggars in all the ULBs in Dakshina Kannada district, Poojary said. 

"No one should starve during the lockdown period. All the ULBs should identify destitutes, migrant labourers in their jurisdiction and arrange food for them. In case of necessity, the help of NGOs can also be taken," he added
The minister announced that Asha workers and health workers would collect information on people's health by visiting the houses in the district and submit a report within 10 days.

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Media Release
March 10,2020

Mangaluru, Mar 10:  Country’s economic condition is not permanent. All young entrepreneurs can be forward looking persons, because all bad times are followed by good times. In fact, it is good time to start your own industry, said Nitte Deemed to be University Chancellor Dr. N Vinaya Hegde. 

Addressing the gathering after inaugurating a three-day entrepreneurship symposium organized by Mangalore University and Department of M. Com and MBA, University Evening College at University College Mangalore here on Monday, he said that entrepreneurship is something you enjoy. You should belief that there is something in you to achieve your area of choice. You should get pleasure out of it. 

Ex-MLC Capt. Ganesh Karnik believed that our population is definitely a resource, but symposiums are needed to convert ideas to implementation. Coastal Karnataka is best example for successful entrepreneurship in health, education sector, he added. 

Presiding over the function, Mangalore University Vice Chancellor Prof. P Subrahmanya Yadapadithaya said that students should be universally compassionate before being an entrepreneur. There will be challenges, failures in entrepreneurship. One should trust himself, and should have courage and confidence to be innovative. One should have aspiration and passion for excellence, he added.

Young scientist, international awardee Swasthik Padma was felicitated on the occasion. Evening college Principal Dr. Ramakrishna B M, Coordinator  Dr. Yathish Kumar were present among others. Kavya P Hegde mastered the ceremony, Venkatesh Nayak presented vote of thanks.

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News Network
January 5,2020

Bengaluru, Jan 5: Rural development and panchayat raj minister K S Eshwarappa has received two threatening calls from Tamil Nadu, according to Home Minister Basavaraj Bommai.

He said that he had instructed the police to provide adequate security. 

At 12.30 pm on Friday, an unidentified person made a phone call. Speaking in Tamil, he threatened Eshwarappa with life, it is said.

Eshwarappa is known for abusive remarks and issuing threats to non-Hindus.

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