Cristiano Ronaldo a Goal Machine and Money-making Machine for Ambitious Juventus

Agencies
November 7, 2018

Nov 7: Cristiano Ronaldo's reputation has been tarnished by allegations of rape, but Juventus still believe he will help the Italian giants to reduce the financial gap between them and the world's very biggest clubs.

Juventus take on Manchester United -- the world's richest club and where Ronaldo became a star -- in Turin on Wednesday knowing a draw will seal their place in the last 16 of the Champions League.

They are counting on 'CR7' as they look to win the Champions League for the first time since 1996 -- they have lost five finals since then, including in 2015 and 2017. Ronaldo, now 33, has won the trophy five times himself.

"Financially it has been a very rational move," financial expert Carlo Alberto Carnevale Maffe news agency. "The lifetime value of a player extends longer than his biological age.

"On the pitch he's one of the best. Ronaldo also makes the news, he gives visibility, conversation, discussion...raises your intangible value."

The news recently has been as much about the rape allegations in the United States, which Ronaldo himself has strongly denied, insisting he is "an example, 100 percent on and off the pitch".

But Juve president Andrea Agnelli -- who has orchestrated their domination in Italy since taking over the family-owned club in 2010 -- believes "the Ronaldo effect" can propel the "Old Lady of Turin" into another stratosphere.

"We are fully convinced that Ronaldo is an added value in every respect, in terms of business, and will facilitate our global expansion," said Agnelli, who wants to target the US, Chinese and Southeast Asian markets.

According to the Deloitte Football Money League, Juventus are tenth in Europe with annual revenues of 405.7 million euros ($463 million) in 2017, with only three Italian clubs featuring in the top 20.

Manchester United top the list on 676.3 million euros ahead of Real Madrid (674.6m) and Barcelona (648.3m).

On the pitch, Ronaldo has made an impact, scoring seven goals in the champions' best-ever start to a Serie A season. They are on track for an eighth consecutive league title.

Carnevale Maffe believes that Juventus can only gain despite the high price of a deal estimated to cost 340 million euros in total over four years, on top of the 110 million-euro transfer fee.

"When you are so close to success, all the planning, all the strategy may not be enough...the touch of genius is needed, and Ronaldo has that," added Carnevale Maffe, who lectures in Corporate Strategy at Milan's Bocconi School of Management.

'Robust'

Since Ronaldo-fever gripped Juventus, the club's share price jumped from 0.69 euros on July 3, to 1.672 euros on September 19.

But it then dropped 34 percent, starting to slide after his red card in the Champions League against Valencia, followed by the emergence of rape allegations in the United States.

While Ronaldo has denied the claims, two of his sponsors, Nike and EA Sports, said they were "closely monitoring" what Nike called "disturbing allegations".

"There is always an element of random events, unpredictable elements," said Carnevale Maffe.

"Players are physically fragile but business-wise Ronaldo is one of the most robust assets."

The real hope is that Ronaldo will not only help Juventus win the Champions League but attract lucrative commercial deals that will make the Italian club number one in the world.

The father of four has over 323.4 million followers across all social media platforms and is now the most followed person on Instagram with 145 million.

Since his arrival the club's following on social media has increased from 49 million to 62 million.

They say they are already on track for record Ronaldo kit sales for the season, with the black and white shirts costing up to 150 euros each.

Juventus also increased the price of season tickets by 30 percent while talks with Ronaldo were still secret, with all 29,300 sold.

Their 41,507-seat stadium is not as big as other leading European clubs so finding extra revenue not generated from ticket sales is all the more important.

But audit group KPMG have estimated the "Ronaldo effect" will see Juve's revenue jump to 500 million euros in the next two to three seasons.

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News Network
January 8,2020

Indore, Jan 8: Skipper Virat Kohli struck an unbeaten 30 as India beat Sri Lanka by seven wickets in the second Twenty20 international in Indore on Tuesday.

The hosts rode a 71-run opening stand between KL Rahul, who hit 45, and Shikhar Dhawan, who made 32, to chase down their target of 143 in 17.3 overs and take a 1-0 lead in the three-match series after the first match was rained off.

Leg-spinner Wanindu Hasaranga took the wickets of the Indian openers but Shreyas Iyer, who scored 34 before falling to paceman Lahiru Kumara, and Kohli, who hit the winning six, got the team home.

The third match is on Friday in Pune.

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News Network
April 6,2020

London, Apr 6: As the coronavirus brings the international sports calendar to a grinding halt, news agency Sport looks at three long-standing habits which could change forever once competition resumes.

Saliva to take shine off swing bowling

It's been a tried and trusted friend to fast bowlers throughout the history of cricket. But the days of applying saliva to one side of the ball to encourage swing could be over in the aftermath of Covid19.

"As a bowler I think it would be pretty tough going if we couldn't shine the ball in a Test match," said Australia quick Pat Cummins.

"If it's at that stage and we're that worried about the spread, I'm not sure we'd be playing sport."

Towels in tennis - no touching

Tennis players throwing towels, dripping with sweat and blood and probably a tear or two, at ball boys and girls, has often left fans sympathising for the youngsters.

Moves by officials to tackle the issue took on greater urgency in March when the coronavirus was taking a global grip.

Behind closed doors in Miki, ball boys and girls on duty at the Davis Cup tie between Japan and Ecuador wore gloves.

Baskets, meanwhile, were made available for players to deposit their towels.

Back in 2018, the ATP introduced towel racks at some events on a trial basis, but not everyone was overjoyed.

"I think having the towel whenever you need it, it's very helpful. It's one thing less that you have to think about," said Greece's Stefanos Tsitsipas when he was playing at the NextGen Finals in Milan.

"I think it's the job of the ball kids to provide towels and balls for the players."

Let's not shake on it

Pre-match handshakes were abandoned in top football leagues just before the sports shutdown.

Premier League leaders Liverpool also banned the use of mascots while Southampton warned against players signing autographs and stopped them posing for selfies.

Away from football, the NBA urged players to opt for the fist bump rather than the long-standing high-five.

"I ain't high-fiving nobody for the rest of my life after this," NBA superstar LeBron James told the "Road Trippin' Podcast".

"No more high-fiving. After this corona shit? Wait 'til you see me and my teammates’ handshakes after this shit."

Basketball stars were also told not to take items such as balls or teams shirts to autograph.

US women's football star Megan Rapinoe says edicts to ban handshakes or even high-fives may be counter-productive anyway.

"We're going to be sweating all over each other all game, so it sort of defeats the purpose of not doing a handshake," she said.

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News Network
June 10,2020

Jun 10: "It is never too late to fight for the right cause," said opening batsman Chris Gayle as he came out in support of former T20 World Cup-winning skipper Darren Sammy. The debate around racism in sport has kickstarted once again after former Windies T20 World Cup-winning skipper Darren Sammy alleged racism during his stint with SunRisers Hyderabad in the 2014 Indian Premier League. Taking note of Sammy's revelation, Gayle tweeted: "It's never too late to fight for the right cause or what you've experienced over the years! So much more to your story, @darensammy88. Like I said, it's in the game".

Earlier, Gayle had also revealed that he too has been a victim of racism, and added that racism is something that has been bothering cricket as well.

On Tuesday, Sammy had released a video specifying that the racial slurs against him were used within the SunRisers camp.

"I have played all over the world and I have been loved by many people, I have embraced all dressing rooms where I have played, so I was listening to Hasan Minhaj as to how some of the people in his culture describe black people," Sammy said in a video posted on his Instagram account.

"This does not apply to all people, so after I found out a meaning of a certain word, I had said I was angry on finding out the meaning and it was degrading, instantly I remembered when I played for SunRisers Hyderabad, I was being called exactly the same word which is degrading to us black people," he added.

Sammy said that at the time when he was being called with the word, he didn't know the meaning, and his team-mates used to laugh every time after calling him by that name.

"I will be messaging those people, you guys know who you are, I must admit at that time when I was being called as that word I thought the word meant strong stallion or whatever it is, I did not know what it meant, every time I was called with that word, there was laughter at that moment, I thought teammates are laughing so it must be something funny," Sammy said.

The former Windies skipper has been a vocal supporter of the protests that are currently going on in the United States over the death of an African-American man named George Floyd.

Sammy had also made an appeal to the ICC and other cricket boards to support the fight against social injustice and racism.

Ever since the demise of Floyd, protests erupted from the demonstrations in cities from San Francisco to Boston.

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