DRDO ties up with Ramdev to market supplements, food products

August 24, 2015

Leh(JK), Aug 24: India's premier defence research organisation DRDO has now roped in yoga guru Ramdev's Patanjali Ayurveda Limited to manufacture and market in the country and abroad some herbal supplements and food products developed by it.RAMDEV

DRDO today entered into licensing agreements with Ramdev's company for transfer of Seabuckthorn technology based products developed by Defence Institute of High Altitude Research (DIHAR).

The technology has been transferred under the DRDO FICCI ATAC (Accelerated Technology Assessment&Commercialisation) programme that has been established to identify spin-off technologies for commercial markets within India and abroad, with a special focus on social benefit technologies, an official statement said.

DIHAR, a frontier laboratory of DRDO which is located in Leh with detachments in the strategic Siachen sector has pioneered cold arid-agro animal technologies for augmenting local availability of fresh food in the region.

The laboratory, through its translational laboratory to land approach, develops technologies for fresh food cultivation, poultry, goat and dairy farming and green house cultivation which are disseminated to the local farmers.

Speaking on the occasion, Defence Minister Manohar Parrikar said seabuckthorn is a unique product. "Apart from what has been commercialised, there are many more applications which Patanjali Ayurveda could explore to exploit the full potential of Seabuckthorn," he said.

Parrikar wanted Patanjali Ayurveda to bring many more health products to exploit the full potential of the technologies beyond what DIHAR has found out.

He added that DRDO in collaboration with FICCI under DRDO FICCI ATAC programme is striving to commercialise more and more spin off technologies for the benefit of society at large.

DRDO Chief S Cristopher mentioned that DIHAR has been relentlessly working for development of products which in addition to their usefulness for Armed Forces has tremendous commercial potential in India and abroad.

"The benefits of the research done by DIHAR will help the local population to derive the economic benefits," he said.

While giving an overview, Bhuvnesh Kumar, Director, DIHAR said that the farmers adopt the technologies developed by his scientists and sell their produce to the army.

"This unique approach not only results in local availability of fresh food but also results in socio-economic development of Ladakh and stronger civil-military cooperation in this strategically important region," the statement quoted him as saying.

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News Network
January 28,2020

Mysuru, Jan 28: The Second Additional District and Sessions Court on Monday granted anticipatory bail to B Nalini, who displayed the ‘Free Kashmir’ placard during a protest, and also to Maridevaiah, the organiser of the protest.

Nalini and Maridevaiah had applied for bail as Jayalakshmipuram police had booked them under sedition charges. Nalini had displayed the placard during a protest at Manasagangotri, the University of Mysore campus, recently. The court, which took up the case on January 24, had kept the order pending.

The court directed the accused to submit their passport to the court and a bond for a sum of Rs 50,000. The court also directed them to be present before the police, whenever needed.

Meanwhile, the Mysuru Bar Association has decided to take measures against the association members who are in favour of Nalini. Seventy-five members, seeking to represent Nalini, have withdrawn their support, the association secretary B Shivanna said. The association has suspended advocates Manjula Manasa and P P Baburaj.

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News Network
August 6,2020

Bengaluru, Aug 5: A red alert has been issued in several districts in Karnataka due to heavy rainfall in the state since last two-three days, the India Meteorological Department said on Wednesday.

"Red alert has been announced in Udupi, Dakshina Kannada, Uttara Kannada, Chickamagalur, Shivamogga, Kodagu and Hassan, due to heavy rainfall in the region from last two-three days," CS Patil, Director, India Meteorological Department (IMD) Bengaluru said.

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coastaldigest.com web desk
June 17,2020

Remember social media memes of Chinese companies exporting #BoycottChina hats and t-shirts to India? This time India’s sensational and saffronite TV anchor Arnab Goswami vindicated those memes by hosting an anti-China debate show which was sponsored by Chinese companies!

While the last night's debate was all about boycotting Chinese products in the wake of massacre of over 20 Indian soldiers by their Chinese counterparts in eastern Ladakh, the show was brazenly promoting Chinese products through advertisement placements. 

During the debate, amongst the flashy headlines, there were two brand sponsorships that appeared: VIVO and Xiaomi. Both companies are giant Chinese multinational corporations. 

Twitter user Nirmala Tai, who was among those who spotted this irony, highlighted two instances during the debate where the logo of one of the brands popped up, and one where Xiaomi was found promoting the Mi 10. 

Many Twitterati used Goswami’s some of the favourite words such as ‘hypocrite’ and ‘anti-national’ to target him. They hit out at his channel for accepting sponsorship deals from Chinese brands at a time when anti-China sentiment is strong in the country.

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