How BJP's online campaign proved vital for success

May 20, 2014

New Delhi, May 20: With the BJP registering a thumping victory in the general election, significant credit goes to the party's online campaign to tap the general psyche by connecting with millions of youngsters.
modionlineVikas Pandey, a 30-year-old software architect, headed the social media campaigns like "I Support Namo" on Facebook and Twitter, as a volunteer for the Rashtriya Swayamsevak Sangh (RSS), the Bharatiya Janata Party (BJP) and the then prime ministerial candidate Narendra Modi.
He said the credit for such success should be shared by countless volunteers, mainly students and retired people.
Son of Gorakhpur mayour and BJP leader Dr. Satya Pandey, he said he involved himself with the political campaigning after meeting Modi in 2010. During this first meeting Modi asked him to make better use of the social media for the party's political success. Since then he started devoting his professional expertise as a 'swayamsewak' (RSS volunteer), without any fees for person or his fellow volunteers' services.
Pandey said the social media played a vital role in the current election in not only getting the BJP's desired message across but also influencing the public imagination at large to vote.
"Though Facebook was our main focus, we also got many volunteers from Twitter and Google+," Pandey said.
Asked whose baby the online campaign was, Pandey said he felt inspired by the Aam Aadmi Party's success in the 2013 Delhi assembly elections to turn the tables by getting non- partisan, self-motivated volunteers from the social media.
The rest was the team's dedication and determination for success.
"Our target was the middle and the upper middle class," Pandey said.
Due to these people, he said, "our team of volunteers could bypass non-favourable or negative views expressed in the mainstream media against the BJP or Modiji to reach out to voters directly".
"On Facebook, we have pages like 'I Support Namo', 'SanghParivar.Org', 'RSS', among others with over 45 lakh (4.5 million) likes. On Youtube, we started Narendra Modi's official Youtube channel, now India's most popular online political channel. And the 'I Support Namo' channel, which is now India's second most popular.
"On Twitter, I run many IDs such as @sanghparivarorg and @isupportnamo with more than 1.5 lakh followers," he said.
Asked about the secret of such an effective campaign in the polls, Pandey said it was all about "smart planning and team work, and in-depth knowledge of technology".
Since Facebook has an estimated 90 million members in India and Twitter has 30 million from India, he said they played a huge role in the polls.
The "I Support NaMo" page on Facebook now has over 23.5 lakh likes and its posts are read by over 2.5 crore people per week at times, "which is more than most of the newspaper readers", Pandey noted.
Pandey also worked during the Delhi assembly polls.
He said he has worked with various cells of the BJP in several state elections in the past."I created various ideology-related groups on Orkut with over 500,000 members in 2008," Pandey said.
Asked about the number of people involved in the NaMo campaign, he said: "We provided thousands of volunteers to the 'Vote for India Mission 272+' through social media networking in Delhi, Ghaziabad, Noida, Faridabad and Gurgaon and reached out to around 1.5 lakh voters.
"Our volunteers reached out to one lakh voters in Mumbai, to 20,000 voters in Shimla, to 50,000 voters in Pune, and to around 50,000 voters in Varanasi in the last one month."
Pandey, who dedicated the success to his team of volunteers, said that though activities on the ground have stopped, "future communications will be maintained so that they help spread the good work done by the government and even help in upcoming state elections".

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News Network
May 21,2020

United Nations, May 21: At least 19 million children in parts of Bangladesh and India are at "imminent risk" from flash flooding and heavy rain as Cyclone Amphan makes landfall and the state of West Bengal is expected to take a direct hit from the powerful storm, the UN's children agency has warned.

The extremely severe cyclonic storm Amphan made a landfall at Digha in West Bengal and Bangladesh on Wednesday, leaving a trail of destruction. At least three persons were killed in India and seven in Bangladesh.

The UNICEF said that at least 19 million children in parts of Bangladesh and India are at “imminent risk from flash flooding, storm surges and heavy rain as Cyclone Amphan makes landfall.”

West Bengal, “home to more than 50 million people, including over 16 million children, is expected to take a direct hit from the powerful storm,” the UN agency said in a statement on Wednesday.

The UNICEF said it is also very concerned that the COVID-19 could deepen the humanitarian consequences of Cyclone Amphan in both the countries. Evacuees who have moved to crowded temporary shelters would be especially vulnerable to the spread of respiratory diseases like COVID-19, as well as other infections.

“We continue to monitor the situation closely,” said UNICEF Regional Director for South Asia Jean Gough.

“The safety of children and their families in the areas that will be impacted is a priority and it is good to see that the authorities have planned their urgent response factoring in the on-going COVID-19 pandemic.”

Across the region, the UNICEF is “working closely with the governments of Bangladesh and India and stands ready to support humanitarian operations to reach children and families affected by Cyclone Amphan.”

Based on the storm’s current trajectory, Cox’s Bazar in Bangladesh – now sheltering over 850,000 Rohingya refugees – is likely to experience high winds and heavy rains which may cause damage to homes and shelters in the refugee camps and Bangladeshi communities. This population is already highly vulnerable and cases of COVID-19 have recently been confirmed in the camps and host communities.

The UNICEF said it is working with the Deputy Commissioner’s Office in Cox’s Bazar, the Office of the Refugee Relief and Repatriation Commissioner, and humanitarian partners to help ensure Bangladeshi and Rohingya children and families remain protected.

These efforts include raising awareness among Rohingya and Bangladeshi communities on cyclone preparedness and prepositioning emergency life-saving water, sanitation, hygiene and medical supplies to meet immediate humanitarian needs.

Meanwhile, UN Secretary-General Antonio Guterres’ spokesperson Stephane Dujarric said at the daily press briefing that UN teams on the ground continue to work with the Government of Bangladesh to prepare and support those in need in the wake of the cyclone.

“Given the current pandemic, this support includes distributing personal protective equipment, disinfectants and other materials to evacuation shelters. To reduce the person-to-person contact during the delivery of aid, e-cash distributions will be used,” he said adding that the UN along with its partners is mobilising more than 1,700 mobile health teams and preparing for emergency food deliveries.

“The Super Cyclone is taking a westerly trajectory towards India, but nearly 8 million people in Bangladesh remain at risk,” he said adding that the Bangladesh government has evacuated more than 2 million people in high-risk areas. 

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News Network
March 5,2020

Bharuch, Mar 5: Vijay Kumar, a resident of the Tamil Nadu has sought help from his friend Abdulkhuda Mohd Hanif Shaikh who is residing in Gujarat to build a temple in his village.

Abdulkhuda Mohd Hanif Shaikh, who also belongs to Tamil Nadu's Paraipatti village and has been residing in Gujarat' Bharuch for a decade has collected Rs 3 lakh from his friends as a donation to build the temple in Paraipatti village in Dindigul district.

"They'd told me 4 months ago and came to me 10 days back. From Vapi to Mehsana, there are several Madrasis, even here in the village too. I personally went to them and collected around Rs 3 Lakh," Shaikh said.

Vijay Kumar said that he stayed in Gujarat for ten days and collected Rs 3 Lakh with him.

"I had sought help from him. I stayed here in Gujarat for 10 days, and went with him from people to people and collected Rs 3 Lakh. No one lives like Hindus or Muslims in our village, everyone lives like friends," he said.

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Agencies
May 23,2020

New Delhi, May 23: India will try to restart a good percentage of international passenger flights before August, Civil Aviation Minister Hardeep Singh Puri said on Saturday, three days after announcing resumption of domestic flights from May 25.

All scheduled commercial passenger flights have been suspended in India since March 25 when the Modi government imposed a lockdown to contain the novel coronavirus pandemic.

"I am fully hopeful that before August or September, we will try to start a good percentage of international civil aviation operations, if not complete international operations," Puri said during a Facebook live session.

"I can't put a date on it (restarting international flights). But if somebody says can it be done by August or September, my response is why not earlier depending on what is the situation," he said.

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