I am deeply shocked, saddened: Pierce Brosnan on pan masala ad

October 21, 2016

Los Angeles, Oct 21: Hollywood star Pierce Brosnan says he is distressed by the deceptive use of his image in Indian pan masala brand's advertisement.

Pierce

The actor said that he was deeply shocked and saddened to learn the pan masala product he was advertising may include ingredients that can cause cancer, reported People magazine.

Brosnan said he has the "greatest love and affection for India and its people."

"As a man who has spent decades championing women's healthcare and environmental protection, I was distressed to learn of Pan Bahar's unauthorized and deceptive use of my image to endorse their range of pan masala products.

"I would never have entered into an agreement to promote a product in India that is dangerous to one's health," Brosnan said in a statement.

The 63-year-old James Bond star said his contract stated that he was to advertise a "breath freshener/tooth whitener," which wouldn't include an ingredient that turns saliva red.

According to the actor he agreed to advertise a single product only, and that it was presented as "all-natural containing neither tobacco, supari, nor any other harmful ingredient."

"Having endured, in my own personal life, the loss of my first wife and daughter as well as numerous friends to cancer, I am fully committed to supporting women's healthcare and research programs that improve human health and alleviate suffering," the statement continued.

Brosnan has demanded the company to remove his image from all their products, and assured that he had no knowledge that he was endorsing items that would have a negative or painful reaction in India.

"I shall endeavor to rectify this matter. In the meantime, please accept my sincerest and heartfelt apologies to all whom I have offended," the statement concluded.

The actor received a lot of flak and was even trolled on Twitter for featuring in advertisement of the pan masala brand.

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Agencies
July 11,2020

New Delhi, Jul 11: The COVID-19 triggered restrictions on cinema exhibition industry have not only disheartened movie goers, but axed several thousand jobs and costed the industry an estimated ₹ 5,000 crore in revenue.

The sector has been one of the hardest hit due to COVID-19 pandemic and the subsequent restrictions implemented to curb its spread.

Presently, cinemas and multiplexes continue to remain in the list of prohibited activities under the Centre's Unlock 2.0 Guidelines.

In an interview to media persons, movie exhibition major Inox Leisure's Chief Executive Alok Tandon said, "The industry on an average collects about ₹ 1,000 crore a month of 'Box Office' and on an average generates about ₹ 500 crore a month of ancillary revenues."

"Keeping in mind that the lockdown has been effective for more than 100 days now, which is about 3.5 months, the cinema exhibition industry would have accumulated losses worth ₹ 5,000 crore so far."

According to Tandon, associated businesses such as pre and post-production, make-up artistes, graphics, film set fabrication, film crew, events, marketing, F&B services have all been impacted due to the restrictions.

"With the production and exhibition of movies coming to a halt, the industry was bound to witness some job losses," he said without divulging any estimates.

As per industry data, the multiplex industry in India employs more than 200,000 people directly and accounts for nearly 60 % of revenues of the film business.

On the way forward, Tandon elaborated that the industry expects to regain business momentum and sentiment post resumption of operations.

"We believe it will be a matter of a couple of blockbusters, and we will be back to our usual operational numbers," he said.

"We are rightfully relying on the unshakeable passion of the Indian movie lovers, who are yearning to step out and spend time enjoying the giant screen experience."

Furthermore, he cited that industry has sent representation to the Centre for immediate re-commencement of operations and a support package.

"We have requested for financial support in the form of salary subsidies during the lockdown period, interest-free loans for three years, exemptions from various taxes and duties, like 'GST, Show tax, LBETs and Property taxes' for a period of one year from the date of operations, waiver on electricity minimum demand charges for one year and auto renewal of licenses and permits for the next one year," he said.

"We have been talking to our mall developer partners and are working together with them to see through this phase."

However, even after re-commencement, the industry anticipates at least 3-6 months before things return anywhere close to normal.

"The cinema ecosystem is such that we will need all the aspects of the business to swing into action and fire together for us to see a resurgence, and we are highly optimistic about the same," he said.

In terms of global experience, Tandon pointed out that cinemas have started operating in more than 25 major countries, and some of those markets are witnessing a healthy response.

"India is a massive movie market and we are confident that the passionate and responsible movie lovers will turn up in huge numbers to enjoy their favourite form of entertainment and also follow the prevention guidelines at the same time, ensuring a safe and steady revival of the cinema exhibition sector," Tandon said.

The film exhibition industry in India is mainly comprised of single screen and multiplexes.

At present there are around 9,527 cinemas across the country, including 6,327 single and 3,200 multiplex screens.

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News Network
June 27,2020

Kochi, Jun 27: The Kerala government on Friday submitted an application in a local court requesting to stop the prosecution of ivory possession case against Malayalam film actor Mohanlal.

In the application for withdrawal of prosecution, the government has requested the court to stop the prosecution "immediately for the interest of justice".

''The legality of the possession of two elephant tusks by Mohanlal was accepted by the competent authority under the Wildlife (Protection) Act, 1972 by issuing him a certificate of ownership. The possession and custody of the elephant tusks thus become legal after the Chief Wildlife Warden (CWW) issued him the certificate," the state government said.

"Further conduct of the criminal trial may go against the good faith amongst the parties as far as the certificate of ownership issued to Mohanlal is concerned. One cannot go back from that ownership certificate and it was stopped from contradicting, deny or declare to be false the previous statement made by the actor in the court," it added.

"The government should not be allowed to revert from its promises in order to keep the faith of the people and in the interest of good governance," the government further said.

The case was registered by the forest department in 2012. The state government submitted the application in Kuruppampady Judicial Magistrate Court, which will hear the matter on July 24.

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News Network
June 27,2020

New Delhi, Jun 27: Priyanka Chopra Jonas on Friday condemned the alleged custodial deaths of a man and his son who were arrested for allegedly violating lockdown restrictions in Tuticorin district of Tamil Nadu on June 19.

The 37-year-old actor who is currently staying with her husband Nick Jonas in America took to Twitter to post her statement and asked for the guilty to be punished.

"Reeling from what I'm hearing. Absolutely stunned, sad, and angry. No human being deserves such brutality, whatever be their crime," said Jonas.

"The guilty must not be allowed to go unpunished. We need facts. I cannot even begin to imagine what the family must be going through," she added.

Priyanka went on to urge people to use their collective voice to seek justice for the deceased.

"Sending strength and prayers. We need to use our collective voices to seek #JusticeForJayarajandBennicks," her statement further read.

The father-son duo from Tuticorin was allegedly brutally punished by the police before succumbing to injuries.

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