ICC partners with Uber for ICC Men's Cricket World Cup 2019

Media Release
May 21, 2019

May 21: The International Cricket Council today announced that Uber, the world’s largest personal mobility company, would be an official sponsor of the ICC Men’s Cricket World Cup 2019.

The partnership will make Uber the first mobility and food delivery app to strike a sponsorship deal with the ICC for the Men’s Cricket World Cup, one of the most watched sporting events, which will be played in England and Wales from 30 May to 14 July with an estimated global viewing audience of 1.5 billion.

Uber’s campaign ‘This World Cup, Every Fan Wins’ aims to create a culture of togetherness and puts cricket lovers at the heart of the celebration, which includes the World Cup’s first and very own anthem - Way-O, Way-O.

The anthem is sung by acclaimed artists across five participating countries and will give ardent fans a signature song to cheer on and celebrate the sport. Uber will fly down hundreds of driver and courier partners, as well as riders and eaters, to the Men’s Cricket World Cup and will also host a series of activities to foster a spirit of solidarity at the tournament.

ICC Chief Executive Manu Sawhney: “We are delighted to continue our partnership with Uber for the ICC Men’s Cricket World Cup 2019. Their commitment to cricket was clear during last year’s ICC Women’s T20 World Cup where the brand brought to life some of the wonderful stories behind the players with the #RoadSheMade campaign. Uber has some equally exciting plans for this summer’s event and shares our ambition to make this the greatest celebration of cricket ever.”

Uber’s Chief International Business Officer, Brooks Entwistle: “We’re excited to further our commitment to cricket as a global sport and bring our community of riders, eaters, drivers and delivery partners closer to each other and a game they love so much. Cricket is passionately followed in eight participating countries, where Uber and Uber Eats are an integral part of people’s day-to-day life. We believe this partnership, allows fans to pursue their passion while we take care of their commute and food requirements.”

“We are thrilled to launch the World Cup’s first ever anthem, which puts fans at the heart of this celebration. We are very confident the anthem will resonate with hundreds of millions of cricket lovers across the world.”

India captain and Uber brand ambassador Virat Kohli: “I’m delighted that Uber and the ICC are once again partnering to support cricket and what it stands for - inclusion, togetherness and celebration. I’m confident this World Cup will exceed everyone’s expectations and further enhance the incredible global love and support for the game.’’

Bangladesh all-rounder and Uber brand ambassador Shakib-Al-Hassan: “I share the excitement of tens of millions of passionate Bangladeshi cricket fans and want to assure them that this will be one of the most memorable Cricket World Cups ever. I commend Uber for its initiative to put cricket lovers at the center of celebrations and am confident Way-O, Way-O will bring cricket fans closer together and deepen their love for the game.’’

Last year, in line with the company’s initiative to empower girls and women around the world, Uber supported the first ever standalone ICC Women’s T20 World Cup in the West Indies. As a part of this partnership, Uber rolled out the #JerseyKnowsNoGender campaign in collaboration with sports personalities from different fields to encourage women’s participation in sports and to also generate support for the T20 Championship.

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News Network
May 11,2020

Mumbai, May 11: The French Open, which was postponed to September from May due to the novel coronavirus outbreak, could be held without fans, the organisers of the claycourt Grand Slam have said.

Roland Garros had been scheduled for May 24 to June 7 before the French tennis federation (FFT) pushed it back to Sept. 20-Oct 4 in a bid to save the tournament from falling victim to the COVID-19 pandemic.

Last week the FFT said all tickets purchased for this year's French Open would be cancelled and reimbursed instead of being transferred.

"Organising it without fans would allow a part of the economy to keep turning, (like) television rights and partnerships. It's not to be overlooked," FFT President Bernard Giudicelli told French newspaper Le Journal du Dimanche.

"We're not ruling any option out."

The tennis season was suspended in early March due to the pandemic and the hiatus will continue at least until mid-July with many countries in lockdown.

Wimbledon has been cancelled while the status of the U.S. Open, scheduled to take place in late August, is still unclear.

COVID-19 Pandemic Tracker: 15 countries with the highest number of coronavirus cases, deaths

The FFT was widely criticised when they announced in mid-March that the French Open would be switched, with players bemoaning a lack of communication as the new dates clashed with the hardcourt season.

Organisers said last week they had been in talks with the sport's governing bodies to fine tune the calendar amid media reports that the Grand Slam tournament would be delayed further by a week and start on Sept. 27.

The delayed start would give players a two-week window between the end of the U.S. Open, played on the hardcourts of New York, and the Paris tournament.

"The 20th or the 27th, that does not change much," Giudicelli said.

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News Network
March 21,2020

London, Mar 21: The England and Wales Cricket Board (ECB) has suspended all professional cricket till May 28, delaying the start of the new season, due to the COVID-19 pandemic.

The ECB took the decision following discussions with the First-Class Counties, the Marylebone Cricket Club (MCC) and the Professional Cricketers' Association (PCA).

"It was agreed that, given the current information available, a seven-week delay to the start of the season is the most appropriate approach," an ECB media statement said.

The Board also announced that it is working on three new options, including the three-Test series against West Indies, the T20 Cup and the women's schedule against India, for a possible start in June, July or August.

"Close liaison with the Government will continue, with discussions on the potential of starting the season behind closed doors and giving sports fans the opportunity to live broadcast action," the statement said on Friday.

"The potential for reduced versions of competitions, should the season become further truncated, will also be discussed."

The ECB said it will meet as needed to review the position and make further decisions as the UK situation unfolds.

"During this period of deep uncertainty it is the ECB’s first priority to protect the wellbeing of everyone within the cricket family, from players, to fans and colleagues across the game,’’ ECB Chief Executive Officer Tom Harrison said.

"The decision to delay the start of the season has been essential, given the circumstances the nation faces. I am reassured by the collaborative effort from across the game that together, we will make the very best of whatever length of season we are able to safely schedule in the coming months," he added.

He said this would give the ECB time to keep pace with a fast-moving situation and continue to plan for how a revised season might look.

"Critically, we can also remain as flexible and adaptable as possible, within the obvious restrictions we face."

Last week, England's tour of Sri Lanka was called off mid tournament in view of the rising threat of the pandemic.

"Securing the future of the game will be a primary focus as we plot a revised schedule with an emphasis on the most financially important forms of the game for the counties across international and domestic cricket," Harrison said.

The COVID-19 global death toll has climbed past 11,000 with more than 250,000 infected. In UK, close to 4000 have tested positive so far and 177 died.

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Agencies
March 6,2020

Mumbai, Mar 6: Former India batsman Virender Sehwag expressed excitement over the upcoming Road Safety World Series and said he is looking forward to playing with Sachin Tendulkar again.

"I am very excited about this tournament because I will get another chance to play with Sachin. We have played many international matches together and there was a gap and then we played an All-Star match and now again getting a chance. I am looking forward to playing with Tendulkar," Sehwag told media persons.

In the opening match of the Road Safety World Series, India Legends will play against West Indies Legends on March 7. The main aim of the Series is to create awareness about road safety and change people's mindset towards their behaviour on the roads.

Sehwag hailed the initiative of Road Safety World Series and said: "I think it is a very good initiative by the government that they are working towards creating awareness regarding road safety. Awareness regarding road safety is important for everyone."

Road Safety World Series, a five-nation T20 cricket tournament, will showcase some of the biggest names in cricket from India, Australia, Sri Lanka, West Indies, and South Africa.

Players who will feature in this series include Tendulkar, Sehwag, Brian Lara, Yuvraj Singh, Zaheer Khan, Shivnarine Chanderpaul, Brett Lee, Brad Hodge, Jonty Rhodes, Muttiah Muralitharan, Tillakaratne Dilshan, Ajantha Mendis and many more. Former India captain Sunil Gavaskar is the Commissioner of the Series.

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