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ICC partners with Uber for ICC Men's Cricket World Cup 2019

Media Release
May 21, 2019

May 21: The International Cricket Council today announced that Uber, the world’s largest personal mobility company, would be an official sponsor of the ICC Men’s Cricket World Cup 2019.

The partnership will make Uber the first mobility and food delivery app to strike a sponsorship deal with the ICC for the Men’s Cricket World Cup, one of the most watched sporting events, which will be played in England and Wales from 30 May to 14 July with an estimated global viewing audience of 1.5 billion.

Uber’s campaign ‘This World Cup, Every Fan Wins’ aims to create a culture of togetherness and puts cricket lovers at the heart of the celebration, which includes the World Cup’s first and very own anthem - Way-O, Way-O.

The anthem is sung by acclaimed artists across five participating countries and will give ardent fans a signature song to cheer on and celebrate the sport. Uber will fly down hundreds of driver and courier partners, as well as riders and eaters, to the Men’s Cricket World Cup and will also host a series of activities to foster a spirit of solidarity at the tournament.

ICC Chief Executive Manu Sawhney: “We are delighted to continue our partnership with Uber for the ICC Men’s Cricket World Cup 2019. Their commitment to cricket was clear during last year’s ICC Women’s T20 World Cup where the brand brought to life some of the wonderful stories behind the players with the #RoadSheMade campaign. Uber has some equally exciting plans for this summer’s event and shares our ambition to make this the greatest celebration of cricket ever.”

Uber’s Chief International Business Officer, Brooks Entwistle: “We’re excited to further our commitment to cricket as a global sport and bring our community of riders, eaters, drivers and delivery partners closer to each other and a game they love so much. Cricket is passionately followed in eight participating countries, where Uber and Uber Eats are an integral part of people’s day-to-day life. We believe this partnership, allows fans to pursue their passion while we take care of their commute and food requirements.”

“We are thrilled to launch the World Cup’s first ever anthem, which puts fans at the heart of this celebration. We are very confident the anthem will resonate with hundreds of millions of cricket lovers across the world.”

India captain and Uber brand ambassador Virat Kohli: “I’m delighted that Uber and the ICC are once again partnering to support cricket and what it stands for - inclusion, togetherness and celebration. I’m confident this World Cup will exceed everyone’s expectations and further enhance the incredible global love and support for the game.’’

Bangladesh all-rounder and Uber brand ambassador Shakib-Al-Hassan: “I share the excitement of tens of millions of passionate Bangladeshi cricket fans and want to assure them that this will be one of the most memorable Cricket World Cups ever. I commend Uber for its initiative to put cricket lovers at the center of celebrations and am confident Way-O, Way-O will bring cricket fans closer together and deepen their love for the game.’’

Last year, in line with the company’s initiative to empower girls and women around the world, Uber supported the first ever standalone ICC Women’s T20 World Cup in the West Indies. As a part of this partnership, Uber rolled out the #JerseyKnowsNoGender campaign in collaboration with sports personalities from different fields to encourage women’s participation in sports and to also generate support for the T20 Championship.

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coastaldigest.com web desk
August 3,2020

The Board of Control for Cricket in India (BCCI) will not end its partnership with Chinese companies. Vivo, the Chinese smartphone maker, is the main sponsor of the new IPL season as well. Apart from Vivo, PayTM and Dream 11 will also be at the helm of the 13th edition of the IPL. The IPL governing council meeting on Sunday decided to retain the old sponsors.

As soon as the IPL GC announced the decision of retaining the sponsors, a huge number of fans took to Twitter to slam the board for the same. #BoycottIPL started trending as the users urged others to boycott the tournament for the Chinese connection.

Earlier, the demand for exclusion of Chinese companies from the IPL was strong in the wake of the India-China border dispute. But the BCCI cannot abruptly end its collaboration with them. Because of the signed contract itself. And in this age of declining economy, it is difficult to find new sponsors quickly.

The current BCCI contract with Vivo is for five years. Vivo has invested Rs 2,199 crore to become the main sponsor of the IPL. The contract was signed in 2017. However, the BCCI’s move is paving the way for new discussions as calls are mounting across the country to boycott Chinese companies.

The BCCI announced other important decisions besides retaining sponsors. The IPL will be held from September 19 to November 10. The Indian government has given permission to the BCCI to hold the IPL in the UAE. With this, all obstacles in the way of organizing the tournament were removed.

The IPL matches will be played at 7.30 pm Indian time (6 pm UAE time). Most matches are about one match a day. There are a total of ten ‘double headers’ (two matches a day) in the tournament. Franchisees are allowed to appoint as many replacements as they want in the new season in view of the new health situation. At the same time, the maximum number of players a franchise can accommodate is 24. The BCCI is also planning to host a women’s IPL tournament.

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News Network
May 12,2020

New Delhi, May 12: Chennai Super Kings have rejected the idea of an IPL with only Indian players in the near future, differing with Rajasthan Royals, the franchise which is keen on the option given the circumstances caused by the COVID-19 pandemic.

The IPL, which is indefinitely postponed, can be held in the September-October window if the scheduled T20 World Cup in Australia doesn't take place.

"CSK is not keen to do an IPL with only Indian players. That way it would be playing another Syed Mushtaq Ali Trophy (domestic T20 competition). The franchise has not been in touch with the BCCI of late as the situation is worsening," a CSK source said on conditions of anonymity.

"Let's hope we can have the IPL later this year," he added.

CSK are three-time IPL champions, making them the second most successful team in the event's history after Mumbai Indians, who have won the tournament four times.

The BCCI is also very keen to stage the IPL and if it doesn't happen, the world's richest board would be in financial trouble like Cricket Australia.

"The board will take a revenue hit of Rs 4000 crore if it doesn't happen. The board will be in a big problem," BCCI treasurer Arun Dhumal said earlier this week.

With COVID-19 cases continuing to rise in India, the board and IPL team officials see little point in discussing when the event can be held.

"There has been no discussion with the BCCI ever since it postponed the IPL. There is no point in discussing also as things are unlikely to be okay anytime soon," the CSK source said.

"We expect the BCCI to take the best possible decision when the time comes," he added.

For the IPL to happen with foreign players, travel restrictions, which are currently in place, will have to be eased.

There is an option of conducting the IPL outside India and Sri Lanka Cricket has even offered to host the biggest T20 league in the world.

M S Dhoni was expected to make a much-awaited comeback with the IPL but that too has been postponed indefinitely.

Teammates like Suresh Raina and Piyush Chawla have already spoken about how eager Dhoni was to return.

According to them, Dhoni had the determination of a youngster before the league was suspended due to the lockdown imposed to contain the pandemic.

"Dhoni is his own man but I see him playing the IPL for at least two three years. When it comes to playing for India, only he knows best," the source added.

Last month, Rajasthan Royals executive chairman Ranjit Barthakur had said the franchise was open to a shortened IPL with only Indian players.

"Earlier we could not think of an Indians-only IPL but now there is enough quality to choose from. It is better to have an Indians-only IPL than not have it at all," he had told news agency.

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News Network
June 30,2020

Malabar, Jun 30: I-League club Gokulam Kerala's former assistant manager Muhammad Alloush on Monday died due to COVID-19. He was 44.

Alloush, who was with the football club in its inaugural season, was working as technical director at Egyptian club Tanta SC at the time of his demise.

Alloush's mother had also succumbed due to the deadly virus earlier.

"We're deeply saddened by the death of our former assistant manager Muhammad Alloush, aged 44, after contracting Covid_19. The thoughts of everybody at Gokulam Kerala Football Club are with Alloush's family and friends at this sad time. Rest in peace, Alloush," Gokulam Kerala FC tweeted.

Meanwhile, with a spike of 18,522 COVID-19 cases in the last 24 hours, India's coronavirus count stands at 5,66,840, said the Union Health and Family Welfare Ministry on Tuesday.

According to the Ministry, 418 deaths due to COVID-19 were reported in the last 24 hours. The number of deaths in the country now stands at 16,893.

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