Bengaluru, Jan 16: Amping up the online payment experience for consumers, Razorpay, the leading full-stack financial services company, today launched a new product, Instant Refunds for businesses.
This new feature activates refunds and credits the customer's source account across payment methods such as credit card, net banking, and UPI within a minute of initiation.
India is one of the fastest-growing online retail markets today. About 71 per cent of internet users in the country purchase products online. Today, the refund process has two major pain points for both the end customer and the business.
First, a delay of five-seven business days for the customer in receiving the money because of multiple intermediaries like the acquiring bank, issuing bank and the networks (VISA/MasterCard/Rupay).
Second, the lack of transparency during the entire refund process for both the customer and the business. This long cycle of processing refunds is a significant problem with every popular payment method in the industry.
By issuing refunds instantly, Razorpay will help businesses retain their customers, build trust through an improved hassle-free payment experience and provide complete transparency on refunds to both the business and the end-user.
This new feature will also reduce the dependence on manpower as every refund issue on an average leads to ten service emails or calls from customer support teams.
"Instant Refunds are the new normal and central to great customer experience. A lot of consumers fail to use online payment methods as they feel getting refunds through an online platform is a very time-consuming task; hence they prefer CoD as the best alternative. Given the technological advancements being made in the fin-tech ecosystem, its fair for customers to expect refunds as fast as possible. A solution like Instant Refunds will not only help build consumer confidence in digital payments but also reduce losses for e-commerce companies where CoD has become an expensive option with more than 50 per cent online transactions made through cash", said Shashank Kumar, CTO & Co-founder of Razorpay.
"Our Instant Refunds feature ensures that the refund is processed at a 3600x faster pace than the normal expected time of five-seven business days. The team is focused on creating new technologies designed to make the entire payment lifecycle hassle-free. We believe this new feature will make customers experience a notch higher, help brands create a competitive advantage, and even make them more profitable", he added.
Razorpay's growth has been uphill, particularly in the last two years. With a 500 per cent growth in 2019, the company has been witnessing a healthy growth rate of 35 per cent month-on-month.
The company also recently launched its corporate credit cards for its partner businesses, RazorpayX current accounts, support for freelancers and homepreneurs, and acquired Opfin, a payroll and HR management software company.
Currently powering payments for over 800,000 businesses including the likes of Indigo, BSE, Thomas Cook, Reliance, SpiceJet, Aditya Birla, Sony, and Oyo, the team plans to increase this count to 1,400,000 by this year. The full-stack financial solutions company expects a 4x growth in its revenue by the end of the next fiscal year.
This story is provided by NewsVoir. ANI will not be responsible in any way for the content of this article.
Comments
Dear Search Truth
Dont forget that because of sufi saints only your forefathers got to know who is Allah his Rasool SAW and the quran and got opportunity revert/embraced to Islam.
we are also sure that if we follow sufism definitely we get madad from Allah
community is divided because of some khabees and very sure this people are the agents of Israeli with beard weird shakal.
haha isis creation of israel anthe , alquaida CIA anthe , Kurdish peshmerga and nusra front mossad anthe , hezbollah iran anthe , mostly nimmappa nu israeli ne irbeku . hahaha ... love to see salafist and sufist wars ... salafist who are mainly funded by saudi ar strongest supporter of wahbism , so terror is in their blood . makla nim fault nimge gottagthane ilvalla ... third rated rogues
Dear Imran..
Are you sure? Dont divide people in the name of sufism. ISIS is linked to israeli agents and Media is portraying islamic... anyway dont be deceived by both the israeli agent and the media. Both this is run by the certain evil agents which is trying to destroy Islam by deception and LIES (which they will never succeed)... Till now U believe what is said in the media.. EVen after so many BIG LIES...
Just follow the QURAN and prophet Muhammad pbuh , You will not find any terrorist...Unless people start reading QURAN which is for Whole of MANKIND from our LORD... its veryvery EASY for the evil agents to DECEIVE those who are FAR from the TRUTH.
Believe in Sufism which will save the world. Spread the message of Sufi saints which is universal brotherhood. If all of us follow Sufism then there will not be any terrorist in the world.
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