Israeli politician's 'Fascism' perfume campaign ad draws criticism

Agencies
March 20, 2019

Occupied Jerusalem, Mar 20: A new ad with an elegantly dressed minister using "fascist" perfume drew online outrage on Tuesday, the latest in a social media war ahead of an Israeli election that has also featured a flatulent hippo.

Israeli law prevents political ads from being aired on television until two weeks before the April 9 election, so parties have flooded social media with clips instead.

The elections are expected to be close and social media is playing a part in the campaign as never before.

Messaging tool WhatsApp is particularly popular among Israelis and makes sharing clips easy, though Facebook and Twitter are also unavoidable in the self-proclaimed "start-up nation," known for its high-tech prowess.

"There's very heavy use of the internet in campaigning, but it's a wild west," said Tehilla Shwartz Altshuler of the Israel Democracy Institute think tank. "There's no regulation."

In keeping with Israel's seldom subtle political scene, many clips have been over the top, and the one released late on Monday featuring Justice Minister Ayelet Shaked pushed lots of buttons.

The ad, viewed hundreds of thousands of times on social media, tries to play on accusations from her critics that Shaked has pursued a fascist-like agenda and argues that her policies are in fact more democratic.

Supporters registered approval, but many comments judged the ad, which mimics an advert for a pricey perfume, as a failure that could be mistaken for an endorsement of fascism. "For anyone who doesn't know that the left often accuses Shaked of fascism, this ad will sound like she's endorsing fascism and calling it democracy," Eylon Levy of Israel's i24 news channel posted on Twitter.

Opinion polls show Shaked's far-right New Right party not performing as well in the election as had earlier been projected, and the aim seemed to be to recapture the public's attention. It certainly succeeded in doing so, though it perhaps backfired.

As dramatic piano music plays, Shaked saunters and poses while a narrator lists the virtues of a perfume called "Fascism". The qualities listed include Shaked's stated goals such as reducing what she calls judges' activism.

After spraying herself with "Fascism," Shaked turns her gaze to the camera and says: "Smells like democracy to me."

Prime Minister Benjamin Netanyahu and his right-wing Likud have been among them, creating an online television channel and churning out regular videos denouncing his main opponent, former military chief Benny Gantz. Gantz's Blue and White alliance has responded in kind.

Smaller parties have sought to differentiate themselves.

Finance Minister Moshe Kahlon's centre-right Kulanu, which is struggling in opinion polls, last week released a video designed as a trailer for a movie.

It featured a fish climbing a tree and a flatulent hippopotamus, with the message being that only Kahlon, the "sane right", cares about social issues.

The animals were meant to symbolise all the distractions from real issues Israeli voters are facing in the campaign.

The extreme-right Jewish Power party, which many Israelis view as racist, has distributed a video showing a soldier hesitating to shoot a Palestinian attacker out of fear of prosecution.

One of the party's leaders, Itamar Ben-Gvir, emerges and tells the soldier to "shoot him, it's self-defence!"

The head of the party, Michael Ben-Ari, has since been disqualified from the election by the supreme court for statements that the attorney general called incitement to racism.
Netanyahu and Gantz have been duking it out over who is best-suited to guarantee Israel's security.

Comments

Monali Saha Ch…
 - 
Wednesday, 3 Jul 2019

Wonderful article. Very insightful. Go a lot of information

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
News Network
April 23,2020

Riyadh, Apr 22: In an extraordinary initiative, the government of the Kingdom of Saudi Arabia has decided to facilitate the travel of expatriates who have an exit and reentry visa or final exit visa to return to their countries.

This is in line with the order of Custodian of the Two Holy Mosques King Salman, according to the Saudi Press Agency.

According to the initiative, called “Auda” (return), expatriates can apply seeking permission for travel to their countries through the Absher portal of the ministry.

Announcing this, Saudi's Ministry of Interior said that the initiative will be implemented in cooperation with a number of relevant government agencies.

Requests for travel from expatriates will be received and approved in coordination with the relevant authorities to complete their travel procedures on board international flights.

As per the initiative, a text message will be sent to the beneficiary stating the travel date, ticket number and reservation details, and by which the beneficiary can obtain his travel ticket and complete the travel procedures.

Clarifying the procedures for the travel, the ministry said that the applicant shall select the icon (Auda) after visiting the Absher portal and fill the following fields: iqama (residency permit) number, date of birth, mobile number, departure city and airport of arrival.

It is not mandatory for the expatriate to have his own Absher account for availing of the service, the ministry said, adding that this facility is to enable expatriates to benefit from this initiative.

The departure will be through the following airports: King Khalid International Airport in Riyadh, King Abdulaziz International Airport in Jeddah, Prince Muhammad International Airport in Madinah, and King Fahd International Airport in Dammam.

Those expatriates who are outside these cities can benefit from the service through entering airport of departure after completion of their travel procedures in sufficient period of time.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
News Network
April 30,2020

Riyadh, Apr 30: Saudi Arabia on Thursday recorded 1,351 new coronavirus cases in the last 24 hours, bringing the total number of infections in the country to 22,753, the Ministry of Health said in a statement.

The ministry also announced 5 more deaths and 210 new recoveries, raising the total number of fatalities and recoveries to 162 and 3,163 respectively.

Riyadh with 440 cases topped the list, followed by 392 cases in Makkah, 120 in Jeddah and 119 in Madinah.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
News Network
June 20,2020

Riyadh, Jun 20:  Speaking at an exclusive webinar organized by the London Business School’s (LBS) Riyadh Chapter, Saudi Arabia’s first sports minister Prince Abdulaziz Bin Turki Al Faisal proudly reflected back on his nation’s sports achievements over the last few years.

Attended by over 170 people, the highest record set at an LBS webinar, various topics were discussed including the Kingdom’s sports strategy, investment opportunities, role of the media and advantages of hosting international sporting events, among other things.

Saudi Arabia has recently presented itself as one of the major players in the global sports industry thanks to its transformative Vision 2030, which aims to diversify the economy and create a more vibrant society.

Recognizing the importance of the vision, Prince Abdulaziz said: “Vision 2030 is something we all believe in. Everywhere you go within the Kingdom, you feel that people are passionate about the vision and its targets. Sport is part of it, and it has a big role in it.”

At the heart of the newly created Ministry of Sport’s strategy is increasing mass participation across all types of sports and preparing the next generation of elite athletes capable of competing on the international stage.

The ambitious prince asserted, “We want to make sure that we create an ecosystem that is sustainable, creates jobs, income and provides a lot of opportunities for everyone. We are creating academies around the Kingdom for kids to get into sports to make sure we have a base for them to start off from.”

Over 50 questions were addressed during the open and transparent webinar, a reflection of the attitude and culture the prince is creating at the Ministry. He admitted that while Saudi Arabia is a nation bound by a love and passion for sport, until recently sports has been looked at as a tool for entertainment rather than an important industry.

One of his key goals is to shift this mentality. Hosting major sports events has greatly contributed in doing so, he is a strong believer of their long-lasting impact and legacy.

“These events will shed light on enlightening people about certain sports and making sure they get attracted by it and enjoy it. From these events that we hosted, we found out there’s interest for tennis, golf, and boxing.”

“We will continue to host these events to make sure that people enjoy them as entertainment but to also make sure that people are passionate about these sports get to watch them live in the Kingdom and hopefully from that get someone passionate enough to participate,” he explained.

A former professional motorsports racer, Prince Abdulaziz was appointed chairman of the then-General Sports Authority at the start of 2019 after holding the position of vice chairman for the previous two years. Under his leadership, the Ministry of Sport doubled the number of its ever-growing sports federations and invested heavily at the grassroots level.

When asked about the significance of such investments, he said: “We give them [athletes] an opportunity to compete under the name of the Kingdom, to shine and make sure there’s a future for them. Today we look at a holistic view of sports. We use it to change certain mindsets and restrictions within the Kingdom to make sure we can evolve within the industry and complete against leading countries.”

The Riyadh Chapter of the London Business School aims to increase engagement and opportunities for LBS alumni in the Kingdom and to develop stronger ties that help build a better future for the business community.

Co-presidents Majed Al Hugail and Faris Al Shareef expressed their delight in hosting Prince Abdulaziz for the first time by saying: “The webinar was very insightful to the elite group of LBS alumni both locally and internationally. It helped them further understand how the Ministry is reshaping the sports sector as part of Vision 2030.

“The session left many of the attendees with a great sense of appreciation of the Ministry’s support to the community, an area where stronger partnerships can potentially be explored for the country and region’s benefits.”

In line with new progressive government policies, a lot of attention and investment has geared towards the inclusion of women in sports on both the elite and amateur levels.

When asked by an audience member about this matter, the sports leader proudly replied by saying: “We’ve seen an increase of active women participation in sports by about 149% from 2015 till today. Only five years ago, women were not allowed to participate in the street but it’s a completely different ball game today.”

A testament to this great progress is the participation of 22 women’s national teams in competitive regional games across a wide range of sports in recent years, in addition to newly incepted Women’s Football League.

Among the topics discussed during the 1-hour long webinar was the Ministry’s journey towards the privatization of some of its assets.

Highlighting the significant role that the private sector contributes towards future growth and development, the Minister said: “The private sector is a fundamental aspect for the evolution of sports within the Kingdom and anywhere else in the world. We have to make sure that the platform is open for the private sector to come in and play its role in increasing the number of participants and to add the number of clubs within the Kingdom.”

He continued: “It is our role to provide the right regulatory process. Today we are ready with a platform to make sure that we can deliver on this for the private sector and for the public. This will add towards the evolvement and the development of sports within the Kingdom.”

Saudi Arabia’s successful hosting of high-profile sports events attracted thousands of locals and visitors; it now has bigger plans to cement its strong position in the global sports industry. Among these plans include bids for two of the continent’s most sought after competitions, the 2027 AFC Asian Cup and 2030 Asian Games.

When asked about the reason behind them, he was confident in his response highlighting that Saudi Arabia has celebrated multiples trophies and medals in the past, but this is the first time that they’re aiming to host the events.

“It is time to do so. It’s unheard of that you win a competition but don’t host it. Saudi should host these events and we are capable of hosting them as a nation. It is something that our people are very passionate about, they love it and follow it. It will showcase what Saudi can do on the Asian front.”

Prince Abdulaziz recognizes Saudi Arabia’s recent sporting achievements, but he remains humble on his mission to use sports as a tool to tell his country’s story to the world and build a healthier, more vibrant society capable of nurturing athletes who can compete on the elite level for many years to come.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.