Israeli politician's 'Fascism' perfume campaign ad draws criticism

Agencies
March 20, 2019

Occupied Jerusalem, Mar 20: A new ad with an elegantly dressed minister using "fascist" perfume drew online outrage on Tuesday, the latest in a social media war ahead of an Israeli election that has also featured a flatulent hippo.

Israeli law prevents political ads from being aired on television until two weeks before the April 9 election, so parties have flooded social media with clips instead.

The elections are expected to be close and social media is playing a part in the campaign as never before.

Messaging tool WhatsApp is particularly popular among Israelis and makes sharing clips easy, though Facebook and Twitter are also unavoidable in the self-proclaimed "start-up nation," known for its high-tech prowess.

"There's very heavy use of the internet in campaigning, but it's a wild west," said Tehilla Shwartz Altshuler of the Israel Democracy Institute think tank. "There's no regulation."

In keeping with Israel's seldom subtle political scene, many clips have been over the top, and the one released late on Monday featuring Justice Minister Ayelet Shaked pushed lots of buttons.

The ad, viewed hundreds of thousands of times on social media, tries to play on accusations from her critics that Shaked has pursued a fascist-like agenda and argues that her policies are in fact more democratic.

Supporters registered approval, but many comments judged the ad, which mimics an advert for a pricey perfume, as a failure that could be mistaken for an endorsement of fascism. "For anyone who doesn't know that the left often accuses Shaked of fascism, this ad will sound like she's endorsing fascism and calling it democracy," Eylon Levy of Israel's i24 news channel posted on Twitter.

Opinion polls show Shaked's far-right New Right party not performing as well in the election as had earlier been projected, and the aim seemed to be to recapture the public's attention. It certainly succeeded in doing so, though it perhaps backfired.

As dramatic piano music plays, Shaked saunters and poses while a narrator lists the virtues of a perfume called "Fascism". The qualities listed include Shaked's stated goals such as reducing what she calls judges' activism.

After spraying herself with "Fascism," Shaked turns her gaze to the camera and says: "Smells like democracy to me."

Prime Minister Benjamin Netanyahu and his right-wing Likud have been among them, creating an online television channel and churning out regular videos denouncing his main opponent, former military chief Benny Gantz. Gantz's Blue and White alliance has responded in kind.

Smaller parties have sought to differentiate themselves.

Finance Minister Moshe Kahlon's centre-right Kulanu, which is struggling in opinion polls, last week released a video designed as a trailer for a movie.

It featured a fish climbing a tree and a flatulent hippopotamus, with the message being that only Kahlon, the "sane right", cares about social issues.

The animals were meant to symbolise all the distractions from real issues Israeli voters are facing in the campaign.

The extreme-right Jewish Power party, which many Israelis view as racist, has distributed a video showing a soldier hesitating to shoot a Palestinian attacker out of fear of prosecution.

One of the party's leaders, Itamar Ben-Gvir, emerges and tells the soldier to "shoot him, it's self-defence!"

The head of the party, Michael Ben-Ari, has since been disqualified from the election by the supreme court for statements that the attorney general called incitement to racism.
Netanyahu and Gantz have been duking it out over who is best-suited to guarantee Israel's security.

Comments

Monali Saha Ch…
 - 
Wednesday, 3 Jul 2019

Wonderful article. Very insightful. Go a lot of information

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Agencies
July 26,2020

Jeddah, Jul 26: The city of Makkah is opening its arms again to welcome pilgrims for the annual Hajj — although only a handful compared with previous years.

Because of the COVID-19 pandemic, this year’s event is limited to about 1,000 pilgrims, all from inside Saudi Arabia, about 700 of whom are expatriates.

Abdullah Al-Kathiri, an Emirati and a recovered COVID-19 patient, postponed his pilgrimage last year because it coincided with his wedding plans. “I’ve heard from many who’ve performed the pilgrimage in past years that it was always a smooth process, even with the massive numbers,” he said. “So you could imagine how it would be with the limited number of pilgrims this year. Surely it will be a great experience.”

Khadija, a Bulgarian expatriate, was overcome with tears when she heard she would be performing Hajj this year. “I didn’t expect they’d accept,” she said. “I’m sure this year’s Hajj will be an exceptional one in all respects.”

Dr. Haifa Yousef Hamdoon, a Tunisian physician in Qassim, is another who did not expect to be accepted because of the low numbers this year. “When I received confirmation of my request, I was overjoyed and couldn’t believe it,” she said.

Mu’taz Mohamed, a Sudanese pilgrim who also lives in Qassim region, praised the preventive and precautionary health measures taken in order to ensure his safety and that of other pilgrims, to enable them to perform the rituals safely.

After completing their arrival procedures, the pilgrims were taken to their accommodation in Makkah, supervised by the Ministry of Hajj and Umrah. They will stay there for four days before beginning their pilgrimage on July 30.

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News Network
March 18,2020

Dubai, Mar 18: Emirates, one of the world's biggest international airlines, has asked pilots to take unpaid leave to help it mitigate the impact of the coronavirus pandemic that has shattered demand for global travel.

"To this end you are strongly encouraged to make use of this opportunity to volunteer for additional paid and unpaid leave," the airline said in an internal email to pilots, seen by Reuters.

Emirates earlier this month asked some staff to take unpaid leave, although at that time it was not available to pilots.

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coastaldigest.com web desk
May 21,2020

The Tawakkalna application developed by Saudi Arabia's National Information Centre to processes requests for movement permits during the curfew to curb the spread of the virus has become a major helplnine for past few weeks. 

The application developed through the close cooperation between the Ministry of Health and the Saudi Data and Artificial Intelligence Authority (SDAIA) was launched on May 4.

According to Saudi Telecom Group, it handles 20,000 calls daily through the Tawakkalna platform by dedicating a call centre of 600 employees through its Contact Centre Company (CCC). 

The Tawakkalna app can be used to issue e-permits for a selected group of government and private sector employees who were exempted from the curfew, and individuals who have medical appointments as well as couriers.

Tawakkalna has features for the service of citizens and residents, for ensuring their safety and comfort that would contribute to facilitating the access of authorized persons to travel permits.

The official page about Tawakkalna on Twitter, says: “You must always keep in mind that pinpointing your exact location of residence is the only way for you to benefit from the app’s range of services and permits.”

The app will also provide the latest alerts and medical news issued by the Ministry of Health about the virus as well as about its spread, ways to prevent it and movement permits.

Tawakkalna can be used for self-disclosure for people who show signs of coronavirus infection and for requesting ambulance service and other important services for the community.

Through the app users can apply for a one-hour permit for a walk in the neighborhood on a daily basis, thereby encouraging walking during this period of lockdown.

Comments

muhammad Sheheryar
 - 
Sunday, 14 Jun 2020

sir,

 

 
i am facing problem for receiving OTP code during registration for my family. i am unable to get OTP code.

please assist. 

Abdulrazaq Yousef
 - 
Thursday, 4 Jun 2020

Entering date of birth is the big problem is the big problem of this app. 

 

Malik asif
 - 
Tuesday, 26 May 2020

Dob entering problem 

Thomas Philipose
 - 
Monday, 25 May 2020

Hi,

I am trying to register in the Tawakkalna app, but it keeps on throwing error. Any idea?

 

thanx

 

 

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