Kohli beats Ronaldo, Messi to be sixth most marketable athlete in world

May 22, 2015

New Delhi, May 22: Indian cricket's pin-up boy and Test skipper Virat Kohli has been rated as the world's sixth most marketable athlete.

Kohli, currently leading Royal Challengers Bangalore in the Indian Premier League (IPL), is on the list of 50 athletes, who have been identified as commercially the most viable sportspersons, by SportsPro magazine on Thursday.

kohli marketable1

Canadian tennis player Eugenie Bouchard tops the list, followed by Brazilian football star Neymar and Masters golf champion Jordan Spieth.

Bouchard, 21, is winner of the Women's Tennis Asscociation's (WTA) Most Improved Player award for the 2014 season. She reached two Grand Slam semi-finals and the Wimbledon final last year.

Neymar is a two-time topper of the list, having taken the position in 2012 and 2013. Japanese tennis player Kei Nishikori was the highest new entry on the list at the eighth place.

Formula One racer Lewis Hamilton topped the list a year ago, but dropped to the fifth spot in this year's rankings.

Olympic sprint champion Usain Bolt headed the list in 2011 but has dropped to the 10th spot this year.

The list focuses on marketing potential over the next three years, with athletes from around the world ranked against criteria including age, home market, charisma, willingness to be marketed and crossover appeal.

"As ever, these rankings are not about pinpointing the most commercially valuable athlete in the world today, but rather they are an attempt to identify marketing potential over the next three years," James Emmett, SportsPro editorial director said in a statement on Thursday.

"Eugenie Bouchard has struggled on the court since a standout season in 2014. But she has time on her side, and all the attributes needed to succeed Maria Sharapova and Serena Williams as the face of the most commercially successful women's sport on the planet."

"There is debate every year about who does and doesn't make the list. Our underlying mission is always in identifying athlete marketing bets for the mid-term future. In other words, if you were a sponsor, which athletes are going to provide value for your marketing money, and help build your brand over the next three years?

We're finding the commercial stars of tomorrow, and they are not necessarily the commercial stars of today," he added.

Top 10 most marketable athletes

1. Eugenie Bouchard (Tennis)

2. Neymar (Football)

3. Jordan Spieth (Golf)

4. Missy Franklin (Swimming)

5. Lewis Hamilton (F1)

6. Virat Kohli (Cricket)

7. Stephen Curry (Basketball)

8. Kei Nishikori (Tennis)

9. Katarina Johnson-Thompson (Athletics)

10. Usain Bolt (Athletics)

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News Network
February 19,2020

New Delhi, Feb 19: An Indian wrestler whose family story was immortalised by Bollywood is hoping to create a blockbuster of her own by becoming her country's first world champion in the high-octane sport of mixed martial arts.

Ritu Phogat, who initially followed her father and two elder sisters into wrestling, is now charting a new path after making an explosive MMA debut in November.

Phogat's father Mahavir, and her sisters Geeta and Babita were the subject of 2016 movie "Dangal", telling the story of the wrestling coach who raised his daughters to become Commonwealth champions.

But Ritu, 25, is forging a different career. After winning her first MMA fight in less than three minutes, she will face China's Wu Chiao Chen at this month's ONE Championship fight night in Singapore, which will be held behind closed doors because of the coronavirus.

The youngest Phogat daughter is trading an attempt at an Olympic medal to tackle MMA, but she said she was attracted by the lure of making history in her new sport.

"I got a chance to train with the best in Singapore and there was no looking back," she told AFP during a promotional event in New Delhi.

"There was the 2020 Olympic Games but I thought that I would do well in mixed martial arts. I have come with an aim of becoming the first girl from India to become a world champion in mixed martial art."

The nimble but strongly built Phogat said wrestlers were a good fit for the fast-growing contact sport, which is yet to take off in India.

"Top seven champions in mixed martial arts are wrestlers, so I believe that wrestlers have an edge in this sport with their ability to take down the opponent," she said.

"It is all a matter of skill. You just have to practise hard. I think MMA is not much different from wrestling in terms of preparation.

"One has to take risks to do something new and as an athlete I am ready to embrace every challenge."

She added: "Without the support of my father and sisters I would not have been where I am. My father always taught me to be far-sighted, hard-working and with strong resolve. Three traits will take you a long way."

Phogat won 48kg gold at the 2016 Commonwealth Wrestling Championship and followed it up with a silver in the under-23 world championships the next year.

"She used to watch a lot MMA and one day told me that I will win a gold in this game. So we all backed her and the result is there for everyone to see," he said.

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News Network
February 9,2020

New Delhi, Feb 9: The Indian Fed Cup team will travel to Dubai for this year's competition as the ITF has named the desert city as the new venue for the matches, to be held from March 3 to 7.

The ITF named the new venue after moving out the matches from then Chinese city of Dongguan due to Coronoavirus threat. The Asia/Oceania Group I matches were originally scheduled to be played from February 4-8.

"The event will be held in the week following the ATP Dubai tournament at the same venue, and will see six nations China P.R., Chinese Taipei, India, Indonesia, Korea Rep. and Uzbekistan - compete for a place in the Fed Cup Play-offs in April," an ITF release said.

The six teams will vie for two spots in Fed Cup Play-offs.

"Being in Dubai makes no difference. But the dates give enough time to Sania for her recovery. Doubles is an important point. Ankita is playing well. The other team members will also get some tournament to play under their belt," India's Fed Cup captain Vishal Uppal told news agency.

Sania's participation was under doubt due to a calf injury she aggravated during the Australian Open, where she pulled out of the mixed doubles before retiring mid-way into her women's doubles opening round match.

"I think we have a good chance but we will have to be at our best and fight hard for every point, every game, every set, every match," Uppal added.

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Agencies
June 8,2020

New Delhi, Jun 8: Indian pacer S Sreesanth has slammed England all-rounder Ben Stokes for questioning MS Dhoni's intent during a World Cup match, saying that the former captain will end Stokes' career.

Stokes in his book titled 'On Fire' had questioned Dhoni's intent during India's 31-run defeat at the hands of England in the premier tournament last year.

"For Ben Stokes, I will only say that you should pray that Dhoni does not play against you in the future. Dhoni does not forget things easily," Sreesanth said during a Live session on Helo.

"I wish Stokes all the best for whenever he faces Dhoni again, be it IPL or an England vs India match. You must be earning in millions now, Dhoni Bhai will end your career. Dhoni will strike the ball everywhere and he (Stokes) can never dismiss Dhoni. Before he (Stokes) opens his mouth, he should make sure to wear a helmet," he added.

Former West Indies pacer Michael Holding had also come out in support of Dhoni and said that the wicket-keeper batsman wanted to win the match against England.

"Well, people will write anything in books these days, because people are a lot more free with their opinions and when they are writing books, they need to be making headlines at times," Holding had said on his official YouTube channel.

"...It was not the game that India had to win, but I don't think anyone can say that was a team tactic to lose the game. I watched that game and it appeared to me as if India weren't putting up their 100 percent, but I realised it was not the case when the expression on MS Dhoni's face told me that he desperately wanted to win, so I do not think it was a team decision to not try to win," he had added.

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