Kohli beats Ronaldo, Messi to be sixth most marketable athlete in world

May 22, 2015

New Delhi, May 22: Indian cricket's pin-up boy and Test skipper Virat Kohli has been rated as the world's sixth most marketable athlete.

Kohli, currently leading Royal Challengers Bangalore in the Indian Premier League (IPL), is on the list of 50 athletes, who have been identified as commercially the most viable sportspersons, by SportsPro magazine on Thursday.

kohli marketable1

Canadian tennis player Eugenie Bouchard tops the list, followed by Brazilian football star Neymar and Masters golf champion Jordan Spieth.

Bouchard, 21, is winner of the Women's Tennis Asscociation's (WTA) Most Improved Player award for the 2014 season. She reached two Grand Slam semi-finals and the Wimbledon final last year.

Neymar is a two-time topper of the list, having taken the position in 2012 and 2013. Japanese tennis player Kei Nishikori was the highest new entry on the list at the eighth place.

Formula One racer Lewis Hamilton topped the list a year ago, but dropped to the fifth spot in this year's rankings.

Olympic sprint champion Usain Bolt headed the list in 2011 but has dropped to the 10th spot this year.

The list focuses on marketing potential over the next three years, with athletes from around the world ranked against criteria including age, home market, charisma, willingness to be marketed and crossover appeal.

"As ever, these rankings are not about pinpointing the most commercially valuable athlete in the world today, but rather they are an attempt to identify marketing potential over the next three years," James Emmett, SportsPro editorial director said in a statement on Thursday.

"Eugenie Bouchard has struggled on the court since a standout season in 2014. But she has time on her side, and all the attributes needed to succeed Maria Sharapova and Serena Williams as the face of the most commercially successful women's sport on the planet."

"There is debate every year about who does and doesn't make the list. Our underlying mission is always in identifying athlete marketing bets for the mid-term future. In other words, if you were a sponsor, which athletes are going to provide value for your marketing money, and help build your brand over the next three years?

We're finding the commercial stars of tomorrow, and they are not necessarily the commercial stars of today," he added.

Top 10 most marketable athletes

1. Eugenie Bouchard (Tennis)

2. Neymar (Football)

3. Jordan Spieth (Golf)

4. Missy Franklin (Swimming)

5. Lewis Hamilton (F1)

6. Virat Kohli (Cricket)

7. Stephen Curry (Basketball)

8. Kei Nishikori (Tennis)

9. Katarina Johnson-Thompson (Athletics)

10. Usain Bolt (Athletics)

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News Network
June 2,2020

Bengaluru, Jun 2: Bangladesh opening batsman Tamim Iqbal has said that he was ashamed on seeing the training regime of Indian skipper Virat Kohli.

Iqbal said that the incident happened two-three years back as he thought to himself that why he cannot do the same even when he is the same age as Kohli.

"I must say this, it is not because I am talking to an Indian commentator, India is our neighbour so whatever things they do, it affects Bangladesh as well. We follow what is happening in India, when India changed its approach towards fitness, it impacted Bangladesh the most," Iqbal told Sanjay Manjrekar in a videocast hosted by ESPNCricinfo.

"I have no shame in admitting this, when I saw Virat Kohli running around two-three years ago, I was ashamed of myself, I thought this is a guy who is probably my age, but he is training so much and I have not doing even half of it. We have a great example in our team as well, Mushfiqur Rahim manages himself well regarding fitness," he added.

During his initial days of international cricket, Kohli was fond of chicken which he has admitted several times during media interaction.

But in 2013, the 31-year-old batsman intentionally shifted his focus to fitness, diet, and training.

Now he has become punctual about his diet which has given him a different character on and off the field.

The comparisons between Kohli and Sachin Tendulkar have also kept on growing and many have picked the current Indian skipper to break the records set by Tendulkar.

Tendulkar managed to call time on his career after registering 100 international centuries, while Kohli currently has 70 centuries across all formats.

Currently, Kohli is ranked at the top spot in the ICC ODI rankings while he is in the second place in Tests rankings.

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March 7,2020

Melbourne, Mar 7: He will be supporting Australia for sure but former pacer Brett Lee feels an Indian victory in Sunday's T20 Word Cup final could be a "start of a major breakthrough" for the women's game in the cricket-mad country.

India and Australia will lock horns in what is expected to be a blockbuster title clash at the Melbourne Cricket Ground.

"As an Australian, I'd love nothing more than for (Meg) Lanning's team to do the job. But if India were to win the World Cup for the first time, victory would do so much for women's cricket in a country that already adores the sport," Lee wrote in an ICC column.

"This could be the start of a major breakthrough, particularly with the amount of talent that is coming through."

The former speedster said Australia will have to look for ways to counter the in-form 16-year-old Shafali Verma.

"In Shafali Verma, India boast one of the most talented players in the world and you feel that for Australia to win the game, dismissing her will likely be their first job.

"I've been so impressed with the opener - it's staggering to believe she's only 16 with the confidence she has in her own ability and the way she strikes the ball so cleanly.

"She's such good fun to watch and I'm not sure the women's game has seen anyone like her for such a long time."

Shafali has been the star of the tournament, having amassed 161 runs at a strike rate of 161, consistently providing India solid starts, and that was not lost on Lee.

"To be the world's best T20 batter already shows just how far she has progressed in such a short space of time and the experience in this tournament will hold her in good stead for years to come.

"Even with the way she's played in Australia and her fearless brand of cricket, you still get the feeling she has more to come as well."

He reckoned Shafali may have another big score awaiting her.

"She's got a big score in her locker and there's probably no better place to do that than the MCG. Shafali is already a record breaker but if she can steer her side to their first Women's T20 World Cup title at just 16, then the sky really is the limit for her career."

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News Network
April 27,2020

Mumbai, Apr 27: The pressure to replace iconic Mahendra Singh Dhoni behind the stumps was "immense" due to high expectations from fans says K L Rahul, who has been doing the wicket-keeping duty for India in the limited overs format for some time now.

Dhoni quit Test cricket in 2014 and has not played for India in the limited overs format since last year's ODI World Cup in England.

Rahul kept the wickets in the limited overs series against Australia in January this year and also during the team's tour to New Zealand.

"I was nervous when I was doing it for India because of the crowd pressure. If you fumble, people feel that you cannot replace MS Dhoni. The pressure of replacing a legendary wicket-keeper like MSD was immense as it involved people accepting someone else behind the stumps," Rahul told Star Sports on its show 'Cricket Connected'.

Rahul, who has played 32 ODIs and 42 T20Is, said keeping the wickets is not alien to him since he dons the gloves during the Indian Premier League (IPL) and also when he plays for his Ranji side Karnataka.

"People who follow cricket know that I haven't been away from wicket-keeping for too long as I donned the gloves in the IPL and every time I played for Karnataka," the 28-year-old said.

"I am always in touch with wicket-keeping but am also somebody who is more than willing to take up the role if the team needs me to," he stressed.

Dhoni's career is a matter of intense speculation. Many former players feel that it won't be easy for Dhoni to make it to the national squad for the upcoming T20 World Cup, scheduled to be held in Australia. 

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