Let the show begin: World-class entertainment comes to Saudi Arabia

October 3, 2016

Jeddah, Oct 3: Since its establishment a few months ago, the General Authority for Entertainment (GAE) has been working relentlessly to introduce the Saudi public to a new form of entertainment that takes the Saudi cultural life into new dimensions.

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With a view to changing local and international perceptions, a royal decree was issued, ordering the creation of GAE, a decision that comes in tune with the announcement of the Kingdom’s Vision 2030 for the future.

The decision is of great importance as it will help strengthen both the Saudi economy and its global competitiveness.

GAE has organized a live performance, conducted by the internationally recognized iLuminate, that is taking place in Princess Nourah University’s conference hall in Riyadh. The event started on Sept. 28 and will continue till Oct. 8.

Speaking to Arab News, Ziad Al-Suhaibani, a member of the GAE’s organizing team and an official at the advisory unit of the Ministry of Economy and Planning, said that the show has been very successful so far and was attended by thousands of citizens.

“Our goal is to change the stereotypical image of the cultural entertainment that has been projected to the local audience. What is unique in these activities is that they are not catering to only one type of audience. We open the door to families, single young Saudi men and women to attend and enjoy,” Al-Suhaibani said.

“Change is happening in Saudi Arabia. A new face of Saudi Arabia is emerging — one that is modern, young and open-minded,” he said.

“Our goal is to link this change with 2030 Vision; through entertainment to help achieve the objectives of the vision,” he added.

Al-Suhaibani pointed out that the entertainment industry is a green field and customer experience of this event is world class, stressing that the activities selected are in total harmony with the Kingdom’s Vision 2030.

The audience expressed satisfaction with the show through different social media platforms.

“The iLuminate live show I attended today was spectacular and well organized. I am so glad to see such kind of activities in the Kingdom,” said one twitterati.

“Besides Arabs and Saudis, the attendees were very diverse. We’ve got visitors from Korea, Germany, Tajikistan, US, UK, Italy, France and from many other countries,” Al-Suhaibani said.

“The concept of live show is new to the Kingdom. I guess this may be the first international live show brought to the Kingdom,” he said.

On April 25, Deputy Crown Prince Mohammed bin Salman pointed out at the launch of Saudi Vision 2030 that the government is working to activate the role of various government funds in the establishment and development of recreational centers, as well as to encourage investors, both from the Kingdom and abroad, to invest in Saudi Arabia, create partnerships with international entertainment companies and have land allocated for the establishment of cultural and recreational projects such as libraries, museums, art galleries and others.

The worldwide visual “iLuminate” specializes in the field of entertainment technology that combines state-of-the-art technology with entertainers wearing lit costume and performing in the dark to create the ultimate performing art experience.

The group came from New York to perform for the first time in the Kingdom.

When it concludes its activities in Riyadh, the show will move on to Jeddah, where it will be held at King Abdullah Sports City from Oct. 12-22.

This type of visual presentation is directed at children, families and youths; it combines the latest technology and the best talents to create an exceptional experience in the field of performing arts, he added.

Earlier this years, GAE unveiled its programs and activities till the end of 2016.

They include 166 artistic performances and plays expected to be attended by half a million visitors and bring revenues of over SR43 million.

The scheduled events for October include iLuminate, which uses laser technology, as well as performances such as “Luxury Entertainment Hub.”

In November, the audience will enjoy WWE wrestling matches, the Monster Jam Food Festival, and performances by the best participants in “Arabs Got Talent” who will perform live in Riyadh, Jeddah and Dammam for three days.

There will also be graffiti drawing in the Graffiti District, an even that is expected to be fun and attract a large audience.

In December, the schedule include events like “Comic Con,” animation and cartoon characters, “Actionha”, Spartan Reese, a show by prominent actor Tareq Al-Ali “Qalb Lal Bei’” (Heart for sale), Jeddah comedy club tour “Love Factory”, which is will be performed by Artologi exhibition in the three cities.

Plans for 2017 include performances by Cirque Du Soleil, Universe Science, the Light Festival, the Lion King; they will draw an estimated 2 million visitors in 15 cities.

Experts believe that GAE will be instrumental in reducing the number of outbound tourists by 50 percent.

In this context, Abdulrahman Al-Sani, vice president of the National Committee for Tourism, said some 4.5 million Saudi tourists spent nearly $35 billion (SR131.25 billion) in 2015 in foreign countries.

This figure is poised to increase to more than $100 billion (SR375 billion) in 15 years, at an annual rate of 15 percent, he said.

The volume of money spent on outbound tourism reached SR96.2 billion in 2015, compared to SR69.3 billion in 2014, a 39 percent increase, according to estimates of the Tourism Information and Research Center at the Saudi Commission for Tourism and National Heritage (SCTNH).

GAE was created with several objectives in mind: dropping the unemployment rate from 11.6 percent to 7 percent, closer to the international rate; enhancing domestic tourism, in harmony with the Saudi Vision 2030, and supporting local festivals and activities, as tourism for entertainment purposes; activating the role of government funds to establish and develop entertainment centers; encouraging local and international investors to invest in Saudi Arabia and create partnerships; allocating lands for libraries and museums; supporting talented writers, directors and authors.

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Agencies
June 9,2020

Dubai, Jun 9: Dubai's Emirates airline has begun laying off employees to reduce cost and save cash as the carrier looks to rightsize its workforce.

"We at Emirates have been doing everything possible to retain the talented people that make up our workforce for as long as we can. However, given the significant impact that the pandemic has had on our business, we simply cannot sustain excess resources and have to rightsize our workforce in line with our reduced operations. After reviewing all scenarios and options, we deeply regret that we have to let some of our people go," the spokesperson said in the statement.

Citing sources, Reuters and Bloomberg earlier reported that a majority of those being made redundant are cabin crew workers as well as a minority of its engineers and pilots, including those flew the Airbus A380.

"This was a very difficult decision and not one that we took lightly. The company is doing everything possible to protect the workforce wherever we can. Where we are forced to take tough decisions we will treat people with fairness and respect. We will work with impacted employees to provide them with all possible support," said the statement.

The spokesperson, however, didn't disclose how many employees are being made redundant in this latest round of rightsizing the workforce.

Emirates on Sunday confirmed that it extended the period of reduced pay for its staff for another three months till September. It had previously reduced basic wages by 25 to 50 per cent for three months from April, with junior employees exempted.

The airline had employed around 60,000 people at the end of its 2019-20 financial year.

Saj Ahmad, chief analyst at StrategicAero Research, said the announced job cuts at Emirates will likely not be the last given the unprecedented damage that Covid-19 has had not just on air travel, but on the entire aviation industry as a whole.

"Emirates' massive international network means that job reductions were always a last resort option as the company staves off cash burn and expenses at a time when revenues are dried up. While Emirates SkyCargo is enjoying a resurgence in activities, the reality is that this income will never offset the lost money from passenger operations," he added.

"Whilst some salary reduction schemes have prevented bigger job cuts for now, the absence of a cure or medicinal suppressant of Covid-19 means that air travel is unlikely to even reach pre-9/11 levels within 3-5 years, let alone pre-Covid-19 levels in that same time period. For that reason, Emirates' reduction in headcount is necessary to stay competitive, agile and be ready for when air travel can resume with a degree of normalcy that we have been accustomed to for decades," said Ahmad.

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Agencies
July 23,2020

Abu Dhabi, Jul 23: Muslims in the United Arab Emirates have been asked to perform Eid Al-Adha prayers at home even as mosques will be allowed to operate at an increased capacity of 50 percent from Aug. 3.

Mosques in the UAE have been operating at 30 percent capacity after they reopened on July 1.

Announcing the move, Dr. Saif Al Dhaheri, the official spokesman for the National Emergency, Crisis and Disasters Management Authority, stated that after assessing the situation and coordinating with the concerned authorities, it was decided that Eid Al-Adha prayers would be conducted in homes and takbeers broadcast through visual and audio means.

He also announced that the Emirates Fatwa Council has recommended that donations and sacrifices should be to official charitable causes in the country only.

Al Dhaheri advised the public to donate during this time to the official charitable bodies in the country with sacrifices and donations, through smart applications concerned with sacrifices or through slaughterhouses outlined by the local authorities that guarantee the application of precautionary and preventive measures and provide remote services without the need to enter livestock markets or slaughterhouses.

Al Dhaheri stressed the need to avoid family visits and gatherings, and replace them using electronic means of communication or phone contact, as well as refraining from distributing Eid gifts and money to children and individuals during this occasion recommending to instead use of electronic alternatives.

Al Dhaheri pointed out that it is necessary to avoid visiting pregnant women, children and those with chronic diseases who are most vulnerable to COVID-19 and not to allow them to leave the home and avoid going out to public places to preserve their health and safety.

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News Network
April 28,2020

Dubai, Apr 28: Riyadh municipality has announced 13 requirements to restore commercial activity in malls starting Wednesday (April 29), in accordance with the government’s coronavirus precautionary measures.

The requirements include: the continued closure of all entertainment and playing areas inside malls, and not allowing the entry of children under the age of 15.

The municipality requires all malls to ensure the availability of medical examination and sterilization teams to measure the temperature of all individuals entering the mall at all entrances throughout opening hours, prevent any person with a temperature exceeding 38 degrees Celsius from entering, remove all chairs and benches in the corridors, and provide masks and gloves for visitors at the entrances.

All malls are to have security personnel stationed at all entrances to ensure that visitors are wearing masks.

The municipality also requires all malls to sterilize the entire facility every 24 hours, allocate rooms for medical isolation when there is any suspicion of an individual being infected with COVID-19, ensure the presence of a sufficient number of security personnel, and carry out regular rounds to verify full compliance, and suspend the valet service.

It also called for malls to put up explanatory signs of the guidelines to ensure that everyone understands the precautionary measures.

Malls should rely on the use of escalators and stairs for movement between floors, and in the event they are not available, only two people are allowed to ride the elevator at a time.

Revised curfew

Saudi Arabia had revised on April 21 its coronavirus curfew timings for the holy month of Ramadan, allowing residents in all areas and cities not currently under a 24-horu lockdown to go out between 9 a.m. and 5 p.m.

However, areas under a complete lockdown will only be allowed to go out for essential needs, such as grocery shopping or medical visits, between the hours of 9 a.m. and 5 p.m. Residents in these areas must stay within their neighborhoods

A 24-hour lockdown was previously imposed on the cities of Riyadh, Tabuk, Dammam, Dhahran, and Hofuf and throughout the governorates of Jeddah, Taif, Qatif, and Khobar.

The government had imposed a full lockdown on the holy cities of Makkah and Madinah as well. Other cities and governorates had a curfew implemented from 3 p.m. to 6 a.m. daily.

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