Lights, camera, action: Gala heralds rebirth of Saudi cinema

Arab News
April 19, 2018

Riyadh, Apr 19: It was a night to remember: Cinema returned to Saudi Arabia on Wednesday with the first major movie screening in 35 years in a spectacular new theater in King Abdullah Financial District in Riyadh.

The gala screening of the Hollywood blockbuster Black Panther was attended by hundreds of invited guests in the sleek and chic complex — described by AMC cinema chain bosses as “the most beautiful movie theater in the world.”

As the guests took their seats, Princess Reema bint Bandar told Arab News: “It’s a privilege to be here. I hope everyone gets to enjoy the experience I’m having this evening.”

In an official opening ceremony before the movie began, AMC bosses joined Saudi government officials on the stage. Each placed their hand each on a large handprint, triggering a shower of glittering, colorful confetti on the audience. It was a magical moment — just like the movies, in fact.

Paul Hill, the general manager of AMC, told Arab News: “It’s an absolute honor and privilege to be part of the opening It’s a historic achievement. This really will be the place to go.”

The opening was overseen by the Development and Investment Entertainment Company, a subsidiary of Saudi Arabia’s Public Investment Fund and a partner with AMC in the new cinema complex.

Dr. Awwad Alawwad, the Saudi Minister of Culture and Information, and Adam Aron, chief executive and president of AMC Entertainment, joined diplomats and industry experts to watch Black Panther in the first in a series of invitation-only screenings during April.

“I know for sure that Saudis are very eager to be able to watch their favorite films here in their own country, as now made possible by Vision 2030,” Dr. Alawwad said before the screening.

“This is a landmark moment in the transformation of Saudi Arabia into a more vibrant economy and society. None of this would be possible without the visionary leadership of Crown Prince Mohammed bin Salman.”

The cinema will open to the public on Friday. “There are some surprises and secrets on how we are promoting it. The tickets will be sold online and there will be more information in 24 hours,” said AMC Vice President Jason Cole.

Three more screens will be added to the cinema complex by September. Saudi Arabia plans to open nearly 350 cinemas, with more than 2,500 screens, by 2030.

Comments

shaji
 - 
Sunday, 29 Apr 2018

congratulation to Saudi King and Saudi Nationals on this most auspicious occasion.  They are improving and hope everything will be free here like western countries.  This is one step forward towards transfering the country to modernisation.    Saudi will be a destinatin for Film Producers and other entertainers. 

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News Network
April 25,2020

Riyadh, Apr 25: Saudi Arabia announced nine deaths and 1,197 new cases of the COVID-19 virus on Saturday.

Of these cases, 120 were recorded in Madinah, 364 in Makkah, 271 in Jeddah, 170 in Riyadh and 43 in Dammam.

The number of people who had recovered from the coronavirus in the Kingdom increased to 2,214 after 165 patients were reported to have recovered.

A total of 136 people have died of the disease in the Kingdom so far.

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KT
April 16,2020

Dubai, Apr 16: Brand Dubai, the creative arm of the Government of Dubai Media Office (GDMO), unveiled a series of outdoor ads that form part of its new campaign to encourage the community to stay home.

Featuring the slogan 'For My Sake #StayHome for Us', the campaign depicts stunning artwork developed in collaboration with Emirati artist Maitha Demithan. The ads have been displayed on billboards, lamp posts and digital screens across Dubai.

The campaign reinforces the importance of staying at home in line with the strict restrictions on movement put in place by Dubai's Supreme Committee of Crisis and Disaster Management as part of intensified measures to combat Covid-19.

Nehal Badri, Director of Brand Dubai, said: "The outdoor campaign, displayed in prominent locations across Dubai, was designed to illustrate the importance of staying at home during the current sensitive period. Using Maitha Demithan's stunning creative artwork, we sought to send out a clear message to the community that staying at home is vital to safeguard the wellbeing of our loved ones. 

This project is one of a series of initiatives launched in collaboration with UAE-based artists to raise awareness about the need to unite efforts to protect vulnerable people from the risk of infection."

Emirati artist Maitha Demithan said: "It has been a privilege for me to work on this project and an honour to serve my country through my artworks. The three portraits featured in the campaign create a triptych that represents the people who are the most vulnerable to being infected by the virus. During such difficult times, art can play a crucial role in raising awareness on how to stay safe, but most importantly it can keep everyone inspired. I encourage all my fellow artists and the creative community to continue practicing social distancing and stay connected by using their creativity and innovation to raise awareness during this period."

Brand Dubai partnered with several media outlets, including Media 24/7, Arabian Outdoor Media and Hypermedia to launch the outdoor ads. The ads are displayed on Sheikh Zayed Road, Dubai Marina.

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Agencies
February 27,2020

Riyadh, Feb 27: Saudi Arabia on Thursday halted travel to the holiest sites in Islam over fears about a new viral epidemic just months ahead of the annual hajj pilgrimage, a move coming as the Mideast has over 220 confirmed cases of the illness.

The extraordinary decision by Saudi Arabia stops foreigners from reaching the holy city of Mecca and the Kaaba, the cube-shaped structure the world's 1.8 billion Muslims pray toward five times a day. It also said travel was suspended to Prophet Muhammad's mosque in Medina.

The decision showed the worry about the outbreak potentially spreading into Saudi Arabia, whose oil-rich monarchy stakes its legitimacy on protecting Islam's holy sites. The epicenter in the Mideast's most-affected country, Iran, appears to be in the holy Shiite city of Qom, where a shrine there sees the faithful reach out to kiss and touch it in reverence.

"Saudi Arabia renews its support for all international measures to limit the spread of this virus, and urges its citizens to exercise caution before traveling to countries experiencing coronavirus outbreaks," the Saudi Foreign Ministry said in a statement announcing the decision.

"We ask God Almighty to spare all humanity from all harm." Disease outbreaks always have been a concern surrounding the hajj, required of all able-bodied Muslims once in their life, especially as pilgrims come from all over the world.

The earliest recorded outbreak came in 632 as pilgrims fought off malaria. A cholera outbreak in 1821, for instance, killed an estimated 20,000 pilgrims. Another cholera outbreak in 1865 killed 15,000 pilgrims and then spread worldwide.

More recently, Saudi Arabia faced a danger from a related coronavirus that caused Middle East respiratory syndrome, or MERS. The kingdom increased its public health measures in 2012 and 2013, though no outbreak occurred.

While millions attend the 10-day hajj, this year set for late July into early August, millions more come during the rest of the year to the holy sites in the kingdom.

"It is unprecedented, at least in recent times, but given the worldwide spread of the virus and the global nature of the umrah, it makes sense from a public health and safety point of view," said Kristian Ulrichsen, a research fellow at the James A Baker III Institute for Public Policy at Rice University. "Especially since the Iranian example illustrates how a religious crossroads can so quickly amplify the spread and reach of the virus." The virus that causes the illness named COVID-19 has infected more than 80,000 people globally, mainly in China. The hardest-hit nation in the Mideast is Iran, where Health Ministry spokesman Kianoush Jahanpour said 19 people have died among 139 confirmed cases.

Experts are concerned Iran may be underreporting cases and deaths, given the illness's rapid spread from Iran across the Persian Gulf. For example, Iran still has not confirmed any cases in Mashhad, even though a number of cases reported in Kuwait are linked to the Iranian city.

In Bahrain, which confirmed 33 cases as of Thursday morning, authorities halted all flights to Iraq and Lebanon. It separately extended a 48-hour ban overflights from Dubai and Sharjah in the United Arab Emirates, through which infected travellers reached the island kingdom off the coast of Saudi Arabia.

Iranian President Hassan Rouhani said there were no immediate plans to quarantine cities but acknowledged it may take "one, two or three weeks” to get control of the virus in Iran.

As Iran's 80 million people find themselves increasingly isolated in the region by the outbreak, the country's sanctions-battered economy saw its currency slump to its lowest level against the US dollar in a year on Wednesday.

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