Media completing ignoring issues of rural India, says Sainath

coastaldigest.com news network
August 21, 2017

Udupi, Aug 21: Veteran journalist P Sainath has expressed frustration over Indian media’s reluctance to cover rural issues.

The Magsaysay award winner was delivering a special lecture on the topic — “The story of rural India in digital age”— here on Sunday. The lecture was organised as part of the endowment lecture series “Talluru Nudimale – 2017” by the Tallur Family Trust.

Mr. Sainath said that the front page of average national dailies dedicated space of just 0.67% to stories of rural India. This was an average of five years. This meant that 69% of the population was marginalised in the media. This also meant that there was an ill-informed society.

Rural India is incredibly complex having 833 million people speaking over 718 different languages, he said and added that six of those languages were being spoken by 50 million people and three languages were spoken by over 80 million people, while one language was spoken by 500 million people. Inequalities in India had grown faster in the last 20 years than in any other country in the world. Some of the finest skills in the country were dying.

The Skills Development Project was taking the weavers of Kanjeevaram, one of the greatest traditions in Indian history, and was making them autorickshaw drivers. The Tamil weavers had given up. Now, it was Padmashalis from Telangana who are doing the work of weaving. A giant de-skilling was taking place in rural India.

Millions of children were entering schools, where they could not own textbooks. But the newspapers, magazines and television channels were silent on it. Even the education sector was getting commercialised and privatised. The high-rung IIMs were charging Rs. 22 lakh as fees. The low-rung IIMs were charging Rs. 10 lakh and above. Though there were only a few freedom fighters living now, the media had not bothered to take their opinion on the freedom movement during the 70th Independence Day. Instead, one of the newspapers had taken the views of CEOs of big companies and Bollywood celebrities on it, he said. Mr. Sainath released “Nunnanabetta”, a collection of articles written by Rajaram Tallur.

G.N. Mohan and Nagesh Hegde, journalists, M.S. Sriram, writer and economist, Narayana A., Professor, Azim Premji University, gave their responses to Mr. Sainath’s lecture.
 

Comments

Vinod Acharya
 - 
Monday, 21 Aug 2017

The solo warrier... well said sir. Real face of media..

AR Shetty
 - 
Monday, 21 Aug 2017

I'm a big fan of you sir. 

Hari
 - 
Monday, 21 Aug 2017

Sir, Including you only few people doing true journalism

Danish
 - 
Monday, 21 Aug 2017

Smooth running of media, needed capital. so media cant neglect corperators and MNCs. without them media wont get capital and advts..

Kumar
 - 
Monday, 21 Aug 2017

I remember sir, you told once in a workshop regarding media neglected farmer issues and went for fashion show coverage

Ganesh
 - 
Monday, 21 Aug 2017

Sir, Media and media people (except you) needed more publicity, so they will do unwanted controversy issues. 

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News Network
January 16,2020

Mangaluru, Jan 16: The Akhil Bharatiya Vidyarthi Parishad is holding rallies and meetings and distributing booklets across the country in support of the Citizenship (Amendment) Act, said ABVP National Secretary Harsha Narayan here on Thursday.

Speaking to media persons, he said that the CAA, which provides citizenship to Hindus, Buddhists, Sikhs, Parsis, Jains and Christians persecuted in Pakistan, Afghanistan and Bangladesh, was among the things that the ABVP was fighting for.

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News Network
January 18,2020

Mangaluru, Jan 18: Congress leader Siddaramaiah targeted Union Home Minister Amit Shah soon after he arrived in Bengaluru on Saturday, demanding his answers on various questions pertaining to the state.

In a slew of tweets under the #AnswerMadiShah banner, Siddaramaiah raised issues ranging from the August 2019 floods to the recent police shootout in Mangaluru that killed two people during an anti-CAA protest.

On December 19, Jaleel (45) and Nausheen (24) were killed after the police opened fire during a protest against the CAA.

“Two innocent victims were killed in Mangaluru in what public opinion says that it is a fake encounter. You are the Home Minister of the country. Don't you think adequate investigation has to take place when people cry foul about the incident?” Siddaramaiah asked.

He further asked: “Mr Amit Shah, before investing time to brainwash people to accept your divisive policies, why don't you visit flood-affected areas again and assess if the Central government funds  are sufficient or not?”

The Congress leader pointed out that Chief Minister BS Yediyurappa had claimed that Karnataka suffered losses of over Rs 35,000 crore due to the floods. “But your aid is just Rs 1,870 crore. When are you planning to give the remaining? Will there be any funds left after the implementation of CAA, NPR & NRC?” he added.

The former chief minister brought up the Mahadayi river water sharing dispute. It may be recalled that Shah, in the run-up to the Karnataka Assembly elections in 2018, had promised a resolution to the dispute within six months if BJP was voted to power in the state.

“Mr. Amit Shah, your colleagues give contradictory statements on the initiation of Mahadayi project. Why is there a change in stance after elections? What is your stand on the issue,” Siddaramaiah asked.

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Agencies
February 25,2020

Bengaluru, Feb 25: Opteamix LLC (Opteamix), a digital technology firm, announced today that they have been awarded as a 'Dream Company to Work For' by the World HRD Congress.

Opteamix was ranked 11th in this category which had companies from multiple industries across the globe vying for the title.

In addition to the Dream Company ranking, Opteamix was also recognized for its innovative HR practices and Corporate Social Responsibility practices. The event took place at Taj Land's End in Mumbai on February 16.

Opteamix presented their concept 'Happiness at Work - When Culture drives Performance' that elaborated upon the methodology behind the enhancement of employee happiness.

"We have taken a holistic approach to help our people stay happy at work. While we knew that EQ and IQ were critical to the growth of people, we also believed that it is the Spiritual Quotient (SQ) which our in-house NGO - Right To Live caters to, that helps our people experience next-level career growth," said Varsha Dubey, Lead - Happiness and Learning Activator, while explaining the theory behind the happiness at work during the 30-min presentation before delegates from 65 countries.

"We have empowered our people by equipping them with the right set of tools to help them excel in their performance based on OKR (Objectives and Key Results), CFR (Communication, Feedback, and Review) and Competency Mapping. The optimum blend of these performance management tools has resulted in making a significant impact on the careers of our people and therefore, happy people and 100 per cent innovation and efficiency at work," added Shalu Priya - Director, People Experience.

Now in its 28th year, the World HRD Congress presents awards to organizations that promote innovative human resources practices. The award categories include leadership, talent management, employer branding, training and development, employee engagement, and more.

In the recent past, Opteamix had been recognized for its commitment to employee excellence with numerous awards and recognitions including 'Dream Companies to Work for' in 2017 and 2018.

World HRD Congress is billed as South Asia's largest HR event, featuring an eminent panel on international and local speakers from across public and private sectors.

The conference serves as a platform for the HR fraternity to deliberate on the insights, initiatives and implications of people management practices. The theme this year 'Happiness at work', recognized individuals and companies for their exceptional people management practices.

"We strongly believe in creating a culture of happiness at Opteamix. To us, happiness is as important as revenue and profits. The culture of happiness has been the Opteamix way of life since inception, which has led us to achieve our ultimate goals - higher career growth for all members and richer customer experience," said Raghurama Kote - Founder and COO of Opteamix, on being asked what a happy organization meant to him.

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