Meet Dr Priyanka PV who teaches management subjects artfully

Aysha Tanisha & Sabika Lobo
November 3, 2017

"Relentlessly chase your dreams. Think out of the box. Work in a way that success follows you through your actions. Work hard. Work silent."

Wording and trotting along these lines is Prof. Dr Priyanka P.V, who went on to become an icon in the area of teaching. Being a passionate educationist, professor, mentor and a guide, she set a mission to impart education to MBA students. In fact, it was her teaching technique that became the talk of the town. She revolutionized teaching the day she brought 'Candy Crush' and 'Temple Run' to the forefront in relation to management subjects.

What can be a better tool to teach the 21st century students other than the Smartphone? She has smartly converted this weakness of the impressionable minds into her weapon. This is her way of triggering her students’ creativity. Currently she is the Director of Philip Kotler Center for Advanced Marketing, UAE. She uses social media as a teaching pedagogy tool. You may find her use YouTube in the class for playing the number 'Jhoota Hai Japani', just to find out later that it was her way of teaching globalization. Her capability of delivering lectures with innovation and a pinch of love is what makes it effective. In fact, it’s the simple, easy to understand, remember and utilize approach that brings out the best in students.

Passion, commitment, dedication and hard work is descriptive of Prof. Dr Priyanka P.V . She has set her soul into shaping students irrespective of their diverse background. She is all ears to her students.

She has a weightage of 30 research papers to date in leading institutions both in India and abroad to her credibility. She is a reviewer and editorial board member for leading journals across the globe. She has authorized a book titled 'Social Media And Marketing  Strategy In The Indian Retail Industry.' Books on Social Media Marketing for Business Expert Press and Product and Brand Management for Pearson Publishers are her works in progress.

She draws her ideologies from author Robin Sharma on success, life and ambition which she profusely shares with her students.  She also keeps social service very close to her heart. She is sponsoring two children for education to World Vision India. She does fund raising activities for an orphanage which has specially challenged students.

Awards

Dr Priyanka has been recognized with many awards for her outstanding contribution to the field of education and research. She has received 8 awards so far. A few awards include Jain University-Distinguished Alunmni Award-2017, AIMS-Outstanding Young Woman Management Teacher Award,  Outstanding Contribution For Education Excellence in Karnataka, Prime Time Media, New Delhi, 2016, Oustanding Academic Scholar, Alliance University Alumini Association, 2015 Indian Achievers Award in the field of Education and Research, New Delhi – 2014 Global Achievers Awards for Excellence in Education, Dubai - 2014 Pride of India Award In Education, Bangalore, 2014 MTC Global Award of Excellence in Innovative Teaching Pedagogy, Bangalore- September,2014 Young Educator and Researcher Award, Coimbatore - September, 2014.

Comments

Nirupama Aiyer
 - 
Thursday, 8 Mar 2018

Priyanka mam, my mentor, my support system, my lifeline. Today whatever I am is because of her. I am Nirupama, Priyanka mam's student. She has achieved so much and I feel proud to say I am her student. I love you mam. Miss you so much.  To the team of coastal digest, you should write more articles on Priyanka Mam for she has used innovative teaching and done a lot in the field of education. 

 

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coastaldigest.com web desk
June 9,2020

With the steep hike in excise duty in the past couple of months, an average consumer of petrol now pays over 275% in taxes to centre and states on a litre of the fuel.  The base price of petrol is just about Rs 18. The taxes are close to Rs 50 and the pump price is over Rs 72.

India imports 85% of all its crude oil demand.  After a steep hike in excise duty in the past two months despite a hold on daily price revisions by the oil public sector undertakings (PSUs), Indian consumers now pay 275% collectively in excise duty to state and centre. 

The central government hiked excise on petrol and diesel by Rs 10 and Rs 13 respectively last month. The excise duty on petrol is taxed around Rs 33-a-litre while the same on diesel it is Rs 32.

The Value-Added Tax (VAT) on both petrol and diesel is Rs 16.44 and Rs 16.26 respectively. Both the taxes together are around Rs 49 while it is sold at petrol pumps at 73-per-litre.

These two taxes cumulatively account for 69% of tax which is higher than anywhere else in the world. The same is taxed at 19% in the US, 47% in Japan, UK 62% and 63% in France. The government does not pass on the benefit of lower crude oil prices to the customer.

It is to be noted that Indian consumers continued to pay Rs 70-a-litre even when crude oil prices hit a paltry US $ 20-a-barrel on April 12.

Former finance minister and Congress leader recently took a jab at the Centre over rising prices stating, “Fuel selling prices raised twice in two days, following tax hikes two weeks ago. This time to benefit oil companies. Government is poor, it needs more taxes. Oil companies are poor, they need better prices. Only the poor and middle class are not poor, so they will pay”.

Comments

Lovely indian
 - 
Wednesday, 10 Jun 2020

Acche din for modi bakth....lets enjoy

 

you need only ram mandir and NRC

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coastaldigst.com web desk
June 20,2020

New Delhi, Jun 20: As part of measures to check the spread of covid-19, Indian Railways is likely to stop distributing blankets and pillows in trains to AC passengers in coming days and it will make arrangements for sale at stalls on platforms.

The railways already stopped distributing blankets and pillows in 15 pair Special Rajdhani trains and 100 pair of fixed timetabled special trains, which is being operted at present. The system of not distributing blanks and pillows may continue in future once train operations normalise, said the official.

Passengers are encouraged to bring their own blankets and pillows. However same will be made available for purchase at shops so that if passengers want they can buy it, said an official.

The railways also made arrangements to sell sanitisers, masks and gloves at shops. The national transporter also said sale price should not exceed maximum retail price.

As per the Railway Board circular to zonal railways, " Amongst the items which fulfill the needs of travelling public and in keeping with the emphasis for providing safe and hygine travel facilities to passengers, it must be ensured that take away bedrolls kits/items other COVID-19 related protective items such as masks, sanitiser, gloves etc are also made available for sale through multi purpose stalls."

All items should be in good quality and will be sold only at MRP rate, circular said. The railways has also permanently removed curtains inside the AC coaches.

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Charan Kumar | coastaldigest.com
June 24,2020

Bengaluru, June 24: City-based I Monetary Advisory (IMA), which duped thousands of families, mostly Muslims, in the name of halal investment, has become a bitter reality of "we were robbed by our own people". All the accused except its CEO Mohammad Mansoor Khan have been released on bail in this ponzi scam worth thousands of crores of rupees.

The scam has not only been investigated by SIT and CBI, but it has reverberated many times in the Assembly, corridors of power, and in the courts.

Around 80,000 investors are in trouble after the Monetary Advisory (IMA) scam came to light. Many investors have left this world, many families have split, many marriages have broken down and many have become unemployed, homeless, helpless and hapless. One of the senior IAS office, who had faced arrest in the scam, reportedly killed himself just a day ago.

It has been more than a year since this multi-billion scam came to light. But the affected families still do not see any ray of hope. The government, led by senior IAS officer Harsh Gupta, has set up a special competent authority to address investor grievances in the matter.

According to information provided by Harsh Gupta, investors have to be paid Rs 2,900 crore. But the value of the company's assets seized so far could be around Rs 450 crore. The process of auctioning the assets has not started yet. The authority has developed an online portal for submission of claim forms from investors. But the process of taking applications has not started yet. Syed Gulab, a social worker overseeing the case, says that after all the claim forms have been submitted, we will get a clear picture about the exact number of investors and the total amount of arrears. But this process may take a few more months to complete.

Senior journalist Maqbool Ahmed Siraj says that IMA has systematically deceived people in the name of halal investment through capital scheme. In 2006, Muhammad Mansoor Khan, a one-time small businessman, set up a company. He began to attract large number of investors by creating the greed for more profit among middle class and poor people.

By 2015, the company had received money from more than 12,000 investors and continued to pay monthly profits. By the time the company closed in 2019, 80,000 people had invested their hard-earned money here. In Bengaluru, the company expanded its reach by investing in two major gold showrooms, hospitals, schools, several medical stores, a publishing center, a supermarket, and real estate firm.

Mr Siraj says that Mansoor Khan and his team not only lured the poor and middle class to pursue their own interests but also created a favourable atmosphere for their so called business by winning the hearts of politicians, government officials, clerics, religious institutions and media.

Unsuspecting people invested their money in a bid to make more profit in less time. When the company stopped making profits and Mansoor Khan suddenly fled on June 9, 2019, the investors woke up the to the reality.

Apart from residents of Bengaluru and other parts of Karnataka, people from Tamil Nadu, Andhra Pradesh, Telangana, Maharashtra other states also have invested their money.

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