MS Dhoni Becomes Brand Ambassador of Gaming Platform

Agencies
March 5, 2018

Mumbai, Mar 5: India's 2011 World Cup-winning skipper, Mahendra Singh Dhoni, has become a brand ambassador of gaming platform Dream11.

"The fact that every Dream11 user actually aspires to employ the same kind of thinking prowess that has made MS Dhoni such a master of the game (cricket) truly makes him a unique fit for the Dream11 brand," a media release said.

The former India Test skipper, who had led the country to a famous triumph in the inaugural World T20 Championship in 2007, would be the new face of the gaming platform's multi-channel marketing campaigns and brand engagement activities.

"I am delighted to associate with Dream11 - because it gives millions of sports fans an opportunity to be the decision maker, create their own team and experience the game first-hand," Dhoni was quoted of saying by the release.

Currently the gaming platform has an user base of 2 crore sports fans playing "fantasy cricket, football, kabaddi and NBA", according to the release.

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Agencies
August 3,2020

Silverstone, Aug 2: Mercedes driver Lewis Hamilton on Sunday won his seventh British Grand Prix title after a dramatic last-lap at the Silverstone Circuit.

Hamilton and teammate Valtteri Bottas were at the first and second spot respectively until tyre drama struck.

Second-placed man Bottas was the first to suffer as his tyre deflated on lap 50, resulting in 11th place finish. Hamilton also suffered a similar issue before the final few seconds of the race.

However, with Max Verstappen having opted to pit a few laps from the end to try and claim the fastest lap, Hamilton had enough time in hand to just cross the line first, five seconds ahead of Verstappen and the third-placed Ferrari of Charles Leclerc.

McLaren's Carlos Sainz had been set to finish fourth, but his own last lap tyre issue saw him eventually come home P13, allowing Renault's Daniel Ricciardo to claim fourth, following a late pass on the sister McLaren of Lando Norris.

Renault's Esteban Ocon finished sixth, having enjoyed a race-long battle with Lance Stroll's Racing Point, with Pierre Gasly having enjoyed a fine race to finish seventh for AlphaTauri.

Alex Albon finished eighth for Red Bull, having recovered from a lap 1 tussle with the Haas of Kevin Magnussen that saw him fall to last, while Lance Stroll and Sebastian Vettel rounded out the top 10, Vettel holding off a late charge form the recovering Mercedes of Bottas.

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Agencies
April 2,2020

Lausanne, Apr 2: The postponement of the Tokyo Olympics and the shutdown of the sporting calendar because of the coronavirus pandemic are going to hit international sports federations hard financially.

Many sports that are part of the Games depend heavily on the payouts every four years from the International Olympic Committee (IOC).

"The situation is tense and very gloomy. An assessment will be made, but clearly some posts are under threat," said an official of a major international federation.

The 28 international federations (IF) of the sports that were due to be present at the Tokyo Olympics, would have received substantial sums from the IOC.

However, the postponement of the Games until 2021 could lead to a freeze of their payment.

"We have a lot of IF with substantial reserves, but others work on a different business model, they have income from major events which are suspended, which can be a problem for the cashflow if they don't have enough reserves," said Andrew Ryan, director general of the Association of International Olympic Summer Sports Federations (ASOIF), which is responsible for distributing this money.

The five additions to the Tokyo Games programme - karate, surfing, skateboarding, climbing and baseball/softball - are not eligible.

The Olympic payout totalled 520 million after the Rio Games, four years ago.

"The Olympic money could be less than for Rio 2016," Ryan warned before adding: "My advice is to budget the same as in Rio".

The federations receive money on a sliding scale determined by their audience and size.

The three largest (athletics, swimming and gymnastics) can expect approximately 40 million.

For the second tier, made up of cycling, basketball, volleyball, football and tennis, the sum is 25 million.

For group three, which contains eight sports, including boxing, rowing, judo and table tennis, it is 17 million.

The nine sports in the next level (including sailing, canoing and fencing) receive 12 million.

For the three in the last category (rugby, golf, modern pentathlon) the payout is 7 million.

For the largest associations, such as football's FIFA which has a 1.5 billion nest egg, or basketball body FIBA which has CHF 44.4 million (42 million euros) in reserves, IOC aid represents a small proportion of their income.

For others, it is vital.

"Some IF probably don't have the cashflow to survive one year," said Ryan.

For most federations, the postponement of the Olympic Games has a domino effect, forcing them to reschedule their own money-earning competitions.

"The revenues from these events will eventually come in," said Ryan. "But this impacts the cashflow." World Athletics has already postponed the 2021 World Championships in Eugene, Oregon to 2022.

The International Swimming Federation (FINA) will have to do the same for its World Championships scheduled for next summer in Fukuoka, Japan, when they would probably clash with the Tokyo Games.

"One edition of the World Championships means for us 10 million in revenues," said one sports federation official, speaking on condition of anonymity.

"If this income is postponed, totally or partially, for a year, we will face major problems, especially if the IOC money, originally expected in September, is not paid out."

The Singapore-based International Table Tennis Federation has already taken steps, with "the Executive Committee agreeing to reduce their expenses and senior staff offering to take a salary reduction," said marketing director Matt Pound, but, he added,"further cuts will take place if needed."

- 'Significant loss of revenue' -

The ITTF has suspended all its competitions until June and that is costly.

Kim Andersen, the Danish president of London-based World Sailing, said commercial revenues are not immune.

"The IOC will eventually pay out its aid, but what weighs most heavily is the uncertainty about whether our competitions will be held and whether our sponsors will be maintained," he said.

The IOC is not prepared to go into details of what it plans.

"It is not possible at this stage to assess the overall impact" of the postponement of the Tokyo Olympics, an official told AFP.

"It depends on a number of variables that are currently being studied." According to an official of one federation: "the IOC will discuss on a case-by-case basis, sport by sport".

Another option is for the federations to ask for a share of the public aid set up to deal with the coronavirus crisis, in Switzerland, where 22 ASOIF members are based and also in the United Kingdom, home of World Sailing.

"Can sports federations benefit from federal aid? The answer is yes, in principle," Philippe Leuba, State Councillor of the canton of Vaud, in charge of the economy and sport, told.

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News Network
March 21,2020

London, Mar 21: The England and Wales Cricket Board (ECB) has suspended all professional cricket till May 28, delaying the start of the new season, due to the COVID-19 pandemic.

The ECB took the decision following discussions with the First-Class Counties, the Marylebone Cricket Club (MCC) and the Professional Cricketers' Association (PCA).

"It was agreed that, given the current information available, a seven-week delay to the start of the season is the most appropriate approach," an ECB media statement said.

The Board also announced that it is working on three new options, including the three-Test series against West Indies, the T20 Cup and the women's schedule against India, for a possible start in June, July or August.

"Close liaison with the Government will continue, with discussions on the potential of starting the season behind closed doors and giving sports fans the opportunity to live broadcast action," the statement said on Friday.

"The potential for reduced versions of competitions, should the season become further truncated, will also be discussed."

The ECB said it will meet as needed to review the position and make further decisions as the UK situation unfolds.

"During this period of deep uncertainty it is the ECB’s first priority to protect the wellbeing of everyone within the cricket family, from players, to fans and colleagues across the game,’’ ECB Chief Executive Officer Tom Harrison said.

"The decision to delay the start of the season has been essential, given the circumstances the nation faces. I am reassured by the collaborative effort from across the game that together, we will make the very best of whatever length of season we are able to safely schedule in the coming months," he added.

He said this would give the ECB time to keep pace with a fast-moving situation and continue to plan for how a revised season might look.

"Critically, we can also remain as flexible and adaptable as possible, within the obvious restrictions we face."

Last week, England's tour of Sri Lanka was called off mid tournament in view of the rising threat of the pandemic.

"Securing the future of the game will be a primary focus as we plot a revised schedule with an emphasis on the most financially important forms of the game for the counties across international and domestic cricket," Harrison said.

The COVID-19 global death toll has climbed past 11,000 with more than 250,000 infected. In UK, close to 4000 have tested positive so far and 177 died.

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