MS Dhoni sole Indian on Forbes' most valuable athlete brand list

October 9, 2014

New York, Oct 9: India cricket captain Mahendra Singh Dhoni is the sole Indian sportsman to figure on Forbes' list of the world's most valuable athlete brands, a list that has been topped by American basketball player LeBron James and includes golfer Tiger Woods and tennis stars Roger Federer and Rafael Nadal.

MS DhoniDhoni is ranked fifth with a brand value of USD20 million in 2014, slightly down from USD21 million last year.

Forbes said Dhoni signed bat sponsorship deals with Spartan Sports and Amity University in late 2013, reportedly worth a combined USD4 million annually, up from the USD1 million Reebok was paying previously.

Forbes's Most Valuable Athlete Brands in Sports lists 10 athletes whose endorsement income exceeded the endorsement income earned by their peers by the largest amount during the past year.

James tops the list with a brand value of USD37 million in 2014.

The NBA's biggest marketing star pulled in a total of USD53 million from endorsers like Nike, McDonald's, Coca-Cola, Upper Deck.

The publication said for the first time since 2007, the top athlete brand is not Woods but James, who will be rejoining the Cleveland Cavaliers after fours season and two National Basketball Association (NBA) titles with the Miami Heat.

James pulled in USD53 million off the court during the past year and his brand is worth USD37 million, which is the amount his endorsement and non-basketball earnings exceeded the average top 10 off the court earners in the NBA.

Woods is ranked second and has a 2014 brand value of USD36 million.

Woods' earnings took a hit after Electronic Arts announced in 2013 that it would end its relationship with him and his eponymous video game after 14 versions.

On the third spot is Federer, whose brand value in 2014 is USD32 million.

The list also includes Jamaican sprinter Usain Bolt (6), Portugal and Real Madrid star Cristiano Ronaldo (7), Argentine professional footballer Lionel Messi (9) and Nadal on the 10 position.

The list is part of Forbes Fab 40, which consists of the 10 most valuable sports brands in businesses, events, teams and athletes and quantifies the earning power of each brand relative to its competitors.

The most valuable sports business brand is Nike, worth USD19 billion.

Sporting event brands are based on revenue-per-event-day.

The top event brand is the Super Bowl, which last season generated an estimated USD518 million in revenue from broadcasting, tickets, the halftime show, concessions and licensing.

The Super Bowl has been the most valuable sporting event brand in each of the six Fab 40 rankings we have compiled since 2007, largely due the record television ratings and advertising rate the game generates, Forbes said.

Professional baseball team New York Yankees is the most valuable team brand in sports, worth USD521 million.

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News Network
April 8,2020

New Delhi, Apr 8: Former Pakistan pacer Shoaib Akhtar on Wednesday proposed a three-match ODI series against arch-rivals India to raise funds for the fight against the Covid19 pandemic in both the countries.

The two nations have not played a full-series since 2007 due to the terrorist attacks on India by Pakistan-based outfits and the resultant diplomatic tension. They only play each other in ICC events and Asia Cup.

"In this time of crisis, I want to propose a three-match series in which for the first time, the people of neither country would be upset at the outcome of the games," Akhtar told PTI from Islamabad.

"If Virat (Kohli) scores a hundred, we will be happy, if Babar Azam scores a hundred, you will be happy. Both teams will be winners irrespective of whatever happens on the field," he said.

"You are bound to get massive viewership for the games. For the first time, both countries will play for each other. And whatever funds are generated through this can be donated equally to the government of India and Pakistan to fight this pandemic," added the 44-year-old.

No idea of logistics

With both countries in a lockdown amid the fast-spreading pandemic, the games can only be organised when things improve. However, Akhtar feels the sooner they are held, the better it would be but could not tell how the logistics of such an initiative would be worked out.

"Everyone is sitting at home at the moment, so there will be a massive following for the games. May be not now, when things start improving, the games could be organised at a neutral location like Dubai. Chartered flights could be arranged and the matches could he held.

"The whole world will tune into it, so much money can be raised to deal with this crisis. In difficult times, the character of the nation comes forward."

Start of a new era?

"It could even lead to resumption of bilateral cricketing ties and relations of both countries improve diplomatically. You never know," said the 'Rawalpindi Express'.

In these extraordinary times, Akhtar feels both countries should help each other. "We can only propose the matches. The rest is up to the authorities (to decide)."

India cricketers Yuvraj Singh and Harbhajan Singh were recently trolled for asking their social media followers to donate to Shahid Afridi's charity foundation which is doing its bit in Pakistan's fight against the deadly virus.

"It was inhuman to criticise them. It is not about countries or religion at the moment, it is about humanity," he opined.

India memories

Akhtar has spent a lot of time in India as a commentator. He fondly recalled his days in Mumbai during the World T20 in 2016, the last time he came to India for work.

"I am forever grateful about the love I have received from the people of India. For the first time I am revealing this, whatever I used to earn from India, I made a significant amount there, thirty percent of it, I used to distribute among the low income staff who used to work with me in the TV," he remembered.

Akhtar used to visit the city's slum areas with his face covered to hand out financial help to elder women there.

"From drivers, runners to my security guys. I took care of a lot of people. I was like if am earning from this country, I have to help my colleagues also.

"I also remember visiting slums of Dharavi and Sion in the wee hours to meet people I worked with," added Akhtar.

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News Network
January 23,2020

Melbourne, Jan 23: Sania Mirza's return to her first Grand Slam after a two-year break was cut short on Thursday when the former world number one was forced to retire midway through her first round match in women's doubles at the Australian Open due to a calf injury.

India's Mirza, who won six Grand Slam doubles titles, took a break from the game after the China Open in October 2017 and gave birth to her son a year later.

The 33-year-old made a winning return to the WTA Tour at this month's Hobart International with Ukrainian Nadiia Kichenok, picking up her 42nd WTA doubles title and the first since winning the women's doubles in Brisbane in 2017.

Mirza said she strained her calf muscle in her right leg during the Hobart final.

"It just got worse in the match. It was bit of a bad strain, but I had a few days off," she told reporters. "So I obviously had to try to do whatever I could to try to get on the court.

"It felt okay when I went on the court, but it was tough to move right. I just felt like I'm gonna tear it or something pretty bad."

Mirza won her first Grand Slam in mixed doubles at the Australian Open in 2009 and also bagged the women's doubles in 2016.

Mirza always believed there was tennis left in her which inspired her comeback, she told Reuters on Sunday.

She had already pulled out of the Australian Open mixed doubles, where she was to partner compatriot Rohan Bopanna.

Mirza and Kichenok were trailing the Chinese pair of Xinyun Han and Lin Zhu 6-2 1-0 on Thursday when the Indian had to call it quits due to the injury.

"As a tennis player you want to compete, it is the Grand Slam. If it's any other tournament, you would probably take a call and be like 'I don't want to risk it'," she said.

Mirza, who is married to former Pakistan cricket captain Shoaib Malik, said she would take two weeks to recover and was hoping to play at next month's Dubai championships.

"When you play a professional sport, injuries are really part of it. And it's something that you have to accept," she said. "Sometimes the timing is really not ideal, it's tough that it happened in a Grand Slam, or just before a Grand Slam."

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News Network
February 14,2020

Los Angeles, Feb 14: Tributes to the late Kobe Bryant, the Los Angeles Lakers legend who died last month in a helicopter crash, will play a major role in Sunday's 69th NBA All-Star Game.

This year's annual showcase of league talent will be played in Chicago and feature numerous nods to Bryant, a five-time NBA champion who also matched a league record with four NBA All-Star Game Most Valuable Player awards.

Bryant, an 18-time NBA All-Star, died at age 41 on January 26 in a crash near Los Angeles that also took the life of his 13-year-old daughter Gianna and seven others.

All-Star teams guided by LeBron James of the Lakers and Greek star Giannis Antetokounmpo of the Milwaukee Bucks will compete to win each of the first three quarters, which will all start 0-0 and last 12 minutes.

At the start of the fourth quarter, the clock will be turned off and a final target score will be established by taking the leading club's cumulative score through the first three quarters and adding 24 points -- the number representing the jersey number worn by Bryant for the final 10 seasons of his NBA career.

The first team to reach the cumulative target score will win the NBA All-Star Game.

All-Star Game jerseys will also honor Bryant and his daughter.

Team Giannis players will wear jersey number 24 in tribute to Kobe while Team LeBron players will wear jersey number two, the number his daughter wore when playing youth basketball.

Both teams will wear jersey patches displaying nine stars, representing the nine people who were killed in the crash.

Academy Award-winning actress and Grammy Award-winning singer Jennifer Hudson, a Chicago native, will perform a special tribute to Bryant, his daughter and the others who were killed in the crash. Her performance will begin the night ahead of the player introductions.

James and Antetokounmpo each chose their squads from available starters and reserves voted and selected to the All-Star contest.

Team LeBron starters will include James, his Lakers teammate Anthony Davis, NBA scoring leader James Harden of Houston, Kawhi Leonard of the Los Angeles Clippers and Slovenian guard Luka Doncic of the Dallas Mavericks.

Team Giannis starters include the Greek big man, Cameroon stars Joel Embiid of Philadelphia and Pascal Siakam of Toronto and guards Kemba Walker of Boston and Trae Young of Atlanta.

A record eight All-Star Game players from outside the United States also include Frenchman Rudy Gobert of the Utah Jazz on Team Giannis and Team LeBron reserves Ben Simmons of Australia and the Philadelphia 76ers, Lithuanian Domantas Sabonis of Indiana and Serbian Nikola Jokic of Denver.

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