MS Dhoni sole Indian on Forbes' most valuable athlete brand list

October 9, 2014

New York, Oct 9: India cricket captain Mahendra Singh Dhoni is the sole Indian sportsman to figure on Forbes' list of the world's most valuable athlete brands, a list that has been topped by American basketball player LeBron James and includes golfer Tiger Woods and tennis stars Roger Federer and Rafael Nadal.

MS DhoniDhoni is ranked fifth with a brand value of USD20 million in 2014, slightly down from USD21 million last year.

Forbes said Dhoni signed bat sponsorship deals with Spartan Sports and Amity University in late 2013, reportedly worth a combined USD4 million annually, up from the USD1 million Reebok was paying previously.

Forbes's Most Valuable Athlete Brands in Sports lists 10 athletes whose endorsement income exceeded the endorsement income earned by their peers by the largest amount during the past year.

James tops the list with a brand value of USD37 million in 2014.

The NBA's biggest marketing star pulled in a total of USD53 million from endorsers like Nike, McDonald's, Coca-Cola, Upper Deck.

The publication said for the first time since 2007, the top athlete brand is not Woods but James, who will be rejoining the Cleveland Cavaliers after fours season and two National Basketball Association (NBA) titles with the Miami Heat.

James pulled in USD53 million off the court during the past year and his brand is worth USD37 million, which is the amount his endorsement and non-basketball earnings exceeded the average top 10 off the court earners in the NBA.

Woods is ranked second and has a 2014 brand value of USD36 million.

Woods' earnings took a hit after Electronic Arts announced in 2013 that it would end its relationship with him and his eponymous video game after 14 versions.

On the third spot is Federer, whose brand value in 2014 is USD32 million.

The list also includes Jamaican sprinter Usain Bolt (6), Portugal and Real Madrid star Cristiano Ronaldo (7), Argentine professional footballer Lionel Messi (9) and Nadal on the 10 position.

The list is part of Forbes Fab 40, which consists of the 10 most valuable sports brands in businesses, events, teams and athletes and quantifies the earning power of each brand relative to its competitors.

The most valuable sports business brand is Nike, worth USD19 billion.

Sporting event brands are based on revenue-per-event-day.

The top event brand is the Super Bowl, which last season generated an estimated USD518 million in revenue from broadcasting, tickets, the halftime show, concessions and licensing.

The Super Bowl has been the most valuable sporting event brand in each of the six Fab 40 rankings we have compiled since 2007, largely due the record television ratings and advertising rate the game generates, Forbes said.

Professional baseball team New York Yankees is the most valuable team brand in sports, worth USD521 million.

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News Network
June 1,2020

Jun 1: Premier India pacer Jasprit Bumrah won't miss the hugs and high-fives as part of a wicket celebration but he will certainly miss applying saliva on the ball and feels an alternative should be provided to maintain the red cherry.

The ICC Cricket Committee, led by former India captain Anil Kumble, recommended a ban on using saliva on the ball as an interim measure to deal with the COVID-19 pandemic. However, the Committee did not allow the use of artificial substances as a substitute move.

The new rule makes life tougher for the bowlers and Bumrah, like many former and current fast bowlers, feels there ought to be an alternative.

"I was not much of a hugger anyway and not a high-five person as well, so that doesn't trouble me a lot. The only thing that interests me is the saliva bit," said Bumrah in a chat with Ian Bishop and Shaun Pollock on ICC's video series 'Inside Out'.

"I don't know what guidelines we'll have to follow when we come back, but I feel there should be an alternative," he added.

Bumrah said not being able to use saliva makes the game more batsman-friendly.

"If the ball is not well maintained, it's difficult for the bowlers. The grounds are getting shorter and shorter, the wickets are becoming flattered and flatter.

"So we need something, some alternative for the bowlers to maintain the ball so that it can do something - maybe reverse in the end or conventional swing."

When former West Indian pacer Bishop pointed out that the conditions have been favorable to the fast bowlers over the last couple of years, Bumrah nodded in agreement.

"In Test match cricket, yes. That is why it's my favorite format because we have something over there. But in one-day cricket and T20 cricket… one-day cricket there are two new balls, so it hardly reverses at the end.

"We played in New Zealand, the ground (boundary) was 50 metres. So even if you are not looking to hit a six, it will go for six. In Test matches I have no problem, I'm very happy with the way things are going."

He finds it amusing that the batsmen keep complaining about the swinging ball.

"Whenever you play, I've heard the batsmen - not in our team, everywhere - complaining the ball is swinging. But the ball is supposed to swing! The ball is supposed to do something! We are not here just to give throwdowns, isn't it? (laughter)

"This is what I tell batsmen all the time. In one-day cricket, when did the ball reverse last, I don't know. Nowadays the new ball doesn't swing a lot as well. So whenever I see batsmen say the ball is swinging or seaming and that is why I got out - the ball is supposed to do that.

"Because it doesn't happen so much in the other formats, it's a new thing for the batsmen when the ball is swinging or seaming," said the 26-year-old.

The Ahmedabad-born pacer finds himself in an unusual position as he has not bowled for over two months due to the lockdown imposed in the wake of the coronavirus outbreak.

When India will play next is not clear yet and Bumrah said he is not sure about how his body will hold up when he returns to action.

"I really don't know how your body reacts when you don't bowl for two months, three months. I'm trying to keep up with training so that as soon as the grounds open up, the body is in decent shape.

"I've been training almost six days a week but I've not bowled for a long period of time so I don't know how the body will react when I bowl the first ball.

"I'm looking at it as a way to renew your own body. We'll never get such a break again, so even if you have a small niggle here and there, you can be a refreshed person when you come back. You can prolong your career," he said.

Bumrah has risen rapidly in international cricket despite experts having reservations about his longevity due to his unorthodox action.

The gritty fast bowler sees similarities in his career graph to Swedish football star Zlatan Ibrahimovic.

"Our personalities are different. But the story I could relate to is that not many people thought he would make it big. There was a similar case with me growing up as well.

"Wherever I went, it was the general feedback from people that 'this guy would not do anything, he would not be a top-rated bowler, he won't be able to play for a long period of time with this kind of action'.

"So, having the self-belief is important and the only validation that is required is your own validation. I saw that in his (Ibrahimovic's) story, so that's the thing I could relate to," added Bumrah.

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News Network
April 22,2020

Dhaka, Apr 22: Star Bangladesh all-rounder Shakib Al Hasan has decided to auction the bat he used during the 2019 ODI World Cup to help raise money for the fight against deadly coronavirus pandemic.

Shakib, who is currently serving a two-year ban from all forms of cricket -- one of which is suspended -- for not reporting corrupt approaches, is the second Bangladeshi cricketer after wicket-keeper batsman Mushfiqur Rahim to auction a personal cricketing gear to raise money for the cause.

"I had said before that I want to put up a bat for auction. I have decided to auction the bat I used in the 2019 World Cup. It's a favourite bat of mine," Shakib said during a Facebook live session.

The 33-year-old all-rounder had a hugely successful World Cup in England last year, scoring 606 runs in eight matches at an average of 86.57, which included two centuries and five fifties.

Besides, he also picked up 11 wickets in the tournament and became the only cricketer to score 600 plus runs and scalp 10 wickets in a single edition of the World Cup.

"I had a good World cup with the bat and ball. There were some good performances especially with the bat. I had used a single bat throughout the World Cup and even used tapes on it to get through games," Shakib said.

"It's not that this bat has only been used at the World Cup. I have scored over 1500 runs with this bat and had used it prior to the tournament and after it as well.

"Although I like the bat a lot but I have decided to put it up for auction with the thought that maybe it can leave some contribution to forming a fund during the ongoing coronavirus crisis."

The money raised from the auction will go to the Shakib Al Hasan foundation.

"This is a very special bat to me, but my people are even more special to me," Shakib said.

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News Network
February 4,2020

Feb 4: India captain Virat Kohli on Tuesday said the death of NBA legend Kobe Bryant in a helicopter crash has impacted his outlook towards life, which he feels, is sometimes taken for granted in pursuit of control over the future.

Bryant, a two-time Olympic gold-medallist and one of the most decorated basketball players of all time, died in a helicopter crash last month along with his 13-year-old daughter Gianna, who was also a budding hoopster.

"Firstly, it was a shock to everyone. I grew up watching those NBA games in the morning and watching what he did on court. But when someone that you have looked up to in some ways, passes away like that, it does put things in perspective," Kohli said on the eve of the first ODI against New Zealand here.

"...at the end of the day, life can be so fickle. It's so unpredictable. I think a lot of the times we get too caught up in the pressures of what we have to do tomorrow...we really forget living life and enjoying life and just appreciating and being grateful for the life we have," he added.

Kohli said a tragedy like this makes one realise that nothing can be more important than enjoying every moment of existence.

"...it did put things in perspective for me massively. It just makes you feel like not wanting to have control of things in front of you all the time, and just embracing life and appreciating it.

"You start looking at things from a different point of view suddenly and you want to enjoy every moment you're going through. You realise that what you're doing at the end of the day is not the most important thing. The most important thing is life itself," Kohli signed off.

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