Netflix is disrupting the system in India, says Madhuri Dixit

Agencies
November 10, 2018

Singapore, Nov 10: Netflix's Indian content has often been characterised as niche by the critics due to lack of mainstream features as compared to its rivals but actor Madhuri Dixit believes the streaming giant has disrupted the Indian film industry.

"I think stars will always be the stars but this is like a ground breaking thing where you disrupt the system and Netflix is doing that," Dixit said at a panel discussion during the See What's Next: Asia event here.

The 51-year-old actor said Netflix provided the options to its users and to drive her point home, she cited the example of her Marathi feature "Bucket List" and its Hollywood namesake starring Jack Nicholson and Morgan Freeman.

"The thing is that people choose whatever they want whenever they want. I did 'Bucket List' recently and when I type it in, it offered me Jack Nicholson and Morgan Freeman's 'Bucket List'. So you have choices, genres and all that you like, even suggestions. It's a disruptor. I think it has a long way to go. Cinema will always be there but Netflix gives you freedom to make whatever you want to make."

Filmmaker Leena Yadav, whose latest directorial "Rajma Chawal" will soon make its debut on the platform, said the big stars of Bollywood would eventually be "seduced" to work with Netflix.

"I don't think we are far from that because you have to get seduced by this platform. Today, even the films having big stars don't have the reach that Netflix has. You have a theatre in every room and house. Whenever you watch, it is the first day first show. I think it will seduce the bigger stars,"

Madhuri added that her 1994 blockbuster "Hum Aapke Hain Koun..!" would have been a bigger hit if audiences had Netflix two decades ago.

"There are two magical things in the world. One is theatre or cinema and the other is internet. Netflix is a great marriage between these two. If we had the infrastructure that we do today, 20 years ago then it would have been great because even though 'Hum Aapke Hai Koun...! 'was very well received despite not having Netflix and everything it would have magnified," Madhuri said.

The actor will soon make her debut on Netflix with her Marathi production titled "15th August". The satirical film, set in a chawl in Mumbai, is about the struggles of middle class India.

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News Network
May 14,2020

Mumbai, Mar 14: Animal Planet has announced a new documentary "The Zoo: COVID-19 And Animals", which seeks to explore the effects of coronavirus on animals.

The special will see Dave Salmoni, Animal Planet’s big cat expert, talking to a number of experts, from the World Health Organization to wildlife biologists, in order to find out how COVID-19 is affecting animals and what pet owners can do to safeguard them.

The issue came to forefront when a four-year-old Malayan tiger tested positive for COVID-19 at Bronx Zoo in New York.

The documentary will feature chief veterinarian of Bronx Zoo, who will give an update on the big cats and their treatment, and also Dr Peter Embarek from WHO's COVID-19 Task Force, who works particularly on all aspects of the virus related to animals.

In a statement, Salmoni said, "When news about Nadia the tiger came out the questions immediately began; what about my pets? How do I keep my animals and family safe? We’re going to answer these questions and more through this documentary."

"We're speaking to a wide range of experts from the World Health Organization, to wildlife biologists, to veterinarians. We are at war with this disease and so we get down to the nitty-gritty, and discuss practical questions about daily lives with our pets," he added.

Sai Abishek, Director – Content, Factual & Lifestyle Entertainment – South Asia, Discovery, said, "We have been the forefront of busting myths around novel coronavirus with international documentaries. With this latest film, we take a hard look at how animals are being treated during such a crisis and the safety measures that can be taken to keep both, the people and their pets healthy."

"The Zoo: COVID-19 And Animals" will premiere on May 17 on Animal Planet, Animal Planet HD and Discovery Plus app.

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News Network
March 25,2020

New Delhi, Mar 25: Actor Priyanka Chopra on Tuesday night through an Instagram Live conversation put forward questions about coronavirus to World Health Organisation (WHO) experts and busted some myths about the global pandemic.

WHO General-Director Dr Tedros Adhanom Ghebreyesus and Dr Maria Van Kerkhove, the WHO's Technical Lead, were part of the live conversation which Priyanka shared on her Instagram. More than 45,000 fans participated in the session.

"There is so much information circulating about Covid-19. And right now we're all searching for clarity. My friends at @WHO and @glblctzn graciously brought the doctors working on the front lines here to give us answers straight from the experts. Please take some time to watch my IG Live with Dr. Tedros (General-Director at W.H.O.) and Dr. Maria Van Kerkhove (Technical Lead for Covid-19) from @WHO, who answered some questions that so many of you sent in," Chopra captioned the post.
Bollywood's 'Desi' girl also asked her fans to spread awareness about the disease and tag their friends and family in the post who are looking for answers and action steps.
PC even posted few questions submitted by the general populace and answers to the same on her Instagram story. The first question came from her husband, Nick Jonas, who also joined in on the conversation.

One of the questions was about the latest 21 day lockdown in India. Priyanka and Nick have been in self-isolation for weeks now.

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Agencies
July 11,2020

New Delhi, Jul 11: The COVID-19 triggered restrictions on cinema exhibition industry have not only disheartened movie goers, but axed several thousand jobs and costed the industry an estimated ₹ 5,000 crore in revenue.

The sector has been one of the hardest hit due to COVID-19 pandemic and the subsequent restrictions implemented to curb its spread.

Presently, cinemas and multiplexes continue to remain in the list of prohibited activities under the Centre's Unlock 2.0 Guidelines.

In an interview to media persons, movie exhibition major Inox Leisure's Chief Executive Alok Tandon said, "The industry on an average collects about ₹ 1,000 crore a month of 'Box Office' and on an average generates about ₹ 500 crore a month of ancillary revenues."

"Keeping in mind that the lockdown has been effective for more than 100 days now, which is about 3.5 months, the cinema exhibition industry would have accumulated losses worth ₹ 5,000 crore so far."

According to Tandon, associated businesses such as pre and post-production, make-up artistes, graphics, film set fabrication, film crew, events, marketing, F&B services have all been impacted due to the restrictions.

"With the production and exhibition of movies coming to a halt, the industry was bound to witness some job losses," he said without divulging any estimates.

As per industry data, the multiplex industry in India employs more than 200,000 people directly and accounts for nearly 60 % of revenues of the film business.

On the way forward, Tandon elaborated that the industry expects to regain business momentum and sentiment post resumption of operations.

"We believe it will be a matter of a couple of blockbusters, and we will be back to our usual operational numbers," he said.

"We are rightfully relying on the unshakeable passion of the Indian movie lovers, who are yearning to step out and spend time enjoying the giant screen experience."

Furthermore, he cited that industry has sent representation to the Centre for immediate re-commencement of operations and a support package.

"We have requested for financial support in the form of salary subsidies during the lockdown period, interest-free loans for three years, exemptions from various taxes and duties, like 'GST, Show tax, LBETs and Property taxes' for a period of one year from the date of operations, waiver on electricity minimum demand charges for one year and auto renewal of licenses and permits for the next one year," he said.

"We have been talking to our mall developer partners and are working together with them to see through this phase."

However, even after re-commencement, the industry anticipates at least 3-6 months before things return anywhere close to normal.

"The cinema ecosystem is such that we will need all the aspects of the business to swing into action and fire together for us to see a resurgence, and we are highly optimistic about the same," he said.

In terms of global experience, Tandon pointed out that cinemas have started operating in more than 25 major countries, and some of those markets are witnessing a healthy response.

"India is a massive movie market and we are confident that the passionate and responsible movie lovers will turn up in huge numbers to enjoy their favourite form of entertainment and also follow the prevention guidelines at the same time, ensuring a safe and steady revival of the cinema exhibition sector," Tandon said.

The film exhibition industry in India is mainly comprised of single screen and multiplexes.

At present there are around 9,527 cinemas across the country, including 6,327 single and 3,200 multiplex screens.

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