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Interest in Dempo: Can Shah Rukh Khan save the football business in India?

June 10, 2012

Sharukh_Football_Craze

Actually, our association with football has long played out like a match that promised much but displayed only flashes of brilliance.

A brilliant moment would be the inaugural Premier League Soccer in Kolkata last year, but soon after a setback, much like an ugly tackle that breaks the rhythm of play, would arrive in the form of a free fall in rankings. Khan's entry might restore parity to Indian football, say experts.

The reason is that the business of football in India is in a shambles. In the past two years, two clubs - JCT FC and Mahindra United - were disbanded after they became commercially unviable. Incumbents are not faring any better - participants in the I-League, the top-tier Indian club format, are not making money.

Shrinivas Dempo, chairman of the Dempo Group of Companies, says no club in India is even close to a break-even.

Liquor tycoon Vijay Mallya's UB Group is said to be having second thoughts about sponsoring two Kolkata clubs, Mohun Bagan and East Bengal.

Telecom major Bharti Airtel, which once harboured ambitions to develop football in India, is today promoting the game in Africa.

Football


*UB is principal sponsor of Mohun Bagan and East bengal, not a promoter All these teams participate in the I-League, the top-tier club format in India

Poor Business

Owners are still keeping their clubs afloat, but with minimal returns and rising costs, (see Costs of Running an I-League Team) they might as well be investing in a government welfare scheme where the money doesn't reach the needy, according to Prashant Singh, director, Octagon, a sports and entertainment marketing company.


Football__ratio

Former India captain Baichung Bhutia had earlier said more clubs will meet the fate of Mahindra United and JCT unless the All India Football Federation, the game's governing body in India, finds ways to make them better commercial entities. He said the absence of a fanbase was the undoing of those clubs.

On both counts, Bhutia was spot on. India is watching football alright, but it is the foreign kind. Tam research says only 7.8 million watched I-League on TV compared with the 25.8 million who followed the English Premier League in the last season.

The difference is because Indian football is football in slow motion, according to Singh, partly because matches are played on grounds with blades of grass that are 6-8 inches high.

In some I-League matches last season, the turnout at stadia was as low as 50, again a commentary on the quality of the game in India. The low attendance is a big blow to clubs, given that gate revenues form a lion's share of their paltry revenues.

Most clubs are hardly run as commercial enterprises. Unlike in the West, no club in India owns a stadium. Few are ready to host matches. Clearly, the culture of football clubs as they exist overseas is missing in India. Clubs around the world feed their national teams with players. It is the opposite in India.

One reason why JCT and Mahindra United folded was their reluctance to accept sponsorship, according to a person familiar with the matter. Representatives of the groups were unavailable for comment.


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Agencies
August 1,2020

Colombo, Aug 1: Former India all-rounder Irfan Pathan has expressed his interest in playing the inaugural edition of the Lanka Premier League (LPL), scheduled to start from August 28.

Pathan is among 70 foreign players to have shown interest in playing the LPL, ESPNcricinfo reported.

It is believed that Pathan has taken permission from the Board of Control for Cricket in India (BCCI) to take part in the competition. 

BCCI doesn't allow active players to participate in other T20 leagues but Pathan announced his retirement in January this year.

Former swashbuckling all-rounder Yuvraj Singh also played in a foreign league last year. He played for Maratha Arabians in the T10 League in Abu Dhabi.

According to ESPNcricinfo, Pathan will now be put in a player draft unless one of the five franchises choose him to be a marquee player. The details of the draft, and the franchise owners, are yet to be finalised and announced. 

Sri Lanka Cricket (SLC) is also waiting on some government clearances even as it decides on franchise owners. The five franchises will represent Colombo, Kandy, Galle, Dambulla and Jaffna.

On Monday, SLC Executive Committee granted approval for the tournament.

"The 23 match League will be played on the four international venues of R Premadasa International Cricket Stadium, Rangiri Dambulu International Cricket Stadium, Pallekele International Cricket Stadium and Suriyawewa Mahinda Rajapakse International Cricket Stadium. Five teams named after the cities of Colombo, Kandy, Galle, Dambulla and Jaffna will participate in the League," SLC said in a statement on Monday.

Sri Lanka has controlled the spread of COVID-19 better than many other cricket-playing nations.

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News Network
January 9,2020

Kuala Lampur, Jan 9: Saina Nehwal and reigning world champion P V Sindhu produced dominating performances to progress to the women's singles quarterfinals of the Malaysia Masters Super 500 badminton tournament here on Thursday.

Sixth seed Sindhu notched up a commanding 21-10 21-15 victory over Japan's Aya Ohori in a pre-quarterfinal match lasting just 34 minutes. It was Sindhu's ninth successive win over Ohori.

The 24-year-old Indian, who won the World Championships in Basel last year, will take on world number 1 Tai Tzu Ying in the quarterfinals after the Chinese Taipei shuttler got the better of South Korea's Sung Ji Hyun 21-18 16-21 21-10.

Saina, who had won the Indonesia Masters last year before going through a rough patch, dispatched eight seed An Se Young of South Korea 25-23 21-12 after a thrilling 39-minute contest to make the last eight.

This is Saina's first win over the South Korean, who got the better of the Indian in the quarterfinals of the French Open last year.

The two-time Commonwealth Games champion will next take on Olympic champion Carolina Marin.

Saina had defeated Lianne Tan of Belgium 21-15 21-17 in the opening round on Wednesday.

In the men's singles, India's challenge ended after both Sameer Verma and HS Prannoy crashed out in the second round.

While Verma lost to Malaysia's Lee Zii Jia 19-21 20-22, Prannoy was shown the door by top seed Kento Momota of Japan 14-21 16-21.

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News Network
April 22,2020

Dhaka, Apr 22: Star Bangladesh all-rounder Shakib Al Hasan has decided to auction the bat he used during the 2019 ODI World Cup to help raise money for the fight against deadly coronavirus pandemic.

Shakib, who is currently serving a two-year ban from all forms of cricket -- one of which is suspended -- for not reporting corrupt approaches, is the second Bangladeshi cricketer after wicket-keeper batsman Mushfiqur Rahim to auction a personal cricketing gear to raise money for the cause.

"I had said before that I want to put up a bat for auction. I have decided to auction the bat I used in the 2019 World Cup. It's a favourite bat of mine," Shakib said during a Facebook live session.

The 33-year-old all-rounder had a hugely successful World Cup in England last year, scoring 606 runs in eight matches at an average of 86.57, which included two centuries and five fifties.

Besides, he also picked up 11 wickets in the tournament and became the only cricketer to score 600 plus runs and scalp 10 wickets in a single edition of the World Cup.

"I had a good World cup with the bat and ball. There were some good performances especially with the bat. I had used a single bat throughout the World Cup and even used tapes on it to get through games," Shakib said.

"It's not that this bat has only been used at the World Cup. I have scored over 1500 runs with this bat and had used it prior to the tournament and after it as well.

"Although I like the bat a lot but I have decided to put it up for auction with the thought that maybe it can leave some contribution to forming a fund during the ongoing coronavirus crisis."

The money raised from the auction will go to the Shakib Al Hasan foundation.

"This is a very special bat to me, but my people are even more special to me," Shakib said.

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