Online edu industry set to touch $1.96-bn

May 31, 2017

Bengaluru, May 31: Driven by the explosive growth in smartphone usage and a dramatic fall in data charges, the online education industry in India is set for an eight-fold increase. By 2021, the industry will be $1.96 billion strong, a transformation powered by tier 2 and 3 cities besides the six metros.onlinedu

Google and KPMG on Tuesday jointly released these findings from their report 'Online Education in India: 2021.' The report also indicated that the paid user base will see a six-fold increase from 1.6 million users in 2016 to 9.6 million users in 2021.

Over the past two years, online searches for education saw a two-fold growth. Google searches from mobile devices were three times higher than two years ago. But the most visible four-fold growth was seen in the consumption of YouTube videos linked to education over the past one year.

So, why do learners get online? Working professionals currently dominate the space. Reskilling and online certifications are the largest category today at $93 million. But by 2021, private tuitions will occupy the top slot. The report shows that in five years, primary and secondary supplemental education will grow at 60% annually to become a $773-million industry by itself.

Test preparation (for various competitive examinations) will be the fastest growing category in 2021. The cumulative annual growth rate will be a high 64%.

How will online education look in the near future? The report points to 'gamification' concepts to enhance engagement between teachers and learners. So scientific and mathematical concepts will be explained through simulations, and just as in games, students will get incentives and level advancement badges and the like.

There will be greater collaboration between online and offline. Online players will establish offline touch-points for students. Besides, big data and artificial intelligence will assist in design of content customised for different category of students. Wearable devices and virtual labs will also be part of the future, the study said.

The shift to online is decisive. As Google India's industry director Nitin Bawankule put it, “Online content is 30 to 40% cheaper than offline. It is more convenient and accessible. Sixty per cent of the content is consumed through smartphones and tablets.”

The report was based on a primary qualitative and quantitative research that covered over 3,600 respondents across 27 geographies. These included both metro and non-metro cities. The respondents were in the age group of 16-45 years, both male and female, who were online/offline course takers. Parents were also part of the survey.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
News Network
March 29,2020

Thiruvananthapuram, Mar 29: Twenty more people were

detected with coronavirus in Kerala on Saturday, taking the total number of those undergoing treatment for the deadly infection to 181, Health Minister K K Shailaja said.

While Kannur reported eight cases, Kasaragod 7, Thiruvananthapuram, Ernkulam, Thrissur, Palakad and Malappuram reported one case each, Shailaja said in a statement here.

Of the 20 people, 18 had come from abroad and two others had been infected through contact.

The man found positive here was in the isolation ICU of the Thiruvananthapuram Medical College hospital, while one positive case from Ernakulam was a health worker.

The samples of four persons who were under treatment at Pathnamthitta were found negative.

At least, 1,41,211 people are under observation across the state, the Minister addd.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
News Network
March 31,2020

Thiruvananthapuram, Mar 31: The Kerala government

on Tuesday rejected concerns of community spread of novel coronavirus in the state in the wake of the second death of a patient here who had no travel history or reported contact with any infected person.

Setting aside the concern, Health Minister K K Shylaja said the deceased man, a native of nearby Pothancode, was already suffering from several other health issues including high blood pressure.

The 68-yearold man died at the government medical college here, taking the total number of COVID-19 deaths in Kerala to two, the government said.

"We have got information that the deceased man had come in contact with some persons arrived from the Gulf. As he was very sick and was not in a position to speak, we could not collect details from him directly," she told reporters here.

"So we had to collect such details from his relatives now. As per preliminary assessment, it was a case of contact spread. So, as of now, there is no need to get panic about the community spread," she said

The possibility of death was high among patients, aged above 60 years and suffering from other diseases like heart ailments or diabetics, she said.

"That's why we are giving strict directions to the elderly people to remain in homes and avoid contact with infected persons, " the minister said.

However, the minister directed those came in contact with the deceased person to remain in self-quarantine and inform the authorities if they developed any infection symptoms.

In both the coronavirus deaths in the state, the deceased persons were aged and were suffering from other diseases, she added.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
News Network
May 12,2020

Mangaluru, May 12: The Karnataka government has ordered that Dakshina Kannada and Udupi districts be considered as one unit for the movement of people to undertake permitted activities between 0700 hrs to and 1900 hrs.

Principal Secretary and Member Secretary, Karnataka State Disaster Management Authority, T K Anil Kumar, in an order, said that there was no need for different passes for commuting by people between these two districts.

However, people should carry their identity cards issued by their respective enterprises/ companies to show that they are carrying out permitted activities only, he said.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.