Priyanka Chopra isn’t charging Rs 15 cr to promote Assam. Here’s the proof

August 29, 2016

Mumbai, Aug 29: Last week, it was reported that Priyanka Chopra had been roped in as the brand ambassador for Assam tourism, and that the state’s government had signed her for their campaign. But the news took a controversial turn when some reports claimed that she was charging Rs 1.5 crore a day, and would pocket a cool Rs 15 crore for a 10-day shoot.

Priyanka

However, now, the office of Assam Tourism Development has sent a letter, clearing the air. “The media reports regarding the remuneration are false,” reads the letter. Priyanka’s spokesperson also confirmed the news.

An insider says, “Priyanka was approached for the campaign, and she is keen to do it too. But they never spoke about the money. She has been actively working for many causes, and the idea of promoting tourism for an Indian state appealed to her. She isn’t in the country till December, as she is busy shooting for her American show. She is also looking forward to the release of her Hollywood film. But she really wants to be part of this campaign, and will take a call on it soon.”

In the past, many other Bollywood celebrities, including Amitabh Bachchan (for Gujarat), and Aamir Khan (for Incredible India), have promoted tourism campaigns.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
Agencies
July 25,2020

Mumbai, Jul 25: Movie theatres have been shuttered for months due to the coronavirus pandemic in the country, but the Information and Broadcasting Ministry has now recommended that the Union Home Ministry allow cinema halls to reopen in August. 

I&B Secretary Amit Khare indicated this at a close-door industry interaction with the CII Media Committee on Friday. He said Home Secretary Ajay Bhalla at the Home Ministry would take the final call.

Khare said that he has recommended that cinema halls may be allowed to reopen all over India as early as August 1, or at the latest, around August 31.

The formula suggested is that alternate seats in the first row and then the next row be kept vacant, and proceeding in this fashion throughout.

Khare said that his ministry's recommendation takes into consideration the two metre social distancing norm, but tweaks it gently to two yards instead. The Home Ministry, however, still has to revert on the recommendation.

Cinema owners, present in the interaction, however, pushed back and said this formula is unwise and merely running films at 25% auditorium capacity is worse than keeping the cinemas shut.

The attendees at the meet included media CEOs like N.P. Singh of Sony, Sam Balsara (Madison), Megha Tata, (Discovery), Gaurav Gandhi (Amazon Prime), Manish Maheshwari (Twitter), S. Sivakumar (Bennett Coleman and Co Ltd), and K Madhavan, Star & Disney, and also Chairman, CII Media Committee.

The OTT platforms present, including Gandhi of Amazon Prime, did not push back. Some Bollywood producers, notably those of Amitabh Bachchan's Gulabo Sitabo, have posted their movies on OTT, rather than live out the lockdown uncertainty.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
News Network
June 2,2020

Kolkata, Jun 2: Artistes of the Bengali film industry are trying to get the best out of their creative side amid the lockdown, with many of them giving shape to innovative concepts and ideas to hook the audience.

A short film 'Grub Ne Bana Di Jodi', with RJ-actor Mir Afsar Ali in the lead, transcends boundaries to bring couples from around the world together on one platform, as they engage in discussions on food and culture.

The shot-at-home film, directed by Satrajit Sen, has Ali giving couples tasks to test their culinary skills.

"This is the time to try new concepts and that, too, without the usual technical support. There is no box office pressure, and people can take their own sweet time to watch the film on YouTube," he said.

Actor Vikram Chatterjee, who recently completed the shoot of 'Pabitra Puppies', a web series about seven friends bonding over video games, said it was an "altogether different experience" with no crew to assist him at home.

"The shooting process was complicated but we had a lot of fun. I was in Mumbai when the lockdown was imposed.

Coordinating with the director and other cast members wasn't easy, but this phase has taught us how to overcome challenges," Chatterjee said.

The series, also starring Sohini Sarkar and Saayoni Ghosh, will be streaming on Hoichoi soon.

Director Shieladitya Moulik's third outing on YouTube, amid the lockdown, has garnered good reviews.

The short film 'Eye Candy' tells the story of a blind couple who had been finding ways to connect with each other.

"I wanted to talk about long-distance relationships, and the problems faced by couples in the midst of the COVID-19 crisis, but not without a twist. I hope the viewers enjoy the short," Moulik said.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
News Network
January 19,2020

Mumbai, Jan 19: An FIR has been registered against actor Shabana Azmi's driver after the car they were travelling in met with an accident on the Mumbai-Pune expressway on Saturday afternoon, police said.

Ms Azmi's driver has been identified as Amlesh Yogendra Kamat.

According to the police, a complaint has been registered by Rajesh Pandurang Shinde, the truck driver whose vehicle was hit from behind by Ms Azmi's car.

"Due to rash driving by the driver, the car hit the moving truck on the Pune-Mumbai Expressway which resulted in the accident," the FIR copy read.

Soon after the accident, Shabana Azmi was immediately rushed to MGM Hospital in Navi Mumbai and was later shifted to the multi-specialty Kokilaben Hospital in Mumbai's Andheri.

According to doctors, she has suffered a head injury and slight damage to the backbone. Her condition is said to be stable, although, she remains under medical observation.

Her husband lyricist Javed Akhtar, who was travelling with her, escaped with a minor injury.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.