Shilpa Shetty joins 'gold rush'; launches jewellery firm

April 3, 2014

Mumbai, Apr 3: Bollywood actor Shilpa Shetty today launched her own gold bullion and jewellery company, which will have outlets in seven cities.

Shilpa_ShettySatyug Gold has entered into long-term contracts with gold mines all over the world and also owns two refineries in India, Shetty, who is Chairperson of the company, said.

Satyug Gold is opening seven stores in cities like Mumbai, Delhi, Jaipur, Ahmedabad, Pune, Chandigarh and Ludhiana. These outlets will feature regular collections of jewellery designed by the actress.

"We have entered into long-term contracts with gold mines from all over the world and own two licensed refineries in India. Some of the margins we make in our gold business will be passed on to our customers in the form of discounts.

"This is possible because we are a complete mine-to- refinery-to-customer set up," Shetty told reporters here.

Satyug owns 42 per cent stake in AuPtAg Refinery and 50 per cent in Royal Refinery, both located in Navi Mumbai. They have refining capacity of 18 tonne and 150 tonne per annum, respectively, she said.

On the occasion, Shetty launched 12 creatively designed evil eye charms made in 22 karat gold.

The company has also launched its own minted 24 karat (999) purity gold coins in different sizes. The coins will be apt for gifting, Shetty said.

Satyug is also launching, for a limited period and in association with the Indian Bullion & Jewellers Association (IBJA), a scheme that will offer patrons chance to purchase pure 24 karat gold at up to 37 per cent off the prevailing market rates linked to various delivery tenures.

Satyug has inked a five-year deal with the association worth Rs 25 crore as royalty payment, said IBJA President Mohit Kamboj.

Size of India's gems and jewellery industry is likely to double to Rs 5,00,000 crore by 2018 and investment demand in the form of coins and bars has a capacity to reach Rs 1,80,000 crore by 2018 from Rs 85,000 crore in FY 12.

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News Network
April 2,2020

Mumbai, Apr 2: Ramayan, the over three-decade-old TV series based on Hindu mythology, garnered 170 million viewers in four shows over the last weekend in its new avatar, the BARC said on Thursday.

This catapulted the Ramanand Sagar production as the highest watched serial in the Hindi general entertainment space ever, the Broadcast Audience Research Council said.

The show was relaunched last Saturday amid the gloomy times of lockdown due to the COVID-19 pandemic, and a lot of thrust laid by the government machinery to popularise the series.

BARC's chief executive Sunil Lulla said the numbers notched up by the series was a bit surprising and called the move as a brilliant one by the Prasar Bharti.

He said eventually, we will also see advertisers flock the series which will be running for a few more days.

The inaugural show of the series on Saturday morning had 34 million viewers glued to their TV sets watching and enjoyed a rating of 3.4 per cent, while a telecast the same evening had 45 million viewers and a rating of 5.2 per cent.

The show bettered its performance on Sunday, with 40 million and 51 million people watching it in the morning and evening telecasts, respectively.

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News Network
July 12,2020

Mumbai, Jul 12: The Brihanmumbai Municipal Corporation (BMC) has sealed actor Rekha’s bungalow in suburban Bandra after a security guard there tested positive for coronavirus, a civic official said on Sunday.

The guard at the 65-year-old actor’s bungalow ‘Sea Springs’ tested positive on Tuesday, the official said.

The BMC has put a board outside the premises declaring the are as a containment zone. The security guard has been hospitalised at the BMC’s COVID-19 care facility in Bandra Kurla Complex, he said.

As the bungalow is a standalone one, only a portion of it has been sealed, he said.

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News Network
April 12,2020

Los Angeles, Apr 12: Pop star Rihanna has asked her fans, who are demanding her to release her new album soon, to back off as her prime focus right now is doing her bit in saving the world from the coronavirus pandemic.

The Grammy winner was one of the first Hollywood personalities who pledged support towards the relief efforts in fighting the COVID-19 outbreak.

Rihanna has been teasing new for quite some time now and eager admirers got an earful from her during an Instagram Live. Her last studio album was 'Anti' which was released in 2016.

Taking a swipe at US President Donald Trump, the Barbadian singer said, "If one of y'all ask me about the album one more time when I'm tryna save the world, unlike y'all president....on sight."

Rihanna's non-profit organisation Clara Lionel Foundation (CLF) and Twitter CEO Jack Dorsey recently donated USD 2.1 million each to help victims of domestic violence in Los Angeles during the COVID-19 stay-at-home order.

Also CLF and and rapper Jay-Z's Shawn Carter Foundation donated USD 2 million to support undocumented workers, the incarcerated, homeless and elderly populations, and children of frontline healthcare workers in Los Angeles and New York City amid the coronavirus pandemic.

Earlier, Rihanna, through CLF, also donated USD 5 million to support Direct Relief, Partners In Health, Feeding America, the International Rescue Committee and World Health Organization's COVID-19 Solidarity Response Fund as they continue to fight the pandemic in the US, the Caribbean and Africa.

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