Shit happens: Angry on Surf Excel’s Hindu-Muslim amity ad, saffronists target Microsoft Excel!

News Network
March 12, 2019

Newsroom, Mar 12: Enraged by the detergent brand Surf Excel’s latest advertisement which promotes Hindu-Muslim communal amity, dozens of online Hindutva activists have mistakenly taken revenge against software giant Microsoft’s Excel.

The ad that promotes Surf Excel’s ‘Daag acche hai’ campaign has also divided social media. While some people are praising Surf Excel for the advertisement, the ad has not gone well with others.

The one-minute-long ad features a young Hindu girl, dressed in a white T-shirt, who chooses to get stained in Holi colours in order to protect her young Muslim friend who has to go to the nearby mosque to pray. The advertisement ends with its classic tagline, 'daag acche hain' (stains are good). Agar kuch achha karne mein daag lag jaaye toh daag achhe hain (Stains that come as a part of a good deed are good stains), goes the tagline.

With the advertisement, Hindustan Unilever, owner of Surf Excel, tries promoting religious harmony and bringing people together with the power of colours.

Released on February 27, the video has already managed to gather around eight million views on YouTube. On Twitter, however, the campaign has faced the wrath of users who feel that the ad is 'Hindu phobic' and controversial and wants to showcase that Namaaz is more important than Holi.

The Hindutva chauvinists offended by the advertisement have already taken to Facebook and Twitter to demand the boycott of the Surf Excel brand and HUL. While hashtags like #BoycottSurExcel and #BoycottHindustanUnilever have been trending on social media since past couple of days, many people have now started to ‘downrate’ the Microsoft Excel app on Google’s app store.

Several new reviews on the Google Play can be seen as terming the Microsoft Excel app as “anti-national”. Also, there is a sudden surge of 1-star ratings of the app on Google Play with reviews like “boycott Surf Excel”. The Microsoft Excel app, goes without saying, has nothing to do with Surf Excel or HUL or the content of the recent Holi advertisement itself.

This isn’t the first time that an app has seen its ratings plummet due to the anger of Google Play users. In the past, Snapdeal and Snapchat have seen their ratings on the Google Play store affected by angry users.

Comments

Khasai Khane
 - 
Sunday, 17 Mar 2019

 SHIT HAPPENS? Am I reading a news or something else?  Have some editorial ethics. Who uses metaphors like these in a daily news?

 

kumar
 - 
Thursday, 14 Mar 2019

These sanghese are always anti natinal and any communal harmony.  They never supported freedom of india from british and still disrespect Constitution.  They are loft over waste in india by British.   Sanghis aloways coordinated wth british and were agents giving secrets about meeting of freedm fighgters.   British massacred thusands of people in jalianwala baugh and the informatin about the gathering was given to british by these gaddars.   Same blood is still running in them.  They treat the first indian terrorist Naturam Godse as their  God.   These gaddars should be give good lesson by all the peace lovers and nationalists.   

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Media Release
March 11,2020

Mangalore, Mar 11: There everybody busy in hailing ‘Padmashree’ Harekala Hajabba. They wondered how an orange seller turned into an educationist with his grit and high objectives. However, the center of attraction- Harekala Hajabba was thinking how to transfer a cheque of rupees one lakh to a current account of his school!

Dakshina Kannada District Kannada and Culture Department had an interaction program with Harekala Hajabba at Ravindra Kalabhavana of University College Mangaluru on Wednesday. The department, as well as Dakshina Kannada District Bus Owners’ Association felicitated the achiever. They also honored Hajabba with a cash of rupees one lakh. Instantly, the man decided to utilize the amount for his school! 

In his address, Guruvappa N T Balepuni, who introduced Harekala Hajabba to society opined that with his simplicity, humbleness, moreover his service without any expectation, Hajabba is being respected everywhere. Though he is an illiterate, three universities have made his life as lessons for students. “He has kept around Rs 50-55 lakh, including his award money for the development of school. January 25, the day on which ‘Padmashree’ award has been declared to Hajabba is a memorable day for me too,” he added. 

Dakshina Kannada District Bus Owners’ Association President Dinram Alva and former president Jayaram Shekha opined that there is lot to learn from Hajabba and he is a model for the society. Recalling his old- harsher days, Hajabba said, “Parents should make mind to save government schools. A literate can achieve anything, he can lead the society,” he said and called upon for the communal harmony. 

Presiding over the function, Principal Dr. Uday Kumar M A said that Harekala Hajabba is best example how a pure-hearted man achieves any height, simplicity can make someone so rich. In his welcome speech District Kannada and Culture Department Deputy director Rajesh G, depicted Hajabba as ‘modern time Mahatma Gandhi’. Economics PG Coordinator Dr. Jayavantha Nayak and M.Com Coordinator Dr. Abobakkar Siddiq were present on the occasion.

 

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News Network
February 10,2020

Bengaluru, Feb 10: Smoke entered wards at Sagar Hospital following a short circuit in the UPS room, said the fire department here on Sunday.

"Smoke entered wards at Sagar Hospital in Bengaluru, following a short circuit in the UPS room at the hospital today. Patients have been shifted from the site of the incident, as a precaution," the fire department in Bengaluru said.

"No fire incident reported and the situation is under control now," the fire department said.

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News Network
February 17,2020

Bengaluru, Feb 17: Days after 10 MLAs were inducted in the Cabinet, Chief Minister B S Yediyurappa is likely to expand his Cabinet again as some BJP MLAs are unhappy, said BJP sources.

Several leaders including Umesh Katti, CP Yogeshwar, Raju Gowda and MP Renukacharya are miffed over the recent cabinet expansion, claim sources.

On February 6, ST Somashekar, Ramesh Laxmanrao Jarkiholi, Anand Singh, K Sudhakar, BA (Byrathi) Basavaraj, Arabail Hebbar Shivaram, Hasavanagowda C Patil, K Gopalaiah, Narayana Gowda and Shrimant Balasaheb Patil took oath as ministers.

It should be noted that many MLAs had won the by-polls on a Bharatiya Janata Party (BJP) ticket in December last year after switching loyalties from the Janata Dal (Secular) (JDS) and Congress.

In the December 5 by-polls held in 15 Assembly constituencies, the BJP had won 12, while Congress managed to bag only two. One seat was won by an Independent candidate while the JDS drew a blank.

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