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Shit happens: Angry on Surf Excel’s Hindu-Muslim amity ad, saffronists target Microsoft Excel!

News Network
March 12, 2019

Newsroom, Mar 12: Enraged by the detergent brand Surf Excel’s latest advertisement which promotes Hindu-Muslim communal amity, dozens of online Hindutva activists have mistakenly taken revenge against software giant Microsoft’s Excel.

The ad that promotes Surf Excel’s ‘Daag acche hai’ campaign has also divided social media. While some people are praising Surf Excel for the advertisement, the ad has not gone well with others.

The one-minute-long ad features a young Hindu girl, dressed in a white T-shirt, who chooses to get stained in Holi colours in order to protect her young Muslim friend who has to go to the nearby mosque to pray. The advertisement ends with its classic tagline, 'daag acche hain' (stains are good). Agar kuch achha karne mein daag lag jaaye toh daag achhe hain (Stains that come as a part of a good deed are good stains), goes the tagline.

With the advertisement, Hindustan Unilever, owner of Surf Excel, tries promoting religious harmony and bringing people together with the power of colours.

Released on February 27, the video has already managed to gather around eight million views on YouTube. On Twitter, however, the campaign has faced the wrath of users who feel that the ad is 'Hindu phobic' and controversial and wants to showcase that Namaaz is more important than Holi.

The Hindutva chauvinists offended by the advertisement have already taken to Facebook and Twitter to demand the boycott of the Surf Excel brand and HUL. While hashtags like #BoycottSurExcel and #BoycottHindustanUnilever have been trending on social media since past couple of days, many people have now started to ‘downrate’ the Microsoft Excel app on Google’s app store.

Several new reviews on the Google Play can be seen as terming the Microsoft Excel app as “anti-national”. Also, there is a sudden surge of 1-star ratings of the app on Google Play with reviews like “boycott Surf Excel”. The Microsoft Excel app, goes without saying, has nothing to do with Surf Excel or HUL or the content of the recent Holi advertisement itself.

This isn’t the first time that an app has seen its ratings plummet due to the anger of Google Play users. In the past, Snapdeal and Snapchat have seen their ratings on the Google Play store affected by angry users.

Comments

Khasai Khane
 - 
Sunday, 17 Mar 2019

 SHIT HAPPENS? Am I reading a news or something else?  Have some editorial ethics. Who uses metaphors like these in a daily news?

 

kumar
 - 
Thursday, 14 Mar 2019

These sanghese are always anti natinal and any communal harmony.  They never supported freedom of india from british and still disrespect Constitution.  They are loft over waste in india by British.   Sanghis aloways coordinated wth british and were agents giving secrets about meeting of freedm fighgters.   British massacred thusands of people in jalianwala baugh and the informatin about the gathering was given to british by these gaddars.   Same blood is still running in them.  They treat the first indian terrorist Naturam Godse as their  God.   These gaddars should be give good lesson by all the peace lovers and nationalists.   

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coastaldigest.com news network
May 9,2020

Mangaluru, Ma 9: Three more persons from Bantwal taluk in Dakshina Kannada district tested positive for Covid-19 today. All three are members of a family.

The infection is reportedly linked to First Neuro Hospital of Mangaluru, which has emerged as a coronavirus hub in coastal Karnataka.

With this, the total number of coronavirus cases in the district mounted to 31 including six outsiders. Three of them have lost their lives. Currently there are 15 active cases in the district.

The newly identified coronavirus patients are a 30-year-old man and two elderly women aged 60 and 70 years.

They have contracted the infection from a 69-year-old man from Bantwal who was confirmed with COVID-19 infection on May 1. All the three members now infected belong to his family.

The man had got the infection from a woman identified as P-390. He happens to be a relative and neighbour of the deceased woman who belonged to Bantwal Kasaba village. Eight  members of his family were quarantined, of whom three tested positive today.

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News Network
July 29,2020

Bengaluru, July 29: The Central Crime Branch arrested four international drug peddlers belonging to Kerala and recovered drugs worth Rs 1.25 crore from them, said Karnataka Home Minister Basavaraj Bommai on Wednesday.

"We have started a war on drugs. Our agenda is to curb the drug mafia not only in Bengaluru, but in entire Karnataka. Many people are involved in the drug mafia. They are targeting students, other states, and international students who can spend and afford to become victims," said Bommai.

The recovered items include 2,000 kg LSD strips, 110 grams MDMA Cristol, 10 ecstasy tablets, 5 kg Ganja, five cell phones, weighing machine and pouches.

"When we raided a house in Soladevanahally police station area, we arrested Shahad Mohammed, Azmal, Ajin KG Verghese and Nitin Mohan. All are from Kerala and we will arrest their contacts as well. They are involved in the dark web mafia," Bommai said.

He said the peddlers were using post offices and couriers for their business.

"I'll speak to the central government, the home ministry and postal department, and other issues related to this mafia. Canada, Netherlands, and other nations are also involved in this mafia," said the state home minister.

"People from influential backgrounds are also involved in this mafia, but our objective is zero tolerance. We are using our intelligence. Drugs are coming from other states like AP, Goa, and other states," he said.
Bommai said he was personally addressing this case and appealed for support from parents, schools and colleges.

"I'm addressing this issue personally because it's important to curb the drug mafia. I need support from schools and college managements and parents. I'll also call college and hostel managements before colleges start. We will make managements responsible," he said.

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coastaldigest.com news network
July 8,2020

Mangaluru, Jul 8: A seven-day-old baby from Kallapu near Permannur village, within Ullal town limits in Mangaluru taluk has tested positive for COVID-19.

The baby’s mother, while pregnant, was admitted to a private hospital in the town on June 30. 

Her samples, which were sent for testing before delivery, reported positive, doctor said.

On Wednesday, the baby’s tests too reported positive for COVID-19.

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