Shit happens: Angry on Surf Excel’s Hindu-Muslim amity ad, saffronists target Microsoft Excel!

News Network
March 12, 2019

Newsroom, Mar 12: Enraged by the detergent brand Surf Excel’s latest advertisement which promotes Hindu-Muslim communal amity, dozens of online Hindutva activists have mistakenly taken revenge against software giant Microsoft’s Excel.

The ad that promotes Surf Excel’s ‘Daag acche hai’ campaign has also divided social media. While some people are praising Surf Excel for the advertisement, the ad has not gone well with others.

The one-minute-long ad features a young Hindu girl, dressed in a white T-shirt, who chooses to get stained in Holi colours in order to protect her young Muslim friend who has to go to the nearby mosque to pray. The advertisement ends with its classic tagline, 'daag acche hain' (stains are good). Agar kuch achha karne mein daag lag jaaye toh daag achhe hain (Stains that come as a part of a good deed are good stains), goes the tagline.

With the advertisement, Hindustan Unilever, owner of Surf Excel, tries promoting religious harmony and bringing people together with the power of colours.

Released on February 27, the video has already managed to gather around eight million views on YouTube. On Twitter, however, the campaign has faced the wrath of users who feel that the ad is 'Hindu phobic' and controversial and wants to showcase that Namaaz is more important than Holi.

The Hindutva chauvinists offended by the advertisement have already taken to Facebook and Twitter to demand the boycott of the Surf Excel brand and HUL. While hashtags like #BoycottSurExcel and #BoycottHindustanUnilever have been trending on social media since past couple of days, many people have now started to ‘downrate’ the Microsoft Excel app on Google’s app store.

Several new reviews on the Google Play can be seen as terming the Microsoft Excel app as “anti-national”. Also, there is a sudden surge of 1-star ratings of the app on Google Play with reviews like “boycott Surf Excel”. The Microsoft Excel app, goes without saying, has nothing to do with Surf Excel or HUL or the content of the recent Holi advertisement itself.

This isn’t the first time that an app has seen its ratings plummet due to the anger of Google Play users. In the past, Snapdeal and Snapchat have seen their ratings on the Google Play store affected by angry users.

Comments

Khasai Khane
 - 
Sunday, 17 Mar 2019

 SHIT HAPPENS? Am I reading a news or something else?  Have some editorial ethics. Who uses metaphors like these in a daily news?

 

kumar
 - 
Thursday, 14 Mar 2019

These sanghese are always anti natinal and any communal harmony.  They never supported freedom of india from british and still disrespect Constitution.  They are loft over waste in india by British.   Sanghis aloways coordinated wth british and were agents giving secrets about meeting of freedm fighgters.   British massacred thusands of people in jalianwala baugh and the informatin about the gathering was given to british by these gaddars.   Same blood is still running in them.  They treat the first indian terrorist Naturam Godse as their  God.   These gaddars should be give good lesson by all the peace lovers and nationalists.   

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News Network
February 3,2020

Indore, Feb 3: Senior Congress leader Digvijaya Singh on Sunday attacked the Centre for conferring the Padma Shri on Pakistan-origin singer Adnan Sami, who became an Indian citizen in 2016.

Addressing "Save the Constitution, Save the Country" rally here in Madhya Pradesh, Singh said Sami's father had "pounded India with bombs" when he was serving with the Pakistani Air Force (PAF).

"Since Sami is an artist who has come from Pakistan, I had recommended his case to the Indian government for citizenship. He has got Indian citizenship under the Modi government," the Congress leader said, adding that he never made any recommendation to the government for conferring Padma Shri on Sami.

He said Sami's father had "dropped bombs against us" while flying a Pakistan Air Force combat plane.

"In contrast, Indian Army officer Sanaullah of Assam, who had fought against the enemy, was sent to a detention camp for failing to show documents (during the Assam NRC exercise). This is the citizenship law of the Modi government," he said.

Sami, born in London to a Pakistani Air force veteran, applied for Indian citizenship in 2015 and became a citizen of the country in January 2016.

He was one of the 118 people chosen for the Padma Shri awards by the Centre last month.

Comments

Indian Citizen
 - 
Monday, 3 Feb 2020

 

Nowadays, Modi is uttering Pakistan even in his dream, while putting the India & Indians on the fence.

BSF Officer Sanaullah was deprived of his basic rights and put in the detention center while Adnan Sami was granted citizenship and conferred with prestigious "Padma Shri" Award. Really, Modi & Amit Shah duos doesn't know what they are doing in India.....what a bizzare!!!

 

Indian Citizen
 - 
Monday, 3 Feb 2020

Nowadays, Modi is uttering Pakistan even in his dream, while putting the India & Indians on the fence.

BSF Officer Sanaullah was deprived of his basic rights and put in the detention center while Adnan Sami was granted citizenship and conferred with prestigious "Padma Shri" Award. Really, Modi & Amit Shah duos doesn't know what they are doing in India.....what a bizzare!!!

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coastaldigest.com web desk
July 23,2020

Bengaluru, July 23: The Janta Dal (Secular) and Congress that had joined hands together in Karnataka ‘to keep communal forces at bay, have once again turned archrivals. The development comes a year after the collapse of JD(S)-Congress coalition government in the state.

Recently, Leader of the Opposition Siddaramaiah claimed that the Congress would have won at least 10 seats in the Lok Sabha elections had it not been for the alliance with the JD(S). In response, former chief minister H D Kumaraswamy of the JD(S), who headed the coalition government, blamed the Congress for its many 'conspiracies'.

In a series of tweets on Wednesday, Kumaraswamy said he was prompted by Siddarmaiah's claims to recall what transpired during the coalition government. 

"There will never be a future alliance with Congress," Kumaraswamy declared, in a letter to his party colleagues on Wednesday. He claimed that there were many conspiracies on part of Congress, which led to the fall of the coalition government.

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News Network
March 5,2020

New Delhi, Mar 5: The primary classes of all schools in the national capital will remain closed till March 31 to prevent a possibility of spread of coronavirus, Deputy Chief Minister Manish Sisodia announced on Thursday.

According to Directorate of Education (DoE) officials, while elaborate guidelines have been issued about preventive measures for coronavirus, students of nursery and primary classes are too young to understand the risk, making them more prone to infectious diseases.

Sisodia, who also holds the education portfolio, tweeted, "As a precautionary measure to prevent the possibility of spread of COVID-19 amongst our children, Delhi Government has directed the immediate closure of all primary schools (Govt/ aided/ private/MCD/NDMC) till 31/3/20(sic)."

A senior DoE official said, "Elaborate guidelines have already been issued. However, students of nursery and primary classes are too young to understand the risks associated with COVID-19. Thus they are more prone to infectious diseases and mingle around with classmates more often."

"It will be good if they are trained in the do's and dont's under the care and supervision of their parents at home. However, students of classes other than primary will continue to come to schools or examination centres for writing their examination as per schedule. The teaching, as well as non-teaching staff, will also attend regular school," the official said.

As of now, the number of confirmed COVID-19 cases in the country stands at 30, including 16 Italian tourists. The figure includes the first three cases reported from Kerala last month who have already been discharged following recovery.

Alerted by the coronavirus case reported in Delhi-NCR, schools in the region have sent out advisories to parents suggesting that they do not send their wards to attend classes even in case of mild cough or cold, and saying that they may declare holidays if the need arises. A few schools have announced already holidays and others have advanced their spring break.

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