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New Delhi, Jul 11: The COVID-19 triggered restrictions on cinema exhibition industry have not only disheartened movie goers, but axed several thousand jobs and costed the industry an estimated ₹ 5,000 crore in revenue.

The sector has been one of the hardest hit due to COVID-19 pandemic and the subsequent restrictions implemented to curb its spread.

Presently, cinemas and multiplexes continue to remain in the list of prohibited activities under the Centre's Unlock 2.0 Guidelines.

In an interview to media persons, movie exhibition major Inox Leisure's Chief Executive Alok Tandon said, "The industry on an average collects about ₹ 1,000 crore a month of 'Box Office' and on an average generates about ₹ 500 crore a month of ancillary revenues."

"Keeping in mind that the lockdown has been effective for more than 100 days now, which is about 3.5 months, the cinema exhibition industry would have accumulated losses worth ₹ 5,000 crore so far."

According to Tandon, associated businesses such as pre and post-production, make-up artistes, graphics, film set fabrication, film crew, events, marketing, F&B services have all been impacted due to the restrictions.

"With the production and exhibition of movies coming to a halt, the industry was bound to witness some job losses," he said without divulging any estimates.

As per industry data, the multiplex industry in India employs more than 200,000 people directly and accounts for nearly 60 % of revenues of the film business.

On the way forward, Tandon elaborated that the industry expects to regain business momentum and sentiment post resumption of operations.

"We believe it will be a matter of a couple of blockbusters, and we will be back to our usual operational numbers," he said.

"We are rightfully relying on the unshakeable passion of the Indian movie lovers, who are yearning to step out and spend time enjoying the giant screen experience."

Furthermore, he cited that industry has sent representation to the Centre for immediate re-commencement of operations and a support package.

"We have requested for financial support in the form of salary subsidies during the lockdown period, interest-free loans for three years, exemptions from various taxes and duties, like 'GST, Show tax, LBETs and Property taxes' for a period of one year from the date of operations, waiver on electricity minimum demand charges for one year and auto renewal of licenses and permits for the next one year," he said.

"We have been talking to our mall developer partners and are working together with them to see through this phase."

However, even after re-commencement, the industry anticipates at least 3-6 months before things return anywhere close to normal.

"The cinema ecosystem is such that we will need all the aspects of the business to swing into action and fire together for us to see a resurgence, and we are highly optimistic about the same," he said.

In terms of global experience, Tandon pointed out that cinemas have started operating in more than 25 major countries, and some of those markets are witnessing a healthy response.

"India is a massive movie market and we are confident that the passionate and responsible movie lovers will turn up in huge numbers to enjoy their favourite form of entertainment and also follow the prevention guidelines at the same time, ensuring a safe and steady revival of the cinema exhibition sector," Tandon said.

The film exhibition industry in India is mainly comprised of single screen and multiplexes.

At present there are around 9,527 cinemas across the country, including 6,327 single and 3,200 multiplex screens.

New Delhi, May 25: Sending out good wishes on the auspicious of Eid, actor Sara Ali Khan on Sunday shared a priceless childhood throwback picture, along with her picture from the current days.

The 'Simmba' star put out the cute picture on Instagram where she is seen clad in a pink hijab, while on the other hand, the second picture features the younger Sara as she is seen sporting a black dupatta while she tries to imitate the younger self.

Along with the picture, she wrote," Eid Mubarak," and urged people to stay safe by staying at home and urged them to stay positive amid the COVID-19 outbreak with "#staysafe #stayhome #staypositive."

The post on the photo-sharing platform garnered more than one lakh likes within an hour of being posted.

Lately, the 'Kedarnath' star has been keeping her fans updated on her quarantine activities by sharing pictures and videos of her quarantine activities.

Earlier, Sara took a trip down the memory lane and reminisced her graduation day by sharing throwback pictures from the ceremony.

Mumbai, Jun 3: Investigators will subject the cloth allegedly used by actor Sushant Singh Rajput to hang himself to "tensile strength" analysis to determine whether it can bear the weight similar to that of the filmstar, as part of probe into his death, an official said on Friday.

Rajput (34) was found hanging at his suburban Bandra residence on June 14.

According to the investigators, the actor ended his life by hanging himself from the ceiling using a green coloured night gown made of cotton.

No suicide note was found from the spot, the police had said then.

Besides viscera from the actors body, the police also sent the gown for chemical and forensic analysis at the Forensic Science Laboratory (FSL) in suburban Kalina, he said.

It will take at least three more days to get final forensic report, the official said.

To ascertain the exact cause of death, forensic experts will check pattern of ligature marks around the actors neck and also determine the strength of the gown with the help of "tensile strength" analysis, he said.

The tensile strength test will technically establish whether the cloth can bear around 80kg, the weight of the actor, he said.

The test will help determine if there was any foul play, the official said.

Tensile strength is maximum load that a material can support without fracture when being stretched.

Viscera analysis will help in checking whether there were any traces of chemical, poisonous or narcotics substance in his body, the official said.

"Usually, it takes eight to ten working days to get s report from the FSL in regular cases. But since this case is sensitive, experts are taking more precautions to avoid any kind of error in their analysis," the official said.

The forensic report of the actors mobile phone is also awaited, he said.

Recently, the police received the final post-mortem report of the actor from Cooper Hospital, which mentioned the cause of the death as asphyxia due to hanging"