Tourism Dept's Short Film On Kashmir Takes Social Media By Storm

Agencies
September 25, 2017

Srinagar, Sept 25: Within a few hours of its release, a promotional film by Tourism Department in Kashmir, to counter the negative perception about the Valley, has taken the social media by a storm.

The film has drawn over 1.6 million views in less than 48 hours after its release.

The five-minute film titled 'Warmest Place on Earth' has also been shared by Bollywood celebrities like Karan Johar, Imtiaz Ali and Alia Bhatt.

The lyrics of the background song in the film have been written by 2009 UPSC topper Shah Faesal.

The video, released by Chief Minister Mehbooba Mufti on Saturday, has drawn more than 1.6 million views on the official page of the state's tourism department alone in less than 48 hours.

It has also been watched by about 40,000 people on YouTube, while also shared widely on Twitter and Instagram.

Interestingly, Mufti also took to Twitter to share the short film in her first tweet ever.

The new campaign is drawing a huge response from people across various social media platforms.

"It was much needed, should have come before but better late than never," Director Tourism Kashmir, Mehmood Shah told PTI, adding there has been an enormous response to the short film ever since its release.

Let us hope it helps in attracting tourists to the Valley, he said.

Many celebrities have joined the tourism department in promoting the destination on social media.

Filmmaker Karan Johar shared the film on Twitter writing "The beauty and warmth of Kashmir."

Actress Alia Bhatt said the film truly captures the essence of Kashmir. "This short film truly captures the essence of Kashmir!!! The warmest place on earth! Please watch!" she tweeted.

Netizens appreciated the short film, with several of them narrating their own experiences of visiting Kashmir.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
Agencies
August 3,2020

Mumbai, Aug 3: Megastar Amitabh Bachchan says he has immense gratitude for the doctors who provided him with medical care for Covid-19 and feels overwhelmed to be free of the virus finally.

Amitabh, on Sunday, tested negative for the novel coronavirus and was discharged from hospital.

The 77-year-old actor was admitted to Nanavati hospital along with son Abhishek after testing positive for Covid-19 on July 11. Abhishek, 44, is still positive and will remain under medical care.

"It has been heartening to be back from the Hospital after the ‘mukti’ from the coronavirus but a sour taste in the mouth when Abhishek has to still be in the medical care," Amitabh wrote in his blog.

The actor said doctors are tirelessly working towards battling the virus "each hour" through consultation, sharing of information and experience with their fraternity from other parts of the world which gives "the hope of repair."

"Assuring us each minute that ‘all shall be well’ , when in fact they themselves struggle to find that confirmed patent that can be used, delivered, executed to save lives and conditions from the virus.

"When I had addressed them as 'angels in white' I had never imagined that I would be supine in their midst to savour their angelic presence, as they give us hope, inspiration and the strength to fight. They are quite quite remarkable. My gratitude shall never fail for them... feeling bad for Abhishek .. prayers he comes home soon," he added.

On Sunday, Abhishek thanked well-wishers for their continued support and said he would remain under medical care.

"I, unfortunately, due to some comorbidities remain Covid-19 positive and remain in hospital. Again, thank you all for your continued wishes and prayers for my family. Very humbled and indebted. I'll beat this and come back healthier! Promise," he wrote.

Abhishek's wife, actor Aishwarya Rai Bachchan, 46, and eight-year-old daughter Aaradhya were discharged from the hospital on Monday after testing negative for Covid-19.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
Agencies
January 9,2020

Mumbai, Jan 9: A day after Deepika Padukone visited the JNU campus to express solidarity with students who had been attacked, her film "Chhapaak" made another splash on Wednesday over the name of its antagonist.

While Deepika was the focus of many a discussion on social media and beyond for showing up at a public meeting in the university, the film, based on the life of acid attack survivor Laxmi Agarwal, was also making news for quite another reason.

In what could well be a storm in a 'Twitter cup', "Nadeem Khan" and "Rajesh" began trending on the microblogging site after a magazine article claimed the name of the antagonist had been changed. By 4 pm, 'Nadeem Khan' clocked close to 60,000 tweets and 'Rajesh' close behind with 50,000.

In 2005, Laxmi was disfigured for life when a man called Nadeem Khan and three others allegedly hurled acid at her in Delhi's upscale Khan Market.

In the film based on her life, the narrative remains the same but the names have been changed. So, Laxmi is 'Malti' Agarwal and Nadeem becomes 'Babboo' aka 'Bashir Khan'.

On Wednesday, Swarajya magazine wrote an article headlined, "The Ways Of Bollywood: In Deepika Padukone-Starer Chhapaak, Acid Attacker Naeem Khan Becomes ‘Rajesh'." "As part of a backlash against Padukone's JNU 'meet and greet', social media users researched the names of the characters involved in the movie Chhapaak and conspicuously found the name of main perpetrator Naeem Khan absent," the article alleged.

But in the Meghna Gulzar directed film, there is no mention of any Nadeem or Naeem Khan. Moreover, Rajesh is the name of Malti's boyfriend.

Minister of State for Environment, Forest and Climate Change Babul Supriyo jumped into the controversy, saying it was another example of "absolute hypocrisy".

"...When you say all characters are fictitious and don't have any resemblance with living beings and all of that, this is absolute hypocrisy. When you change the name which also changes the religion, it has been done very deliberately," Supriyo told a TV channel when asked to comment on the controversy.

South Delhi BJP MP Ramesh Biduri also called for a boycott of the movie.

With Deepika grabbing attention by going to JNU, many appreciated her 'silent solidarity' but others criticised her for "supporting the Leftists" and said it was a promotional stunt ahead of the release.

"#BoycottChhapaak" was trending on Twitter as was "#ISupportDeepika".

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
News Network
February 19,2020

Washington, Feb 19: Popular Indian-American stand-up comedian Hasan Minhaj, who has been critical of both US President Donald Trump and Prime Minister Narendra Modi, would perform at the annual dinner of the White House Correspondents Association.

Hasan Minhaj, whose parents come from Aligarh in Uttar Pradesh, will serve as the entertainer at the event.

Kenan Thompson, the actor, and longest-tenured Saturday Night Live cast-member will serve as the host for the annual White House Correspondents Association's (WHCA) dinner on April 25.

"Hasan Minhaj, the Peabody award-winning host of Netflix's Patriot Act with Hasan Minhaj, will return to the dinner as featured entertainer," the WHCA announced.

"Kenan and Hasan are two of the most engaged and engaging entertainers in America. I'm thrilled they'll help us celebrate the role of a free press in our democracy," said Jonathan Karl, Chief White House Correspondent for ABC News and president of the WHCA.

"We're looking forward to a lively evening honouring the most important political journalism of the past year," he said.

President Trump who has skipped the WHCA dinner for the last three years is unlikely to attend this time as well.

Hasan Minhaj has hosted his Netflix show since 2018, drawing critics' raves, including a Peabody award in 2019, for his humorous and informed examination of issues of domestic and global import.

He was the entertainer at the 2017 WHCA Dinner when he was a senior correspondent on The Daily Show. His one-hour Netflix comedy special Hasan Minhaj: Homecoming King was released in 2017, for which he won his first Peabody Award in 2018.

Kenan Thompson began his career as a member of Nickelodeon's sketch series All That. Kenan Thompson is currently in his 17th season on SNL where he has set a record for the most celebrity impressions performed on the show.

In 2018, he received an Emmy Award for Outstanding Original Music and Lyrics and a nomination for Outstanding Supporting Actor in a Comedy Series.

At its annual dinner, WHCA will be presenting two new awards at the 2020 dinner: The Katharine Graham Award for Courage and Accountability and the Award for Excellence in Presidential News Coverage by Visual Journalists.

These are in addition to the longstanding Aldo Beckman Award for Overall Excellence in White House Coverage and Merriman Smith Award for Excellence in Presidential News Coverage Under Deadline Pressure.

This year's dinner will also include the inaugural presentation of the Collier Prize for State Government Accountability, administered by the University of Florida''s College of Journalism and Communications to recognize outstanding statehouse reporting.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.