Bengaluru, Jan 16: Amping up the online payment experience for consumers, Razorpay, the leading full-stack financial services company, today launched a new product, Instant Refunds for businesses.
This new feature activates refunds and credits the customer's source account across payment methods such as credit card, net banking, and UPI within a minute of initiation.
India is one of the fastest-growing online retail markets today. About 71 per cent of internet users in the country purchase products online. Today, the refund process has two major pain points for both the end customer and the business.
First, a delay of five-seven business days for the customer in receiving the money because of multiple intermediaries like the acquiring bank, issuing bank and the networks (VISA/MasterCard/Rupay).
Second, the lack of transparency during the entire refund process for both the customer and the business. This long cycle of processing refunds is a significant problem with every popular payment method in the industry.
By issuing refunds instantly, Razorpay will help businesses retain their customers, build trust through an improved hassle-free payment experience and provide complete transparency on refunds to both the business and the end-user.
This new feature will also reduce the dependence on manpower as every refund issue on an average leads to ten service emails or calls from customer support teams.
"Instant Refunds are the new normal and central to great customer experience. A lot of consumers fail to use online payment methods as they feel getting refunds through an online platform is a very time-consuming task; hence they prefer CoD as the best alternative. Given the technological advancements being made in the fin-tech ecosystem, its fair for customers to expect refunds as fast as possible. A solution like Instant Refunds will not only help build consumer confidence in digital payments but also reduce losses for e-commerce companies where CoD has become an expensive option with more than 50 per cent online transactions made through cash", said Shashank Kumar, CTO & Co-founder of Razorpay.
"Our Instant Refunds feature ensures that the refund is processed at a 3600x faster pace than the normal expected time of five-seven business days. The team is focused on creating new technologies designed to make the entire payment lifecycle hassle-free. We believe this new feature will make customers experience a notch higher, help brands create a competitive advantage, and even make them more profitable", he added.
Razorpay's growth has been uphill, particularly in the last two years. With a 500 per cent growth in 2019, the company has been witnessing a healthy growth rate of 35 per cent month-on-month.
The company also recently launched its corporate credit cards for its partner businesses, RazorpayX current accounts, support for freelancers and homepreneurs, and acquired Opfin, a payroll and HR management software company.
Currently powering payments for over 800,000 businesses including the likes of Indigo, BSE, Thomas Cook, Reliance, SpiceJet, Aditya Birla, Sony, and Oyo, the team plans to increase this count to 1,400,000 by this year. The full-stack financial solutions company expects a 4x growth in its revenue by the end of the next fiscal year.
This story is provided by NewsVoir. ANI will not be responsible in any way for the content of this article.
Comments
I am a APL card holder. When we get ration coupons, in coupons for APL 5 kg rice and 5 kg wheat. When we go to ration shop if we say i do not want wheat only 5 kg rice they do not give. They says if you want rice you should take wheat also. Other wise change in your coupon for rice only. But we can not change only rice.
Kindly tell what is the procedure for only rice and no wheat for me.
Sir,
There is shortage of Non subsidised Commercial L.P.Gas cylinder of 19 Kg capacity in the market as HPCL has stopped giving new cylinders to the dealers since past 6 months.
The reason stated is that the turnaround ratio is less than 1 per month.
It is very surprising stand in the open market regime and HPCL has no ground to take such decision in general. The new release is stopped to those dealers who has more than 1 turnaround per month.
Black marketing of commercial cylinders is now a reality.Thanks to HPCL !!!
You are requested to appraise our food minister to manage this issue and oblige.
Regards
Not a good move by CM....Let's see....
Good Move... UTK did better as health minister...
He should also improve the food and civil dept. too... Lets wait before we criticize
this siddu dont have any work to do, Ut khader has done very good job in the field of health all the best for your future work.
One of the biggest blunders of Siddu govt. Outsider Siddu is helping his cheddi dost Ramesh Kumar
New minister in health department has nothing to do. all works are completed my Mr Khader. new one has to just eat, sleep and pose for pics.
congrates. but sad that health dept will be corrupted from today.
congratulation UT Khader, we all NRI's know that u have the capabilty to work in any sector, keep up your good work, lets c what u can do in food and civil supply, being health minister u have given good service as we all know.
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