World T20 had record TV and internet viewers: Data

April 22, 2014

Mumbai, Apr 22: The ICC World T20 Championship that concluded in Bangladesh earlier this month has emerged as the most watched international T20 tournament ever on TV as well as the digital domain in India.

Record_TVAccording to data provided by research agency TAM, the 2014 edition had been seen by a record 13.31 crore individuals across the country which is 23.4 per cent higher than the reach generated in the 2012 edition (In Sri Lanka) and more than 57 per cent if compared with the 2010 edition (in West Indies), a release said today.

When extrapolated to All India level, as per standard industry conversions, around 39 crore Indians watched the championship which was won by Sri Lanka. The video streaming on starsports.com generated 2.24 crore visits, the release added.

The six matches featuring losing finalists India generated 672861 TVTs (Television Viewership in Thousands) which again is a record for any ICC World T20. The country's matches during the 2012 edition had generated 396801 TVTs.

The TAM data is based on ICC World T20's broadcast on SD channels Star Sports 1 and Star Sports 3 and the traction garnered on Star Sports HD 1 will be in addition to this, the release added.

The video streaming of the tournament on starsports.com, India's first multi-sports digital service, garnered an unprecedented traction on the digital domain, the release said.

The final between India and Sri Lanka on starsports.com attracted a record 19.3 lakh unique individuals watching video on the destination, delivering an unprecedented 37.6 lakh visits, it added.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
News Network
February 14,2020

Hamilton, Feb 14: Batting first, India finished at 263 for nine on the opening day of the three-day warm-up game against New Zealand XI here on Friday.

Hanuma Vihari made 101 off 182 balls before retiring, while Cheteshwar Pujara scored 93.

Besides, Ajinkya Rahane (18) was the only other Indian batsmen to register double digit score.

The likes of Prithvi Shaw (0), Mayank Agarwal (1) and Shubman Gill (0) failed to cash in on the opportunity.

Scott Kuggeleijn (3/40) and Ish Sodhi (3/72) shared six wickets between them for New Zealand.

Brief Scores:

India: 263 for 9 in 78.5 overs (Hanuma Vihari 101, Cheteshwar Pujara 93; Scott Kuggeleijn 3/40, Ish Sodhi 3/72).

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
News Network
May 24,2020

Melbourne, May 24: Former Australia captain Mark Taylor does not foresee the T20 World Cup scheduled in October-November going ahead and wants the ICC to take a decision during its Board meeting this week.

Taylor also feels that if IPL takes place during the window the T20 World Cup was to be held, the Australian players are likely to be cleared by their Board to take part in the cash-rich league in India.

The ICC Board meets on May 28 to discuss a host of issues related to COVID-19 pandemic, including a revamped schedule and the fate of the men's T20 World Cup in Australia.

For latest updates and live news on coronavirus, click here

"My feeling is the World T20 won't go ahead in Australia in October as planned. Is it going to be viable to have a world tournament in October or November? The answer to that is probably no," Taylor, also a former Cricket Australia (CA) director, was quoted as saying by 'Nine Network'.

"It would probably be good (if a decision is made this week). Because then everyone can start planning and we can stop sitting here and saying 'well ifs, buts or maybes'."

CA chief executive Kevin Roberts has said that a call on the fate of the T20 World Cup, scheduled to be held from October 18 to November 15, may potentially not come until August.

Read: Coronavirus India update: State-wise total number of confirmed cases, deaths

But players and administrators around the world are keen for some certainty and many have predicted that the 16-team event will soon be postponed.

There are reports that the BCCI is eyeing the October window for the IPL though officially it maintained, that it will not consider new dates of the cash-rich league until the T20 World Cup's fate is decided.

Taylor said the CA wants to keep BCCI happy so the Australia players are likely to be cleared for the IPL if it happens in October.

Pat Cummins, who was bought for a record amount of Rs 15.50 crore in last year's IPL auction, is among the Australians keen to take part in this year's competition.

"The Cricket Australia board will want to keep India happy. So they may want to let the players go to India if the IPL goes ahead," Taylor said.

"Because they want India to come here this summer and play, which will be our biggest summer in terms of dollars. That's the sort of discussion going on. No doubt."

Virat Kohli's team is scheduled to arrive in Australia for a Test tour starting November, which will go along way in addressing CA's financial woes triggered by teh COVID-19 pandemic.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.
News Network
January 12,2020

New Delhi, Jan 12: Flamboyant India all-rounder Hardik Pandya was on Saturday pulled out of the India A team's tour of New Zealand after he failed mandatory fitness tests in Mumbai.

The selectors had picked him in the squad without testing him in the Ranji games.

Tamil Nadu captain Vijay Shankar has been drafted into the India A team and he has already boarded the flight to New Zealand where they will play two 50-over warm-up games, three List A games and two four-day 'Tests' against the home A team.

It has been learnt that Pandya failed a couple of mandatory fitness tests and his scores were well below the permissible range suggesting that he is far from being fit for international cricket. In this situation, pulling him out of the India A squad was expected.

Comments

Add new comment

  • Coastaldigest.com reserves the right to delete or block any comments.
  • Coastaldigset.com is not responsible for its readers’ comments.
  • Comments that are abusive, incendiary or irrelevant are strictly prohibited.
  • Please use a genuine email ID and provide your name to avoid reject.