Bengaluru, Jan 16: Amping up the online payment experience for consumers, Razorpay, the leading full-stack financial services company, today launched a new product, Instant Refunds for businesses.
This new feature activates refunds and credits the customer's source account across payment methods such as credit card, net banking, and UPI within a minute of initiation.
India is one of the fastest-growing online retail markets today. About 71 per cent of internet users in the country purchase products online. Today, the refund process has two major pain points for both the end customer and the business.
First, a delay of five-seven business days for the customer in receiving the money because of multiple intermediaries like the acquiring bank, issuing bank and the networks (VISA/MasterCard/Rupay).
Second, the lack of transparency during the entire refund process for both the customer and the business. This long cycle of processing refunds is a significant problem with every popular payment method in the industry.
By issuing refunds instantly, Razorpay will help businesses retain their customers, build trust through an improved hassle-free payment experience and provide complete transparency on refunds to both the business and the end-user.
This new feature will also reduce the dependence on manpower as every refund issue on an average leads to ten service emails or calls from customer support teams.
"Instant Refunds are the new normal and central to great customer experience. A lot of consumers fail to use online payment methods as they feel getting refunds through an online platform is a very time-consuming task; hence they prefer CoD as the best alternative. Given the technological advancements being made in the fin-tech ecosystem, its fair for customers to expect refunds as fast as possible. A solution like Instant Refunds will not only help build consumer confidence in digital payments but also reduce losses for e-commerce companies where CoD has become an expensive option with more than 50 per cent online transactions made through cash", said Shashank Kumar, CTO & Co-founder of Razorpay.
"Our Instant Refunds feature ensures that the refund is processed at a 3600x faster pace than the normal expected time of five-seven business days. The team is focused on creating new technologies designed to make the entire payment lifecycle hassle-free. We believe this new feature will make customers experience a notch higher, help brands create a competitive advantage, and even make them more profitable", he added.
Razorpay's growth has been uphill, particularly in the last two years. With a 500 per cent growth in 2019, the company has been witnessing a healthy growth rate of 35 per cent month-on-month.
The company also recently launched its corporate credit cards for its partner businesses, RazorpayX current accounts, support for freelancers and homepreneurs, and acquired Opfin, a payroll and HR management software company.
Currently powering payments for over 800,000 businesses including the likes of Indigo, BSE, Thomas Cook, Reliance, SpiceJet, Aditya Birla, Sony, and Oyo, the team plans to increase this count to 1,400,000 by this year. The full-stack financial solutions company expects a 4x growth in its revenue by the end of the next fiscal year.
This story is provided by NewsVoir. ANI will not be responsible in any way for the content of this article.
Comments
With all due respects, to all our brothern Hindus,
One thing sure, series of babas because who are not allowed to marry are indulged in rape, adultary cases.
Babas who called Godman became criminals.
Hindus should not be so stupid to allow these babas to commit more crime and spoil the name of Hinduism.
If you dont allow them, you are risking your daughters in a very dangererous state. May God really help.
why are the hording in hindi, do this people not respect kannada and kannadigas?
@Hari... In that matter, Kerala media did well. They didnt give much importance to Amit Shah's visit. Kerala media covered actor Dileep issue at that time. But cunning Shah brought national pro cheddi media there for his programmes
They are coming for spreading hatred and communal thinking.. should avoid them and should not attend thier programmes. Even media should not cover thier arrival with much importance
LOL... Yogi and Shah from the state, which has no sufficient toilets for people and they are talking about development... Greeeeaaaaat
Communal Yogi and shahspoiled Mangaluru' sacredness
I heard speech of Yogi, while he visited Kerala. Fool Yogi told Kerala govt to learn hospital treatments and life care from UP hospitals... See the irony - Yogi, who is the reason for death of 61 children ask to learn from hospital things to Kerala govt, where health care sector having no. 1 position among Indian states
Mangaluru was sacred place just before your arrival. You spoiled that with blood stains of 61 children and many raped women
See the face of swamis, really public are idiots
Sacred land with feku babas... Yogi better concentrate on your UP land. First try to develop your UP then give advice to others. Our manglore is developing and we do not need your advise. Try to correct law and order in your state. I wonder why you became CM.. Instead of that you could have become a sadhu or pandith. This will be good and suitable for you. Also try to learn the meaning of DEVELOPMENT!!!!
Add new comment